Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the email advertising video game considering that 1995. Throughout that time, they’ve taken care of to become one of the most pre-owned email tools in the world, after Mailchimp.

Something I discovered is that Constant Contact is extremely typically the leading option for lots of various other evaluation internet sites. Naturally, I wonder to see if our detailed evaluation generates the very same outcome.

You may have checked out the Constant Contact evaluations used by customers online, also, and whilst they are pretty positive, they may not offer you the whole picture. Our testimonial of Constant Contact is based upon a methodical approach as well as utilizes our useful experience and also knowledge of dozens of various other simple and also advanced marketing automation devices.

What makes them special is that they’ve added numerous features throughout the years that few of their rivals sporting activity, such as electronic product downloads, event administration, consultation organizing as well as social campaigns. These all contribute to the diverse listing of e-mail choices available, along with automations and reoccuring newsletters.

Constant Contact boast a market with around 400 applications as well as integrations that accommodate even one of the most particular niche of items. Yet regardless of these fancy numbers and also functions, rate of interest in Constant Contact seems to be on the decline, a minimum of according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and also inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, but their rates aren’t one of the most economical, specifically when you think about that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, yet this just allows for 500 subscribers, and costs increase quite dramatically after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our complete pricing overview

Cons as well as pros


Is Constant Contact the right newsletter service for you?

Recommended if:

You run events:

Constant Contact is fairly one-of-a-kind hereof, being one of minority e-mail advertising devices to permit you to manage event invitations, tickets, and also enrollments . Keep in mind that this feature includes its very own charges: 5.4% + $0.80 for each and every ticket offered or purchase conducted.

Not suggested if:

You require sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact does not provide the most innovative automations. While they do offer triggered projects, autoresponders and also abandoned cart campaigns (for Shopify just), you’ll find that other much less expensive tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Rating details


Ease of Use

Usually it’s easy to browse, though a bit dull-looking. You can reach most places within a couple of clicks, though as they’ve included much more performance, some things have become a little surprise, as an example, automations.

Newsletter Creation


The editor is quick, but light on functions, specifically in the styling department. Besides that it’s easy to work with.



This is extremely fundamental, just allowing you to insert easy introductions or call information. There is no if/then/else logic available.

Email types

Timeless, autoresponders, fundamental automations, recurring newsletters, A/B screening, occasion registrations, polls, surveys as well as vouchers .

Choice as well as Flexibility of Template Designs

Okay. There are about 200 (!) layouts to choose from, with differing levels of quality (some are decent, while others look a little standard and outdated). You can also go back to square one, and also make use of a handy function called ‘Brand your e-mail’ to auto-generate a theme based upon your internet site’s shades as well as logo.

Email Marketing Automation

It likewise creates pre-defined get in touch with segments based on your customers’ communications with your online store (e.g. repeat, expired and prospective customers). Automations based on call triggers (e.g. email opens up, clicks) are likewise readily available.

Checklist Management

You can create sectors from get in touch with activity, listing subscription, call information, tags, or ecommerce activity. You can likewise create a section from your get in touch with insights and tag contacts based on call area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the kind, and also it merely supplies a summary box, fundamental field choices (which you can not contribute to) and then a listing, or lists, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well badly, reaching one of the most popular e-mail carriers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Records as well as Analysis

In addition to common open and click reports, spam, bounce and also unsubscribe rates are likewise available. You likewise get click warmth maps, as well as some beneficial summary reports such as open as well as click fads, opens up by gadget, % of contacts involved, and also most effective subject line. You can also compare projects. Nevertheless, advanced tracking such as social monitoring isn’t offered.


Right here’s where it gets a bit hirsute. The device and also the site are just offered in English. You can select to alter some of the non-editable e-mail areas (e.g. footer and personal privacy policy text) to among 10 languages offered, primarily European. Support as well as the data base is available in 4 languages. Somewhat complicated, but a minimum of there’s some effort to sustain multilingual customers and audiences.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t offered, however, there is a function to check the e-mail for errors (missing web links, placeholder text that hasn’t been upgraded, etc). There’s likewise a device that enables you to sneak peek how e-mails will try to find specific receivers, although this really did not seem to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and afterwards resent. If it happens again, they are moved right into a suspended bounce group. They have actually a ‘ suggested for removal’ filter available to watch these, however do not eliminate them automatically.



Import/export offered although it’s not as simple as it could be– you require to initially make it possible for advanced e-mail permissions under Account Settings.

Storage space offered for images and also information


All plans feature endless storage.

Pro Features


of course

SPF and also DKIM are supported.

Very own Domain


Various degrees of account access

of course

The Account Owner can likewise designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge quantity of apps and combinations , practically 400.

Landing Page Builder

of course

This is only offered by means of their kind contractor, and it’s extremely standard. Instead, we ‘d recommend these cost-free landing web page home builders.

Consumer Support

3.5/ 5.

There are a number of channels of assistance, consisting of live chat, phone assistance, a understanding base and community-based assistance. I found that the chat and phone support weren’t always readily available, which was a little aggravating.

Total rating.

3.6/ 5.

For a standard email device, Constant Contact ticks a lot of packages. The main concern below, though, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves state through their site, they are a device for small companies. As well as, thus, it’s worth examining them on these terms. As stated above, they absolutely have sufficient of the essentials covered to please most local business, as well as if it were as basic as that then we would certainly recommend them a lot more very.

The problem, nowadays, is that there are a lot of various other email devices offering a lot more than Constant Contact, and for a great deal less money. This includes not just features, but additionally customer experience. Actually, for the amount you pay with Constant Contact, you might find yourself making use of far more powerful devices such as ActiveCampaign as well as GetResponse.

They do pick up points for their suitable deliverability rates, integrations (particularly social media integrations), and also for permitting different accessibility levels for separate customers. As well as with recent enhancements to automations as well as coverage, and also the addition of new attributes like a internet site home builder, it does resemble they’re making an effort to enhance the product. Their absence of sophisticated attributes makes it challenging to recommend them over others at this price point. (You’ll see we do not list them as a great Mailchimp alternative, either.).

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would boldly declare that there might be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simplified technique (it just features autoresponders). They likewise provide robust reports and analysis devices. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail advertising and marketing devices on the market. It’s readily available in 6 languages and also includes innovative automation options as well as a integrated CRM.
  • GetResponse is a strong option. It includes lots of innovative functions (e.g. a webinar device), supplies and also has exceptional automations among the best spam as well as style testing devices we’ve ever before utilized. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a thorough guide with the best alternatives to Constant Contact, check it out right here. You can likewise experiment with our Smart Finder to see which newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly such as to enter into the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. However, at $399/month, you would certainly be better off having a look at any one of these CRMs for small businesses, which will certainly be much more affordable. There are also lots of exceptional cost-free CRMs to pick from.

Just how can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to cancel your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software program for local business. It securely shops your customer information and also supplies a safe and secure method to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability tests.

In spite of these showy numbers as well as features, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate via their site, they are a tool for tiny companies. The problem, these days, is that there are plenty of various other email tools supplying also a lot more than Constant Contact, and for a whole lot much less money. For the amount you pay with Constant Contact, you might discover on your own making use of a lot extra powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplified approach (it only features autoresponders).

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