Constant Contact - Create Email Marketing Campaigns Like a Pro

Club Automation Constant Contact

Constant Contact have been in the e-mail advertising and marketing game since 1995. Throughout that time, they’ve taken care of to become one of the most previously owned e-mail tools in the world, after Mailchimp.

One thing I saw is that Constant Contact is really frequently the leading choice for numerous other testimonial websites. Naturally, I am curious to see if our comprehensive evaluation creates the exact same result.

You could have had a look at the Constant Contact reviews offered by customers online, also, and also whilst they are pretty favorable, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic method and also utilizes our practical experience and also knowledge of lots of other basic as well as advanced advertising automation devices.

What makes them unique is that they’ve added several functions throughout the years that few of their competitors sporting activity, such as electronic item downloads, event management, appointment organizing and also social projects. These all add to the diverse list of email options readily available, in addition to automations and repeating e-newsletters.

Constant Contact boast a marketplace with around 400 apps and assimilations that cater to also one of the most specific niche of items. In spite of these showy numbers and also attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough factor for us to take a better take a look at Constant Contact’s ins & outs and also inspect if it’s still relevant in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is guided in the direction of local business, however their rates aren’t the most economical, particularly when you think about that their functions just aren’t that progressed. Plans start from $9.99/ month, but this only enables 500 customers, as well as prices rise rather dramatically afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete rates overview

Cons and also pros


Is Constant Contact the best newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly unique hereof, being among the few email advertising devices to permit you to take care of event invites, enrollments, and tickets . Keep in mind that this function comes with its own costs: 5.4% + $0.80 for every ticket sold or transaction carried out.

Not suggested if:

You require advanced automation:

Surprisingly, for the premium it bills, Constant Contact does not provide one of the most innovative automations. While they do offer triggered campaigns, autoresponders as well as deserted cart projects (for Shopify just), you’ll discover that more affordable tools use comparable levels of automation– MailerLite as well as Sendinblue, as an example.

Score details


Alleviate of Use

Normally it’s easy to browse, though a bit dull-looking. You can get to a lot of areas within a number of clicks, though as they’ve included a lot more capability, some points have come to be a little hidden, for example, automations.

E-newsletter Creation


The editor is quickly, yet light on features, particularly in the styling department. Aside from that it’s easy to work with.



This is extremely standard, only enabling you to insert straightforward introductions or call details. There is no if/then/else logic available.

Email types

Traditional, autoresponders, standard automations, repeating e-newsletters, A/B testing, occasion enrollments, surveys, studies and discount coupons .

Choice and also Flexibility of Template Designs

Not poor. You can additionally begin from scratch, and use a useful feature called ‘Brand your email’ to auto-generate a layout based on your site’s shades and also logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart advocate Shopify and WooCommerce. It likewise generates pre-defined call sections based upon your customers’ interactions with your online shop (e.g. repeat, expired as well as prospective consumers). Automations based on get in touch with triggers (e.g. email opens up, clicks) are also available. It’s worth noting that the automations aren’t one of the most versatile, as you can not actually combine conditions and also activities as you can in lots of other tools.

Checklist Management

You can create segments from get in touch with activity, checklist membership, call details, tags, or ecommerce activity. You can likewise create a section from your call insights and tag get in touches with based upon contact field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, as well as it just offers a description box, fundamental field options (which you can’t include in) and afterwards a list, or listings, that people can inspect to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well badly, reaching one of the most prominent email suppliers (AOL, Gmail, Yahoo, and also Outlook) most of the time.

Records and Analysis

Along with basic open and click reports, spam, bounce as well as unsubscribe rates are additionally offered. You likewise obtain click warmth maps, as well as some beneficial overview reports such as open and click fads, opens up by device, % of contacts engaged, as well as many successful subject line. You can additionally compare campaigns. However, progressed tracking such as social tracking isn’t readily available.


Right here’s where it obtains a little bit hirsute. The tool as well as the site are just available in English. You can choose to alter some of the non-editable email areas (e.g. footer and also privacy policy message) to among 10 languages available, mainly European. Assistance as well as the data base is readily available in 4 languages. Slightly complicated, but a minimum of there’s some initiative to support multilingual individuals and audiences.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t readily available, however, there is a function to check the email for mistakes (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that permits you to preview just how e-mails will certainly try to find certain recipients, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on momentary hold for 15 days, and after that frown at. They are moved into a suspended bounce category if it happens once more. They have a ‘ advised for elimination’ filter readily available to see these, but do not remove them immediately.



Import/export offered although it’s not as straightforward as maybe– you require to initially make it possible for advanced e-mail consents under Account Settings.

Storage space offered for information and also pictures


All plans come with endless storage.

Pro Features



SPF and also DKIM are supported.

Own Domain


Different levels of account gain access to


The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a large amount of applications as well as integrations , nearly 400.

Landing Page Builder


This is only available by means of their kind building contractor, as well as it’s really basic. Rather, we would certainly suggest these free touchdown page home builders.

Client Support

3.5/ 5.

There are several channels of assistance, consisting of live chat, phone support, a data base as well as community-based support. Nevertheless, I found that the chat and also phone support weren’t constantly readily available, which was a little irritating. When I was able to get hold of chat support, however, I did locate them to be valuable as well as responsive . Bear in mind that you’ll need to hire order to cancel your registration, which is rather bothersome.

Total rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of packages. The major problem below, though, is that they’re asking a premium rate for a sub-premium item.


As Constant Contact themselves reiterate through their website, they are a tool for small businesses. As well as, because of this, it’s worth reviewing them on these terms. As stated over, they certainly have enough of the basics covered to satisfy most small businesses, and also if it were as easy as that after that we ‘d suggest them extra extremely.

The issue, nowadays, is that there are lots of other email tools offering much more than Constant Contact, and also for a whole lot much less cash. This includes not just features, yet also individual experience. As a matter of fact, for the amount you pay with Constant Contact, you might find yourself utilizing much more powerful devices such as ActiveCampaign and GetResponse.

They do get factors for their suitable deliverability prices, assimilations ( especially social networks integrations), and also for allowing different gain access to levels for different customers. As well as with current enhancements to automations as well as reporting, and also the addition of new features like a web site contractor, it does resemble they’re making an initiative to boost the item. Yet their absence of innovative functions makes it challenging to recommend them over others at this price point. (You’ll see we do not note them as a good Mailchimp alternative, either.).

There you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the web, I would boldly assert that there could be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simplistic method (it just features autoresponders). They additionally provide robust reports as well as analysis tools. They are also less costly than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one e-mail advertising devices on the market. It’s offered in 6 languages and includes advanced automation alternatives as well as a built-in CRM.
  • GetResponse is a solid choice. It features several innovative attributes (e.g. a webinar tool), has superb automations as well as supplies among the most effective spam and design testing devices we’ve ever before made use of. When compared to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the very best choices to Constant Contact, check it out here. You can also check out our Smart Finder to see which newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact contrast if you would certainly such as to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a look at any of these CRMs for tiny organizations, which will be far a lot more economical. There are also a lot of excellent cost-free CRMs to choose from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to terminate your account. Here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software application for small businesses. It safely shops your consumer data and also supplies a protected means to manage your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are constantly excellent in our bi-annual deliverability examinations.

In spite of these fancy numbers and features, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat via their site, they are a device for tiny services. The issue, these days, is that there are plenty of other email tools providing also extra than Constant Contact, and for a whole lot less cash. For the quantity you pay with Constant Contact, you could find on your own utilizing much more powerful tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and also it can not be compared to Constant Contact’s simplistic method (it just features autoresponders).

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