Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Bounce Categories

Constant Contact have been in the e-mail advertising and marketing video game because 1995. During that time, they’ve handled to become one of one of the most pre-owned email devices worldwide, after Mailchimp.

One point I discovered is that Constant Contact is extremely frequently the leading selection for several various other review web sites. Naturally, I wonder to see if our comprehensive evaluation creates the exact same end result.

You could have had a look at the Constant Contact evaluations offered by individuals online, too, and whilst they are rather favorable, they might not give you the whole picture. Our review of Constant Contact is based on a systematic approach and uses our functional experience and understanding of dozens of other simple and advanced advertising automation devices.

What makes them unique is that they’ve added several features for many years that few of their rivals sport, such as digital product downloads, occasion monitoring, visit scheduling and also social projects. These all contribute to the varied list of email alternatives readily available, along with automations and also reoccuring e-newsletters.

Constant Contact boast a market with around 400 applications as well as integrations that satisfy even one of the most specific niche of products. Regardless of these showy numbers as well as features, rate of interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins as well as inspect.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small companies, but their costs aren’t the most inexpensive, specifically when you consider that their functions simply aren’t that progressed. Plans start from $9.99/ month, but this just enables 500 subscribers, as well as costs climb rather dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our total rates overview

Cons and pros


Is Constant Contact the appropriate e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite special in this regard, being among minority email advertising devices to enable you to take care of occasion enrollments, tickets, as well as invites . Bear in mind that this feature features its very own fees: 5.4% + $0.80 for each ticket sold or deal performed.

Not advised if:

You need advanced automation:

Surprisingly, for the premium it charges, Constant Contact does not provide the most advanced automations. While they do provide caused projects, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll locate that more affordable tools offer similar degrees of automation– MailerLite as well as Sendinblue, for example.

Score information


Relieve of Use

Typically it’s simple to browse, though a little bit dull-looking. You can reach many places within a number of clicks, though as they’ve added much more performance, some things have actually come to be a little hidden, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on attributes, particularly in the designing department. Aside from that it’s very easy to deal with.



This is very basic, just allowing you to insert basic greetings or call details. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, basic automations, repeating e-newsletters, A/B testing, occasion enrollments, surveys, studies and also vouchers .

Selection as well as Flexibility of Template Designs

Not poor. You can likewise start from scratch, and also use a helpful attribute called ‘Brand your e-mail’ to auto-generate a layout based on your site’s shades as well as logo design.

Email Marketing Automation

It likewise creates pre-defined get in touch with sectors based on your customers’ communications with your online shop (e.g. repeat, expired and potential consumers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are also available.

Listing Management

You can produce sections from get in touch with task, listing subscription, get in touch with information, tags, or ecommerce activity. You can also produce a sector from your get in touch with understandings and tag calls based upon get in touch with field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the form, as well as it simply supplies a summary box, basic field options (which you can not add to) and then a list, or listings, that individuals can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not perform also badly, getting to the most prominent email companies (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Records and Analysis

Along with conventional open and also click records, spam, bounce and unsubscribe rates are likewise offered. You also get click warmth maps, and also some valuable introduction reports such as open as well as click fads, opens up by device, % of calls engaged, as well as a lot of effective subject line. You can likewise contrast campaigns. Nonetheless, advanced tracking such as social monitoring isn’t readily available.


The device and the site are only offered in English. You can select to change some of the non-editable email areas (e.g. footer and also personal privacy policy text) to one of 10 languages offered, primarily European.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a function to inspect the e-mail for mistakes (missing web links, placeholder message that hasn’t been updated, and so on). There’s likewise a tool that allows you to sneak peek exactly how e-mails will search for details receivers, although this didn’t appear to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are put on momentary hold for 15 days, and afterwards frown at. If it takes place once more, they are relocated into a put on hold bounce group. They have a ‘ suggested for elimination’ filter available to view these, yet do not eliminate them immediately.



Import/export offered although it’s not as simple as maybe– you require to first make it possible for advanced email approvals under Account Settings.

Storage readily available for images and information


All plans feature limitless storage.

Pro Features



SPF and DKIM are supported.

Very own Domain


Different levels of account accessibility


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a large amount of applications as well as combinations , virtually 400.

Touchdown Page Builder


This is just readily available using their type builder, and it’s extremely fundamental. Rather, we ‘d recommend these free landing web page home builders.

Consumer Support

3.5/ 5.

There are numerous networks of assistance, consisting of live conversation, phone assistance, a knowledge base as well as community-based support. However, I found that the chat and also phone support weren’t constantly available, which was a little irritating. When I had the ability to get hold of conversation assistance, nevertheless, I did locate them to be receptive as well as useful . Remember that you’ll need to call in order to terminate your registration, which is quite aggravating.

General ranking.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks the majority of packages. The main problem here, though, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves repeat with their site, they are a device for small companies. As well as, because of this, it’s worth assessing them on these terms. As discussed above, they absolutely have enough of the essentials covered to satisfy most small companies, as well as if it were as simple as that after that we would certainly recommend them extra extremely.

The issue, nowadays, is that there are a lot of various other e-mail tools using a lot more than Constant Contact, and also for a great deal less money. This consists of not only features, yet additionally individual experience. For the amount you pay with Constant Contact, you might discover on your own making use of a lot extra powerful devices such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability prices, assimilations (particularly social media sites combinations), as well as for allowing different gain access to levels for separate users. And with recent improvements to automations as well as reporting, as well as the addition of brand-new functions like a site contractor, it does appear like they’re making an initiative to enhance the item. Their lack of innovative attributes makes it challenging to advise them over others at this rate factor. (You’ll see we do not detail them as a great Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would strongly assert that there might be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and also it can’t be contrasted to Constant Contact’s simplistic strategy (it only includes autoresponders). They also offer durable records and analysis tools. On top of that, they are also cheaper than Constant Contact.
  • Sendinblue is among the cheapest all-in-one e-mail advertising and marketing tools on the marketplace. It’s offered in 6 languages as well as features sophisticated automation alternatives as well as a integrated CRM.
  • GetResponse is a solid alternative. It features many sophisticated functions (e.g. a webinar tool), uses as well as has exceptional automations among the very best spam and design testing tools we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a in-depth overview with the very best choices to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly like to get into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. Nonetheless, at $399/month, you would certainly be much better off taking a look at any one of these CRMs for local business, which will be even more budget friendly. There are also plenty of exceptional totally free CRMs to choose from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail marketing software for small companies. It securely stores your consumer data and uses a safe means to manage your customers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

Despite these showy numbers and functions, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat through their site, they are a device for small companies. The issue, these days, is that there are lots of various other email tools supplying even much more than Constant Contact, and also for a great deal less cash. For the amount you pay with Constant Contact, you can discover yourself making use of much extra effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simple method (it only features autoresponders).

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