Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Add Unsubscribe Email Again

Constant Contact have been in the e-mail advertising and marketing game considering that 1995. During that time, they’ve managed to turn into one of the most previously owned email devices on the planet, after Mailchimp.

One point I discovered is that Constant Contact is really typically the leading option for numerous other testimonial web sites. Naturally, I am curious to see if our comprehensive evaluation produces the same end result.

You might have taken a look at the Constant Contact testimonials offered by users online, too, as well as whilst they are rather positive, they might not offer you the whole picture. Our evaluation of Constant Contact is based upon a systematic technique and utilizes our useful experience as well as expertise of lots of various other simple and also sophisticated marketing automation tools.

What makes them unique is that they’ve added several attributes throughout the years that few of their competitors sporting activity, such as digital item downloads, event management, consultation organizing and social campaigns. These all contribute to the diverse listing of e-mail alternatives readily available, in addition to automations and also repeating newsletters.

Constant Contact boast a marketplace with around 400 applications and assimilations that satisfy also one of the most niche of products. Yet despite these showy numbers and also features, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and examine.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, yet their rates aren’t one of the most cost effective, especially when you think about that their attributes just aren’t that advanced. Plans begin with $9.99/ month, however this just enables 500 customers, as well as costs climb pretty greatly after that.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our complete pricing guide

Pros as well as Cons


Is Constant Contact the best e-newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is quite distinct hereof, being one of minority email marketing devices to allow you to take care of occasion tickets, invitations, as well as enrollments . Keep in mind that this feature includes its own fees: 5.4% + $0.80 for each and every ticket offered or deal conducted.

Not suggested if:

You need advanced automation:

Surprisingly, for the premium it charges, Constant Contact does not use one of the most advanced automations. While they do offer set off projects, autoresponders as well as abandoned cart campaigns (for Shopify just), you’ll locate that more affordable tools offer similar degrees of automation– MailerLite as well as Sendinblue, for example.

Ranking information


Relieve of Use

Generally it’s simple to browse, though a little bit dull-looking. You can get to most places within a couple of clicks, though as they’ve included more capability, some things have ended up being a little covert, for example, automations.

Newsletter Creation


The editor is quick, however light on functions, specifically in the styling department. Besides that it’s simple to deal with.



This is very standard, just enabling you to put simple greetings or contact information. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion registrations, vouchers, surveys as well as surveys .

Choice and also Flexibility of Template Designs

Okay. There are about 200 (!) layouts to pick from, with varying degrees of quality (some are decent, while others look a little standard as well as outdated). You can additionally start from scratch, as well as use a useful function called ‘Brand your e-mail’ to auto-generate a theme based upon your site’s shades and also logo design.

Email Marketing Automation

They supply autoresponders and also deserted cart campaigns for Shopify and WooCommerce. It also creates pre-defined contact sectors based on your clients’ communications with your online store (e.g. repeat, lapsed as well as potential clients). Automations based upon contact triggers (e.g. email opens up, clicks) are likewise readily available. It’s worth keeping in mind that the automations aren’t the most flexible, as you can’t truly combine conditions as well as actions as you can in several various other devices.

List Management

You can develop sections from get in touch with activity, list membership, call information, tags, or ecommerce activity. You can likewise create a section from your contact understandings and also tag contacts based upon contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and also it simply offers a description box, fundamental area alternatives (which you can’t add to) and then a listing, or checklists, that individuals can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not do as well terribly, reaching the most preferred email carriers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports and also Analysis

In addition to standard open and click reports, spam, bounce and unsubscribe prices are also available. You additionally obtain click warmth maps, and also some useful introduction reports such as open as well as click patterns, opens by device, % of calls engaged, as well as the majority of successful subject line. You can likewise contrast projects. Advanced tracking such as social monitoring isn’t readily available.


The device as well as the site are only available in English. You can choose to transform some of the non-editable e-mail sections (e.g. footer and also personal privacy policy message) to one of 10 languages available, mostly European.

More Features

Spam- and also Design-Testing

Spam screening isn’t readily available, nevertheless, there is a feature to check the e-mail for errors (missing web links, placeholder message that hasn’t been updated, etc). There’s additionally a tool that allows you to preview exactly how e-mails will look for certain recipients, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 examinations, it’s a little high.

Bounce Management

of course

Soft bounces are positioned on temporary hold for 15 days, and after that resent. They are relocated into a put on hold bounce classification if it takes place once again. They have a ‘recommended for elimination’ filter available to watch these, however don’t remove them instantly.



Import/export offered although it’s not as simple as it could be– you require to first make it possible for innovative e-mail consents under Account Settings.

Storage space readily available for images and information


All strategies come with limitless storage space.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Various levels of account access


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact supply a substantial amount of combinations as well as applications , nearly 400.

Touchdown Page Builder

of course

This is only offered through their type home builder, as well as it’s extremely basic. Instead, we would certainly advise these totally free touchdown web page home builders.

Client Support

3.5/ 5.

There are numerous channels of assistance, including real-time conversation, phone support, a understanding base as well as community-based assistance. I discovered that the chat and phone support weren’t always offered, which was a little frustrating.

General score.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks the majority of packages. The main concern here, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves reiterate via their website, they are a device for small businesses. And, as such, it’s worth examining them on these terms. As stated over, they definitely have sufficient of the basics covered to satisfy most local business, and if it were as straightforward as that then we ‘d advise them more extremely.

The concern, nowadays, is that there are plenty of various other email devices supplying even more than Constant Contact, and for a whole lot much less cash. This includes not only features, yet also user experience. As a matter of fact, for the amount you pay with Constant Contact, you can find yourself using much more powerful devices such as ActiveCampaign as well as GetResponse.

They do grab points for their respectable deliverability prices, combinations ( especially social media assimilations), and also for enabling different accessibility levels for separate customers. And also with current improvements to automations and also reporting, and also the enhancement of brand-new attributes like a internet site builder, it does look like they’re making an initiative to enhance the item. Their absence of sophisticated attributes makes it hard to recommend them over others at this price point. (You’ll see we do not provide them as a good Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly declare that there could be other passions at play there.

Try Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simple technique (it just includes autoresponders). They also supply robust reports and also evaluation devices. They are even less costly than Constant Contact.
  • Sendinblue is among the most inexpensive all-in-one e-mail marketing tools on the market. It’s available in 6 languages and comes with advanced automation alternatives as well as a integrated CRM.
  • GetResponse is a strong option. It comes with lots of sophisticated features (e.g. a webinar tool), has exceptional automations and provides one of the most effective spam as well as layout testing devices we’ve ever made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a thorough guide with the best choices to Constant Contact, check it out right here. You can additionally try out our Smart Finder to see which e-newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly like to enter the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be much better off taking a look at any of these CRMs for small businesses, which will certainly be much more affordable. There are even plenty of exceptional complimentary CRMs to pick from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to cancel your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software for small companies. It securely shops your client data and offers a protected means to handle your clients.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability examinations.

In spite of these fancy numbers and functions, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate with their website, they are a device for tiny companies. The concern, these days, is that there are lots of other email devices supplying even extra than Constant Contact, and for a great deal much less money. For the quantity you pay with Constant Contact, you can find on your own using a lot a lot more powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simple strategy (it just includes autoresponders).

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