Constant Contact - Create Email Marketing Campaigns Like a Pro

Adding Constant Contact Pop Up To Website

Constant Contact have been in the email marketing game considering that 1995. Throughout that time, they’ve handled to turn into one of one of the most secondhand email tools on the planet, after Mailchimp.

One thing I saw is that Constant Contact is really typically the top choice for numerous various other evaluation sites. Naturally, I am curious to see if our in-depth evaluation generates the exact same end result.

You may have taken a look at the Constant Contact evaluations offered by users online, as well, and whilst they are rather positive, they may not give you the whole picture. Our review of Constant Contact is based upon a methodical strategy and utilizes our practical experience as well as knowledge of loads of other basic as well as sophisticated advertising and marketing automation tools.

What makes them special is that they’ve added numerous attributes throughout the years that few of their rivals sporting activity, such as digital product downloads, occasion management, consultation scheduling and social campaigns. These all include in the varied listing of e-mail choices offered, in addition to automations and also recurring newsletters.

Constant Contact brag a market with around 400 apps and combinations that cater to also the most niche of items. In spite of these flashy numbers as well as features, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. Enough factor for us to take a better consider Constant Contact’s outs & ins as well as check if it’s still relevant in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is directed towards small companies, but their costs aren’t the most cost effective, specifically when you take into consideration that their functions just aren’t that progressed. Strategies begin with $9.99/ month, yet this only enables 500 customers, and rates climb rather dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our total prices overview

Pros as well as Cons


Is Constant Contact the ideal newsletter service for you?

Advised if:

You run occasions:

Constant Contact is rather one-of-a-kind in this regard, being one of the few email advertising and marketing tools to allow you to handle event tickets, registrations, as well as invitations . Remember that this function includes its own fees: 5.4% + $0.80 for each and every ticket sold or transaction carried out.

Not suggested if:

You require sophisticated automation:

Remarkably, for the premium it charges, Constant Contact does not supply one of the most sophisticated automations. While they do offer caused campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll find that more affordable devices provide comparable levels of automation– MailerLite and also Sendinblue, as an example.

Rating details


Alleviate of Use

Normally it’s easy to navigate, though a little bit dull-looking. You can get to most areas within a couple of clicks, though as they’ve included extra capability, some points have become a little covert, as an example, automations.

E-newsletter Creation


The editor is quickly, however light on functions, specifically in the designing department. Besides that it’s very easy to collaborate with.


of course

This is extremely standard, only allowing you to put basic greetings or call details. There is no if/then/else reasoning available.

Email kinds

Traditional, autoresponders, standard automations, recurring newsletters, A/B testing, event enrollments, surveys, vouchers and surveys .

Option as well as Flexibility of Template Designs

Okay. There are about 200 (!) layouts to choose from, with differing levels of quality (some are respectable, while others look a little standard as well as outdated). You can additionally go back to square one, and make use of a helpful attribute called ‘Brand your e-mail’ to auto-generate a template based upon your web site’s colors and logo.

Email Marketing Automation

They offer autoresponders and abandoned cart advocate Shopify as well as WooCommerce. It likewise generates pre-defined call sections based upon your customers’ communications with your on the internet shop (e.g. repeat, expired and also possible clients). Automations based upon call triggers (e.g. e-mail opens, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can not really incorporate problems and activities as you can in many various other devices.

Listing Management

You can develop sections from contact task, listing membership, get in touch with information, tags, or ecommerce activity. You can additionally produce a sector from your get in touch with insights and tag get in touches with based on contact area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the form, and also it just provides a description box, fundamental field options (which you can not include in) and after that a checklist, or listings, that people can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute as well terribly, getting to one of the most popular email providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and Analysis

In addition to typical open as well as click records, spam, bounce and unsubscribe rates are likewise available. You also get click warm maps, and some helpful introduction records such as open as well as click fads, opens up by gadget, % of contacts engaged, as well as a lot of successful subject line. You can additionally contrast projects. Nonetheless, progressed tracking such as social tracking isn’t available.


Right here’s where it obtains a bit hairy. The tool and the website are just offered in English. You can select to alter some of the non-editable email areas (e.g. footer and privacy policy message) to among 10 languages offered, mainly European. Assistance as well as the knowledge base is available in 4 languages. Somewhat confusing, however at least there’s some initiative to support multilingual users as well as audiences.

Further Features

Spam- and also Design-Testing

Spam screening isn’t readily available, however, there is a feature to inspect the e-mail for errors ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s likewise a tool that allows you to sneak peek how e-mails will certainly look for details receivers, although this really did not seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and afterwards frown at. If it takes place once more, they are relocated right into a suspended bounce group. They have a ‘ suggested for elimination’ filter offered to watch these, yet don’t remove them instantly.



Import/export available although it’s not as simple as it could be– you need to first enable sophisticated email consents under Account Settings.

Storage space offered for information and pictures


All plans feature unrestricted storage.

Pro Features



SPF and DKIM are sustained.

Own Domain


Various degrees of account access


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a enormous quantity of combinations as well as applications , practically 400.

Landing Page Builder


This is only available via their form builder, and it’s really basic. Rather, we would certainly recommend these cost-free landing web page builders.

Customer Support

3.5/ 5.

There are numerous channels of support, consisting of online chat, phone assistance, a understanding base as well as community-based support. I found that the conversation and phone assistance weren’t always readily available, which was a little discouraging.

Overall score.

3.6/ 5.

For a fundamental email device, Constant Contact ticks a lot of the boxes. The main issue right here, however, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves restate with their site, they are a tool for local business. And, because of this, it’s worth evaluating them on these terms. As stated above, they definitely have enough of the essentials covered to please most local business, and also if it were as simple as that after that we would certainly recommend them more extremely.

The concern, these days, is that there are plenty of other email devices offering much more than Constant Contact, and also for a lot less money. This includes not just includes, however additionally user experience. In fact, for the amount you pay with Constant Contact, you might find yourself making use of much more effective devices such as ActiveCampaign and also GetResponse.

They do pick up points for their respectable deliverability rates, combinations ( especially social media sites assimilations), and for allowing various gain access to degrees for different users. And also with recent improvements to automations as well as reporting, as well as the enhancement of brand-new attributes like a web site contractor, it does look like they’re making an effort to boost the product. Their lack of sophisticated functions makes it hard to advise them over others at this cost factor. (You’ll see we do not note them as a great Mailchimp choice, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly declare that there may be other rate of interests at play there.

Attempt Constant Contact now absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplistic approach (it only features autoresponders). They also use robust records as well as analysis devices. They are even less expensive than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email advertising tools on the market. It’s offered in 6 languages as well as features sophisticated automation choices and a integrated CRM.
  • GetResponse is a solid option. It features lots of advanced features (e.g. a webinar tool), has outstanding automations as well as uses one of the best spam and also style testing tools we’ve ever utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth guide with the very best options to Constant Contact, check it out right here. You can also experiment with our Smart Finder to see which e-newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly such as to get right into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. At $399/month, you would certainly be much better off taking a appearance at any of these CRMs for small companies, which will certainly be far much more inexpensive. There are even lots of outstanding complimentary CRMs to select from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to terminate your account. Right here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software program for small companies. It securely stores your consumer information and offers a secure way to handle your customers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

Despite these fancy numbers as well as attributes, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat through their website, they are a tool for small companies. The concern, these days, is that there are lots of other e-mail tools using even much more than Constant Contact, and for a lot much less money. For the quantity you pay with Constant Contact, you can discover on your own utilizing much a lot more effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simplified strategy (it only features autoresponders).

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