Constant Contact - Create Email Marketing Campaigns Like a Pro

Access Style Sheet Constant Contact

Constant Contact have actually been in the e-mail advertising and marketing game given that 1995. During that time, they’ve handled to turn into one of one of the most used e-mail devices on the planet, after Mailchimp.

One thing I observed is that Constant Contact is extremely commonly the leading choice for numerous various other testimonial websites. Naturally, I wonder to see if our comprehensive evaluation produces the same outcome.

You could have taken a look at the Constant Contact reviews provided by individuals online, also, and whilst they are rather favorable, they may not give you the whole picture. Our evaluation of Constant Contact is based on a methodical approach and also utilizes our practical experience and expertise of dozens of various other straightforward and sophisticated marketing automation devices.

What makes them unique is that they’ve included several attributes throughout the years that few of their competitors sport, such as digital item downloads, occasion monitoring, visit organizing and also social projects. These all contribute to the varied checklist of e-mail options offered, along with automations as well as persisting e-newsletters.

Constant Contact brag a market with around 400 applications as well as assimilations that satisfy also the most particular niche of items. Yet regardless of these fancy numbers as well as functions, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a closer look at Constant Contact’s outs & ins and also inspect.
Learn below!

Constant Contact Summary

Constant Contact is routed towards small businesses, yet their costs aren’t one of the most budget-friendly, specifically when you take into consideration that their features just aren’t that progressed. Plans start from $9.99/ month, but this just permits 500 subscribers, and also costs climb pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our total prices guide

Cons and pros


Is Constant Contact the appropriate e-newsletter service for you?

Advised if:

You run events:

Constant Contact is rather unique hereof, being among the few email advertising devices to permit you to take care of occasion tickets, invitations, and also enrollments . Keep in mind that this feature comes with its own fees: 5.4% + $0.80 for each ticket marketed or transaction carried out.

Not recommended if:

You require sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t supply one of the most innovative automations. While they do offer triggered projects, autoresponders and also abandoned cart campaigns (for Shopify only), you’ll find that various other much cheaper tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Score information


Relieve of Use

Usually it’s simple to browse, though a little bit dull-looking. You can get to a lot of areas within a couple of clicks, though as they’ve added much more capability, some things have actually come to be a little surprise, for instance, automations.

Newsletter Creation


The editor is quickly, but light on attributes, specifically in the designing department. In addition to that it’s simple to collaborate with.



This is really basic, only permitting you to place straightforward greetings or get in touch with details. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, basic automations, reoccuring newsletters, A/B screening, occasion enrollments, coupons, surveys and also surveys .

Selection and also Flexibility of Template Designs

Not bad. You can also start from scratch, as well as utilize a helpful function called ‘Brand your e-mail’ to auto-generate a theme based on your website’s colors and also logo design.

Email Marketing Automation

They supply autoresponders and also abandoned cart advocate Shopify as well as WooCommerce. It likewise produces pre-defined call segments based upon your clients’ communications with your on-line shop (e.g. repeat, lapsed and prospective clients). Automations based upon get in touch with triggers (e.g. email opens, clicks) are likewise available. It’s worth keeping in mind that the automations aren’t one of the most flexible, as you can not truly integrate problems and also activities as you can in several various other devices.

List Management

You can create sections from call task, list membership, contact information, tags, or ecommerce task. You can additionally develop a sector from your get in touch with insights as well as tag get in touches with based upon contact field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, as well as it just supplies a description box, basic field options (which you can not include in) and after that a list, or checklists, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do too badly, getting to the most popular email service providers (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Reports as well as Analysis

In addition to standard open and click records, spam, bounce and also unsubscribe prices are additionally offered. You likewise obtain click warm maps, and some valuable overview reports such as open as well as click fads, opens up by tool, % of contacts engaged, as well as many effective subject line. You can additionally contrast projects. Nonetheless, advanced tracking such as social tracking isn’t offered.


Here’s where it gets a little bit hairy. The website and also the tool are only available in English. You can pick to transform some of the non-editable email areas (e.g. footer and also privacy policy text) to among 10 languages available, mainly European. Assistance as well as the knowledge base is readily available in 4 languages. Slightly complex, but at the very least there’s some effort to support multilingual individuals and also target markets.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a feature to inspect the e-mail for mistakes (missing web links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that permits you to preview how emails will try to find specific recipients, although this really did not seem to function when we tested it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are positioned on momentary hold for 15 days, and then resent. If it takes place once again, they are relocated right into a put on hold bounce category. They have actually a ‘recommended for removal’ filter offered to check out these, but don’t remove them instantly.



Import/export readily available although it’s not as simple as it could be– you need to initially enable advanced e-mail authorizations under Account Settings.

Storage available for data and pictures


All plans include limitless storage space.

Pro Features



SPF and DKIM are sustained.

Very own Domain


Various levels of account access


The Account Owner can likewise designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge quantity of apps as well as combinations , almost 400.

Landing Page Builder


This is only available by means of their form builder, and also it’s really basic. Instead, we would certainly recommend these free landing page home builders.

Client Support

3.5/ 5.

There are a number of networks of assistance, consisting of real-time chat, phone support, a data base as well as community-based assistance. Nevertheless, I found that the chat and also phone assistance weren’t constantly readily available, which was a little discouraging. When I was able to get hold of chat support, nevertheless, I did find them to be useful and receptive . Remember that you’ll need to employ order to terminate your subscription, which is pretty irritating.

Total score.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks a lot of the boxes. The main problem below, however, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves repeat through their site, they are a tool for local business. And also, because of this, it’s worth evaluating them on these terms. As discussed above, they certainly have sufficient of the fundamentals covered to satisfy most small businesses, and also if it were as simple as that then we would certainly suggest them extra highly.

The problem, these days, is that there are plenty of various other email tools offering a lot more than Constant Contact, and also for a lot less cash. This includes not only includes, however additionally user experience. Actually, for the quantity you pay with Constant Contact, you could find yourself utilizing much more effective devices such as ActiveCampaign and also GetResponse.

And with current improvements to automations and also reporting, as well as the addition of brand-new features like a website builder, it does look like they’re making an effort to boost the product. Their absence of innovative attributes makes it tough to recommend them over others at this cost point.

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly claim that there may be other rate of interests at play there.

Try Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever tried, as well as it can’t be contrasted to Constant Contact’s simple approach (it just includes autoresponders). They additionally provide robust reports and evaluation tools. They are even cheaper than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one email marketing devices on the market. It’s offered in 6 languages and also features sophisticated automation alternatives as well as a integrated CRM.
  • GetResponse is a solid alternative. It comes with several sophisticated features (e.g. a webinar device), uses and has excellent automations among the best spam and also layout testing devices we’ve ever made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a thorough overview with the very best alternatives to Constant Contact, check it out here. You can additionally try out our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d like to enter the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. However, at $399/month, you ‘d be better off taking a look at any of these CRMs for small companies, which will be even more economical. There are even a lot of superb complimentary CRMs to pick from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software program for small businesses. It securely shops your customer information and also supplies a secure means to handle your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability tests.

Despite these showy numbers and features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for little businesses. The concern, these days, is that there are plenty of other e-mail devices supplying even more than Constant Contact, and also for a lot much less cash. For the quantity you pay with Constant Contact, you might locate yourself making use of a lot a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic technique (it only includes autoresponders).

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