Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email advertising game given that 1995. Throughout that time, they’ve managed to become one of the most pre-owned e-mail tools worldwide, after Mailchimp.

One point I observed is that Constant Contact is extremely typically the top choice for numerous other evaluation sites. Normally, I am curious to see if our thorough evaluation generates the very same result.

You could have looked into the Constant Contact reviews provided by customers online, too, and also whilst they are rather positive, they might not give you the whole picture. Our evaluation of Constant Contact is based upon a methodical method and uses our sensible experience as well as expertise of loads of various other easy and also innovative advertising automation devices.

What makes them special is that they’ve added a number of functions over the years that few of their competitors sporting activity, such as electronic item downloads, event administration, appointment organizing and social projects. These all contribute to the varied list of e-mail alternatives offered, along with automations and persisting newsletters.

Constant Contact brag a industry with around 400 apps and assimilations that accommodate even the most niche of products. Yet despite these fancy numbers as well as features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins and also check.
Discover below!

Constant Contact Summary

Constant Contact is routed in the direction of small companies, however their rates aren’t the most cost effective, especially when you take into consideration that their functions just aren’t that advanced. Plans start from $9.99/ month, but this only permits 500 customers, and prices climb rather sharply after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full pricing overview

Pros and also Cons


Is Constant Contact the ideal newsletter service for you?

Advised if:

You run events:

Constant Contact is fairly unique in this regard, being just one of the few e-mail marketing tools to permit you to handle occasion tickets, invitations, as well as enrollments . Keep in mind that this feature features its own fees: 5.4% + $0.80 for each and every ticket offered or transaction carried out.

Not recommended if:

You require sophisticated automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t provide the most advanced automations. While they do use activated projects, autoresponders as well as abandoned cart projects (for Shopify just), you’ll locate that various other much less costly tools use similar levels of automation– MailerLite as well as Sendinblue.

Rating details


Alleviate of Use

Normally it’s easy to navigate, though a little bit dull-looking. You can get to the majority of places within a number of clicks, though as they’ve added a lot more performance, some points have come to be a little hidden, for example, automations.

Newsletter Creation


The editor is quick, yet light on features, particularly in the styling department. Apart from that it’s easy to collaborate with.


of course

This is really basic, just allowing you to put straightforward greetings or contact details. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, fundamental automations, recurring newsletters, A/B screening, event enrollments, surveys, promo codes and also polls .

Choice and Flexibility of Template Designs

Not bad. You can likewise begin from scrape, and also utilize a handy attribute called ‘Brand your email’ to auto-generate a theme based on your site’s colors and logo.

Email Marketing Automation

It likewise produces pre-defined contact segments based on your consumers’ communications with your online store (e.g. repeat, expired as well as prospective customers). Automations based on get in touch with triggers (e.g. email opens, clicks) are also readily available.

Listing Management

You can develop sections from get in touch with activity, checklist subscription, contact information, tags, or ecommerce task. You can additionally develop a section from your call insights and also tag contacts based on call field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, and it merely uses a summary box, standard area choices (which you can not add to) and then a list, or checklists, that people can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out too terribly, getting to the most prominent e-mail carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports and also Analysis

In addition to conventional open and click records, spam, bounce as well as unsubscribe rates are also offered. You additionally get click heat maps, as well as some beneficial summary records such as open and click patterns, opens up by device, % of contacts engaged, and a lot of effective subject line. You can likewise compare campaigns. However, advanced tracking such as social monitoring isn’t available.


The tool and the website are just available in English. You can choose to change some of the non-editable e-mail sections (e.g. footer as well as privacy plan text) to one of 10 languages available, mostly European.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, nevertheless, there is a function to check the email for mistakes (missing links, placeholder text that hasn’t been upgraded, etc). There’s likewise a device that permits you to sneak peek how e-mails will seek specific recipients, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Jump Management

of course

Soft bounces are placed on temporary hold for 15 days, and then resent. They are relocated right into a put on hold bounce category if it takes place once more. They have a ‘ suggested for elimination’ filter readily available to view these, yet don’t remove them immediately.



Import/export available although it’s not as straightforward as maybe– you require to first enable innovative email consents under Account Settings.

Storage readily available for photos and also data


All plans come with endless storage space.

Pro Features



SPF and also DKIM are sustained.

Own Domain


Different levels of account gain access to


The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a huge amount of integrations as well as applications , nearly 400.

Touchdown Page Builder

of course

This is only available through their kind builder, as well as it’s extremely standard. Rather, we would certainly advise these complimentary touchdown web page building contractors.

Customer Support

3.5/ 5.

There are several networks of support, consisting of online conversation, phone assistance, a knowledge base as well as community-based assistance. I found that the conversation and phone support weren’t constantly available, which was a little irritating. When I was able to get hold of chat support, however, I did find them to be receptive as well as helpful . Bear in mind that you’ll require to call in order to terminate your subscription, which is pretty irritating.

Total ranking.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of the boxes. The main problem below, though, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves state with their website, they are a tool for small companies. And, as such, it’s worth assessing them on these terms. As pointed out above, they absolutely have sufficient of the basics covered to satisfy most small companies, and also if it were as simple as that then we ‘d suggest them much more highly.

The problem, these days, is that there are lots of other email devices using even more than Constant Contact, and also for a great deal much less cash. This includes not only includes, but additionally user experience. For the quantity you pay with Constant Contact, you might find on your own using much extra powerful tools such as ActiveCampaign and also GetResponse.

They do grab factors for their suitable deliverability prices, assimilations (particularly social media sites integrations), and also for permitting different accessibility levels for different customers. And with current enhancements to automations as well as reporting, and the addition of new functions like a website contractor, it does appear like they’re making an effort to improve the item. Their lack of advanced functions makes it challenging to advise them over others at this cost factor. (You’ll see we don’t note them as a good Mailchimp alternative, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would strongly claim that there might be various other interests at play there.

Attempt Constant Contact now absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever tried, as well as it can’t be contrasted to Constant Contact’s simplistic method (it just includes autoresponders). They also use durable records and also evaluation devices. They are even cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising tools on the market. It’s available in 6 languages as well as features advanced automation options and a built-in CRM.
  • GetResponse is a solid option. It features many sophisticated functions (e.g. a webinar device), has excellent automations and supplies among the most effective spam and also design testing devices we’ve ever before made use of. That’s why Constant Contact fails when contrasted to GetResponse.

We have a thorough guide with the most effective alternatives to Constant Contact, check it out below. You can also check out our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d such as to enter the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. At $399/month, you would certainly be much far better off taking a appearance at any of these CRMs for little businesses, which will be far a lot more budget friendly. There are even plenty of outstanding totally free CRMs to choose from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software program for small businesses. It safely shops your customer information and also supplies a safe and secure means to handle your subscribers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability examinations.

Regardless of these showy numbers and features, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for tiny organizations. The issue, these days, is that there are lots of other email devices using also extra than Constant Contact, as well as for a great deal less money. For the quantity you pay with Constant Contact, you might locate on your own utilizing much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simple approach (it just features autoresponders).

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