Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Automaticly Send Out Press Releses

Constant Contact have actually been in the e-mail advertising and marketing video game considering that 1995. During that time, they’ve taken care of to become one of one of the most previously owned e-mail tools on the planet, after Mailchimp.

Something I observed is that Constant Contact is very frequently the leading choice for many various other evaluation web sites. Naturally, I wonder to see if our comprehensive evaluation produces the same end result.

You may have looked into the Constant Contact testimonials provided by individuals online, also, and whilst they are rather positive, they may not provide you the whole picture. Our review of Constant Contact is based upon a systematic strategy and also uses our sensible experience and also understanding of lots of other easy and also sophisticated advertising automation tools.

What makes them unique is that they’ve included several attributes throughout the years that few of their rivals sport, such as electronic product downloads, occasion administration, consultation scheduling and social campaigns. These all include in the diverse list of email alternatives offered, along with automations and repeating e-newsletters.

Constant Contact boast a industry with around 400 apps and also combinations that satisfy also one of the most specific niche of items. In spite of these fancy numbers and functions, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. Sufficient reason for us to take a more detailed take a look at Constant Contact’s outs & ins and examine if it’s still relevant in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, however their costs aren’t one of the most economical, especially when you think about that their functions simply aren’t that progressed. Strategies begin with $9.99/ month, yet this just allows for 500 clients, and prices climb pretty greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full rates overview

Cons and pros


Is Constant Contact the appropriate e-newsletter service for you?

Recommended if:

You run events:

Constant Contact is fairly distinct hereof, being one of minority e-mail advertising and marketing devices to allow you to take care of occasion tickets, invitations, and registrations . Bear in mind that this attribute comes with its own costs: 5.4% + $0.80 for every ticket offered or purchase conducted.

Not suggested if:

You need advanced automation:

Surprisingly, for the premium it charges, Constant Contact does not supply one of the most innovative automations. While they do use activated campaigns, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll locate that other much less expensive devices provide comparable degrees of automation– MailerLite as well as Sendinblue.

Rating details


Relieve of Use

Normally it’s very easy to browse, though a little bit dull-looking. You can reach the majority of areas within a couple of clicks, though as they’ve included a lot more functionality, some things have become a little concealed, for example, automations.

E-newsletter Creation


The editor is quickly, but light on functions, especially in the designing department. Besides that it’s easy to collaborate with.


of course

This is really basic, only permitting you to insert simple introductions or contact information. There is no if/then/else reasoning readily available.

Email types

Traditional, autoresponders, fundamental automations, reoccuring newsletters, A/B testing, event enrollments, promo codes, surveys and also surveys .

Option and also Flexibility of Template Designs

Tolerable. There are around 200 (!) templates to choose from, with differing levels of top quality (some are suitable, while others look a little standard as well as outdated). You can additionally go back to square one, and also utilize a convenient function called ‘Brand your e-mail’ to auto-generate a design template based upon your website’s shades as well as logo design.

Email Marketing Automation

They provide autoresponders and abandoned cart campaigns for Shopify as well as WooCommerce. It also produces pre-defined get in touch with sections based on your clients’ communications with your online shop (e.g. repeat, expired and also possible clients). Automations based upon get in touch with triggers (e.g. e-mail opens, clicks) are additionally readily available. It’s worth keeping in mind that the automations aren’t one of the most flexible, as you can not truly incorporate conditions and also activities as you can in numerous other tools.

List Management

You can develop sections from contact activity, checklist subscription, get in touch with information, tags, or ecommerce activity. You can likewise produce a section from your get in touch with insights and also tag calls based on get in touch with field requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the type, and it just supplies a summary box, basic area choices (which you can not contribute to) and then a list, or listings, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not execute too severely, getting to one of the most prominent e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and also Analysis

In addition to basic open as well as click records, spam, bounce and unsubscribe rates are also available. You likewise get click warmth maps, as well as some useful overview reports such as open and also click trends, opens up by device, % of contacts involved, as well as many successful subject line. You can additionally compare campaigns. Nevertheless, advanced tracking such as social monitoring isn’t readily available.


Here’s where it obtains a little bit hairy. The site and the device are only offered in English. You can select to change some of the non-editable e-mail areas (e.g. footer and privacy policy message) to one of 10 languages readily available, primarily European. Support and the knowledge base is offered in 4 languages. A little complex, but a minimum of there’s some initiative to support multilingual individuals as well as audiences.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t offered, however, there is a function to inspect the email for errors (missing web links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that allows you to preview how e-mails will certainly try to find details recipients, although this didn’t seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and then dislike. If it happens once more, they are moved into a put on hold bounce category. They have actually a ‘recommended for removal’ filter readily available to watch these, but do not remove them instantly.



Import/export readily available although it’s not as straightforward as it could be– you require to first allow sophisticated e-mail authorizations under Account Settings.

Storage space offered for information and also images


All strategies feature unlimited storage space.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Different degrees of account gain access to


The Account Owner can also appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a substantial amount of combinations as well as apps , virtually 400.

Landing Page Builder


This is just offered by means of their form building contractor, and also it’s very fundamental. Rather, we would certainly advise these complimentary landing page home builders.

Client Support

3.5/ 5.

There are a number of networks of support, consisting of online chat, phone support, a expertise base and community-based assistance. I located that the chat and also phone assistance weren’t always readily available, which was a little discouraging.

Overall ranking.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks a lot of the boxes. The major concern below, though, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves repeat with their website, they are a device for local business. As well as, because of this, it’s worth reviewing them on these terms. As discussed over, they definitely have enough of the basics covered to please most local business, and also if it were as straightforward as that after that we ‘d recommend them a lot more extremely.

The issue, nowadays, is that there are a lot of other email devices using much more than Constant Contact, as well as for a great deal less cash. This consists of not just features, yet likewise user experience. For the quantity you pay with Constant Contact, you can discover yourself using much more powerful tools such as ActiveCampaign and GetResponse.

They do pick up factors for their good deliverability rates, combinations ( especially social networks assimilations), as well as for enabling various access degrees for separate customers. And with recent improvements to automations as well as reporting, and the enhancement of new features like a web site builder, it does appear like they’re making an effort to improve the item. But their lack of sophisticated functions makes it difficult to advise them over others at this rate factor. (You’ll see we do not list them as a good Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly declare that there might be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simplistic method (it only includes autoresponders). They likewise use durable reports and also evaluation tools. They are also cheaper than Constant Contact.
  • Sendinblue is among the least expensive all-in-one e-mail advertising devices on the marketplace. It’s available in 6 languages and also includes sophisticated automation options as well as a built-in CRM.
  • GetResponse is a strong alternative. It features many sophisticated attributes (e.g. a webinar device), has outstanding automations as well as supplies among the most effective spam and also design testing tools we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed guide with the best options to Constant Contact, check it out here. You can likewise try our Smart Finder to see which e-newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly such as to enter into the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. Nevertheless, at $399/month, you would certainly be far better off taking a look at any of these CRMs for small businesses, which will certainly be even more inexpensive. There are even a lot of superb complimentary CRMs to choose from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to cancel your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software for small companies. It securely shops your client information as well as offers a safe method to manage your customers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability examinations.

Despite these flashy numbers as well as functions, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate through their website, they are a device for little companies. The issue, these days, is that there are plenty of other e-mail devices providing even more than Constant Contact, and also for a whole lot much less cash. For the quantity you pay with Constant Contact, you might discover on your own using a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simple method (it just includes autoresponders).

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