Constant Contact - Create Email Marketing Campaigns Like a Pro

Aweber Vs Constant Contact 2018

Constant Contact have actually remained in the e-mail advertising video game given that 1995. Throughout that time, they’ve handled to turn into one of the most pre-owned email tools in the world, after Mailchimp.

Something I noticed is that Constant Contact is extremely commonly the top choice for many other evaluation sites. Normally, I am curious to see if our detailed analysis creates the same end result.

You could have taken a look at the Constant Contact reviews used by customers online, also, as well as whilst they are rather favorable, they might not offer you the whole picture. Our review of Constant Contact is based on a methodical technique as well as utilizes our practical experience and also knowledge of dozens of other basic and also sophisticated marketing automation tools.

What makes them unique is that they’ve added several features for many years that few of their competitors sport, such as electronic product downloads, occasion management, consultation scheduling and also social projects. These all contribute to the varied listing of email choices offered, in addition to automations and also repeating newsletters.

Constant Contact brag a market with around 400 apps as well as assimilations that accommodate also one of the most specific niche of products. Yet in spite of these fancy numbers and attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Sufficient reason for us to take a closer look at Constant Contact’s outs & ins and inspect if it’s still relevant in the 21st century.
Find out listed below!

Constant Contact Summary

Constant Contact is directed towards small businesses, yet their prices aren’t one of the most affordable, particularly when you consider that their features simply aren’t that advanced. Plans start from $9.99/ month, however this only enables 500 clients, as well as prices climb quite greatly afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete rates guide

Cons as well as pros


Is Constant Contact the best newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite one-of-a-kind hereof, being one of the few email advertising and marketing devices to permit you to manage event tickets, invites, as well as enrollments . Remember that this feature comes with its own charges: 5.4% + $0.80 for each and every ticket sold or deal conducted.

Not recommended if:

You require sophisticated automation:

Remarkably, for the premium it charges, Constant Contact doesn’t offer one of the most innovative automations. While they do use set off campaigns, autoresponders and deserted cart projects (for Shopify just), you’ll find that much cheaper tools supply similar degrees of automation– MailerLite as well as Sendinblue, for example.

Rating information


Alleviate of Use

Typically it’s easy to navigate, though a little bit dull-looking. You can reach many areas within a number of clicks, though as they’ve added more performance, some things have actually ended up being a little hidden, as an example, automations.

Newsletter Creation


The editor is fast, however light on attributes, especially in the designing division. Besides that it’s simple to deal with.



This is extremely basic, just permitting you to place basic introductions or call information. There is no if/then/else reasoning available.

Email types

Traditional, autoresponders, basic automations, reoccuring newsletters, A/B screening, occasion registrations, surveys, coupons and polls .

Selection as well as Flexibility of Template Designs

Not bad. You can also start from scrape, and also make use of a useful function called ‘Brand your email’ to auto-generate a layout based on your site’s colors and also logo design.

Email Marketing Automation

They supply autoresponders and abandoned cart advocate Shopify and also WooCommerce. It additionally creates pre-defined contact segments based upon your customers’ interactions with your on the internet shop (e.g. repeat, lapsed and possible clients). Automations based on contact triggers (e.g. email opens up, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t one of the most versatile, as you can’t really incorporate problems and also actions as you can in lots of other tools.

Checklist Management

You can produce sectors from call task, checklist subscription, call information, tags, or ecommerce activity. You can additionally develop a section from your call understandings as well as tag calls based upon contact field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, as well as it merely provides a description box, standard field options (which you can’t include in) and afterwards a listing, or checklists, that people can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, getting to one of the most preferred e-mail companies (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and Analysis

Along with typical open and also click reports, spam, bounce and also unsubscribe rates are likewise available. You also obtain click warm maps, and also some helpful introduction reports such as open as well as click fads, opens by device, % of get in touches with involved, as well as most effective subject line. You can also contrast projects. However, progressed tracking such as social tracking isn’t available.


Below’s where it obtains a little bit unshaven. The tool and the website are just readily available in English. You can choose to alter several of the non-editable email areas (e.g. footer and also personal privacy plan message) to one of 10 languages readily available, mainly European. Support as well as the knowledge base is readily available in 4 languages. Somewhat confusing, however at the very least there’s some initiative to sustain multilingual customers and audiences.

Additional Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, nonetheless, there is a attribute to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been upgraded, etc). There’s additionally a tool that enables you to sneak peek how emails will certainly try to find certain receivers, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management

of course

Soft bounces are placed on temporary hold for 15 days, and after that dislike. If it happens once again, they are relocated into a suspended bounce classification. They have actually a ‘ suggested for elimination’ filter offered to watch these, however do not remove them immediately.



Import/export readily available although it’s not as straightforward as it could be– you need to initially enable advanced e-mail approvals under Account Settings.

Storage space readily available for photos and also information


All strategies include limitless storage.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Different levels of account gain access to

of course

The Account Owner can additionally assign duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a massive quantity of apps as well as assimilations , virtually 400.

Landing Page Builder

of course

This is just offered through their kind home builder, as well as it’s extremely standard. Rather, we would certainly advise these free touchdown page contractors.

Customer Support

3.5/ 5.

There are several channels of support, consisting of live chat, phone support, a expertise base as well as community-based assistance. I found that the chat as well as phone support weren’t constantly offered, which was a little discouraging.

General score.

3.6/ 5.

For a standard email device, Constant Contact ticks a lot of packages. The major concern here, however, is that they’re asking a premium cost for a sub-premium item.

Final thought.

As Constant Contact themselves state with their website, they are a tool for small businesses. And, because of this, it’s worth assessing them on these terms. As discussed above, they definitely have sufficient of the essentials covered to satisfy most small businesses, as well as if it were as basic as that after that we ‘d advise them more highly.

The concern, nowadays, is that there are lots of various other e-mail devices supplying even more than Constant Contact, and also for a great deal less cash. This includes not just features, but also individual experience. For the amount you pay with Constant Contact, you could find on your own making use of much more effective devices such as ActiveCampaign as well as GetResponse.

They do get points for their decent deliverability rates, assimilations ( specifically social media integrations), as well as for enabling various gain access to levels for separate individuals. And with recent enhancements to automations and reporting, and the addition of new functions like a website contractor, it does look like they’re making an initiative to improve the item. Their absence of sophisticated attributes makes it challenging to advise them over others at this cost factor. (You’ll see we don’t list them as a excellent Mailchimp option, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly assert that there might be various other rate of interests at play there.

Attempt Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before tried, and it can not be compared to Constant Contact’s simplified approach (it just features autoresponders). They likewise offer robust records and analysis tools. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising and marketing tools on the marketplace. It’s readily available in 6 languages and features innovative automation options and also a built-in CRM.
  • GetResponse is a solid choice. It comes with many sophisticated functions (e.g. a webinar tool), has excellent automations as well as offers among the most effective spam and design screening devices we’ve ever made use of. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed guide with the very best options to Constant Contact, check it out below. You can also try out our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly like to enter into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. Nevertheless, at $399/month, you would certainly be far better off taking a look at any of these CRMs for small companies, which will be far more cost effective. There are also a lot of exceptional totally free CRMs to pick from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hrs Eastern time in order to cancel your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software program for small companies. It securely shops your customer information and provides a secure means to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability examinations.

In spite of these fancy numbers and also functions, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state via their site, they are a device for little services. The issue, these days, is that there are lots of various other e-mail devices using even a lot more than Constant Contact, and also for a great deal less cash. For the amount you pay with Constant Contact, you might find yourself making use of much more powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplified strategy (it only features autoresponders).

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