Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising and marketing game considering that 1995. During that time, they’ve handled to become one of the most previously owned email devices worldwide, after Mailchimp.

One thing I noticed is that Constant Contact is very commonly the leading choice for several other review internet sites. Normally, I am curious to see if our detailed evaluation generates the exact same end result.

You could have looked into the Constant Contact testimonials used by users online, too, as well as whilst they are quite favorable, they might not provide you the whole picture. Our review of Constant Contact is based on a systematic method as well as uses our practical experience and knowledge of loads of other easy as well as sophisticated marketing automation tools.

What makes them special is that they’ve added several functions throughout the years that few of their rivals sporting activity, such as electronic item downloads, event management, appointment scheduling as well as social campaigns. These all add to the diverse listing of e-mail options offered, in addition to automations and also reoccuring e-newsletters.

Constant Contact brag a industry with around 400 apps and assimilations that cater to also one of the most specific niche of items. Yet despite these flashy numbers and also functions, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins and check.
Learn listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, however their costs aren’t the most affordable, specifically when you think about that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, but this only allows for 500 clients, and also costs increase pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our total rates overview

Pros and Cons


Is Constant Contact the best newsletter service for you?

Advised if:

You run events:

Constant Contact is rather distinct in this regard, being one of the few email advertising devices to allow you to handle event registrations, tickets, and also invites . Keep in mind that this feature features its own fees: 5.4% + $0.80 for each and every ticket offered or transaction carried out.

Not recommended if:

You require innovative automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t provide one of the most innovative automations. While they do supply activated campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll discover that other more affordable tools offer comparable levels of automation– MailerLite as well as Sendinblue, as an example.

Score information


Alleviate of Use

Generally it’s very easy to navigate, though a little bit dull-looking. You can reach a lot of locations within a number of clicks, though as they’ve included extra capability, some points have ended up being a little hidden, for instance, automations.

Newsletter Creation


The editor is fast, yet light on features, specifically in the designing division. Aside from that it’s very easy to collaborate with.



This is extremely basic, only allowing you to place simple greetings or get in touch with details. There is no if/then/else logic offered.

Email types

Traditional, autoresponders, basic automations, reoccuring e-newsletters, A/B testing, event enrollments, discount coupons, surveys and surveys .

Choice as well as Flexibility of Template Designs

Not bad. You can additionally start from scrape, as well as utilize a useful feature called ‘Brand your e-mail’ to auto-generate a template based on your internet site’s colors and logo.

Email Marketing Automation

They offer autoresponders and also abandoned cart advocate Shopify and WooCommerce. It likewise generates pre-defined contact sections based upon your clients’ interactions with your online store (e.g. repeat, expired and also possible clients). Automations based upon call triggers (e.g. e-mail opens up, clicks) are additionally offered. It’s worth noting that the automations aren’t the most adaptable, as you can not really integrate conditions and also actions as you can in several other tools.

List Management

You can create segments from contact activity, listing membership, get in touch with information, tags, or ecommerce activity. You can additionally develop a segment from your get in touch with insights as well as tag get in touches with based on get in touch with field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, and also it merely supplies a description box, basic area options (which you can’t add to) and afterwards a checklist, or lists, that people can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not perform as well terribly, getting to one of the most popular email service providers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports and Analysis

In addition to typical open and also click records, spam, bounce as well as unsubscribe rates are additionally readily available. You additionally get click warmth maps, and some helpful overview reports such as open and also click patterns, opens by gadget, % of calls engaged, as well as most effective subject line. You can also contrast campaigns. Advanced tracking such as social monitoring isn’t offered.


The website and also the device are only available in English. You can pick to change some of the non-editable e-mail areas (e.g. footer as well as privacy policy text) to one of 10 languages readily available, mainly European.

More Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nonetheless, there is a function to check the e-mail for errors ( missing out on web links, placeholder message that hasn’t been updated, and so on). There’s also a tool that allows you to preview how e-mails will search for certain recipients, although this didn’t seem to work when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management

of course

Soft bounces are placed on short-lived hold for 15 days, and afterwards frown at. If it occurs again, they are moved into a put on hold bounce group. They have actually a ‘ advised for removal’ filter offered to watch these, however do not eliminate them instantly.


of course

Import/export available although it’s not as simple as it could be– you need to first allow innovative e-mail approvals under Account Settings.

Storage readily available for data and also photos


All strategies include unrestricted storage space.

Pro Features



SPF and DKIM are sustained.

Own Domain


Different levels of account gain access to


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact supply a large amount of combinations and apps , nearly 400.

Touchdown Page Builder


This is only available by means of their kind building contractor, and it’s extremely fundamental. Instead, we ‘d advise these totally free touchdown page building contractors.

Customer Support

3.5/ 5.

There are several networks of support, including real-time chat, phone support, a understanding base as well as community-based assistance. I discovered that the chat as well as phone assistance weren’t constantly readily available, which was a little aggravating.

General score.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks most of packages. The major problem here, however, is that they’re asking a costs cost for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate through their website, they are a device for local business. As well as, thus, it’s worth reviewing them on these terms. As mentioned over, they certainly have sufficient of the fundamentals covered to satisfy most small businesses, and if it were as easy as that then we would certainly recommend them much more very.

The problem, nowadays, is that there are plenty of various other email devices supplying even more than Constant Contact, and also for a great deal much less cash. This consists of not just includes, but additionally customer experience. For the quantity you pay with Constant Contact, you could locate yourself making use of much more effective devices such as ActiveCampaign and also GetResponse.

They do grab points for their decent deliverability prices, assimilations (particularly social media integrations), and for allowing various accessibility levels for separate customers. And with current improvements to automations and also reporting, as well as the enhancement of new functions like a site home builder, it does resemble they’re making an effort to improve the product. But their lack of sophisticated functions makes it challenging to recommend them over others at this cost factor. (You’ll see we don’t provide them as a good Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly declare that there may be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simple approach (it just includes autoresponders). They additionally offer durable reports as well as analysis devices. They are even more affordable than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail marketing devices on the marketplace. It’s available in 6 languages and features innovative automation alternatives as well as a integrated CRM.
  • GetResponse is a strong alternative. It features several innovative functions (e.g. a webinar device), offers as well as has exceptional automations one of the best spam and layout screening devices we’ve ever utilized. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the very best alternatives to Constant Contact, check it out below. You can also try our Smart Finder to see which e-newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you ‘d like to enter the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for little businesses, which will be much extra inexpensive. There are even plenty of superb totally free CRMs to select from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software application for small companies. It securely stores your client data as well as provides a protected way to handle your clients.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are regularly good in our bi-annual deliverability tests.

In spite of these showy numbers and also attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves state via their site, they are a tool for small companies. The issue, these days, is that there are plenty of other e-mail devices supplying also more than Constant Contact, and for a whole lot much less cash. For the quantity you pay with Constant Contact, you could find on your own making use of a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simplistic approach (it only features autoresponders).

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