Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Campaign Fields

Constant Contact have been in the email advertising video game because 1995. During that time, they’ve taken care of to turn into one of one of the most secondhand email tools in the world, after Mailchimp.

Something I discovered is that Constant Contact is very usually the top option for numerous various other review sites. Normally, I am curious to see if our comprehensive evaluation produces the exact same outcome.

You may have taken a look at the Constant Contact evaluations provided by individuals online, also, as well as whilst they are pretty positive, they may not give you the whole picture. Our review of Constant Contact is based upon a methodical approach and also uses our useful experience and knowledge of loads of other simple and advanced marketing automation devices.

What makes them special is that they’ve added a number of features over the years that few of their competitors sporting activity, such as electronic product downloads, occasion monitoring, consultation scheduling and also social projects. These all contribute to the diverse listing of email choices available, in addition to automations and persisting newsletters.

Constant Contact brag a marketplace with around 400 apps as well as combinations that satisfy even the most niche of products. Yet despite these flashy numbers as well as features, rate of interest in Constant Contact seems to be on the decline, a minimum of according to Google Trends. Sufficient factor for us to take a closer consider Constant Contact’s outs & ins and also check if it’s still pertinent in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards local business, but their costs aren’t the most cost effective, particularly when you take into consideration that their attributes just aren’t that advanced. Plans start from $9.99/ month, but this only permits 500 subscribers, and also rates climb pretty dramatically afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full pricing overview

Pros and also Cons


Is Constant Contact the best e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite distinct in this regard, being one of minority e-mail marketing tools to enable you to manage event tickets, invitations, and also registrations . Keep in mind that this function features its own fees: 5.4% + $0.80 for every ticket sold or transaction conducted.

Not advised if:

You require innovative automation:

Remarkably, for the premium it bills, Constant Contact does not supply one of the most innovative automations. While they do offer caused campaigns, autoresponders and abandoned cart projects (for Shopify just), you’ll find that other much less expensive devices provide similar levels of automation– MailerLite and also Sendinblue.

Score details


Reduce of Use

Usually it’s simple to navigate, though a bit dull-looking. You can get to a lot of locations within a couple of clicks, though as they’ve added a lot more performance, some points have actually come to be a little concealed, for example, automations.

Newsletter Creation


The editor is fast, however light on features, specifically in the designing department. Aside from that it’s simple to deal with.



This is extremely fundamental, only enabling you to place easy greetings or get in touch with details. There is no if/then/else reasoning available.

Email types

Classic, autoresponders, fundamental automations, repeating e-newsletters, A/B screening, occasion registrations, vouchers, surveys and studies .

Choice as well as Flexibility of Template Designs

Not bad. There are around 200 (!) layouts to select from, with varying levels of top quality (some are suitable, while others look a little basic and outdated). You can additionally go back to square one, and make use of a convenient attribute called ‘Brand your email’ to auto-generate a layout based on your website’s colors and logo design.

Email Marketing Automation

They supply autoresponders as well as abandoned cart advocate Shopify and WooCommerce. It likewise creates pre-defined get in touch with sections based on your consumers’ interactions with your online store (e.g. repeat, expired as well as potential consumers). Automations based upon call triggers (e.g. e-mail opens, clicks) are additionally available. It’s worth noting that the automations aren’t the most flexible, as you can not really combine conditions and also activities as you can in several other tools.

Checklist Management

You can create sections from contact activity, list membership, call details, tags, or ecommerce task. You can additionally create a sector from your get in touch with insights and tag contacts based on contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, and also it just offers a summary box, basic field options (which you can not add to) and afterwards a listing, or listings, that people can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform also badly, reaching the most prominent email service providers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports as well as Analysis

In enhancement to conventional open and click reports, spam, bounce and also unsubscribe prices are likewise offered. You also obtain click warmth maps, and some useful summary reports such as open as well as click patterns, opens up by gadget, % of get in touches with involved, and also most effective subject line.


Right here’s where it gets a bit hairy. The device and also the website are just readily available in English. You can pick to change a few of the non-editable email areas (e.g. footer as well as personal privacy plan message) to one of 10 languages readily available, mostly European. Support as well as the data base is offered in 4 languages. Somewhat confusing, but at the very least there’s some effort to support multilingual users and audiences.

Further Features

Spam- and also Design-Testing

Spam testing isn’t available, however, there is a feature to examine the email for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a device that permits you to sneak peek how emails will search for details receivers, although this really did not appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management

of course

Soft bounces are put on temporary hold for 15 days, and afterwards feel bitter. If it takes place once more, they are relocated right into a put on hold bounce group. They have a ‘recommended for removal’ filter available to check out these, but don’t eliminate them instantly.



Import/export available although it’s not as uncomplicated as maybe– you need to first allow sophisticated email approvals under Account Settings.

Storage available for photos as well as information


All strategies include unlimited storage space.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Various degrees of account access


The Account Owner can additionally appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge quantity of applications and assimilations , practically 400.

Landing Page Builder


This is just readily available via their form builder, as well as it’s extremely standard. Rather, we ‘d suggest these totally free touchdown web page contractors.

Client Support

3.5/ 5.

There are several networks of assistance, including live conversation, phone support, a knowledge base and also community-based assistance. I discovered that the conversation and phone assistance weren’t always offered, which was a little discouraging.

Total score.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks most of packages. The major problem right here, though, is that they’re asking a premium price for a sub-premium item.


As Constant Contact themselves reiterate through their website, they are a device for small companies. And, therefore, it’s worth reviewing them on these terms. As pointed out above, they definitely have sufficient of the fundamentals covered to satisfy most small businesses, as well as if it were as straightforward as that after that we would certainly recommend them a lot more very.

The issue, these days, is that there are plenty of other e-mail devices supplying even more than Constant Contact, and also for a lot less cash. This includes not just features, yet also user experience. For the quantity you pay with Constant Contact, you could locate yourself making use of a lot a lot more effective devices such as ActiveCampaign and GetResponse.

And with recent improvements to automations as well as reporting, and also the enhancement of brand-new attributes like a web site home builder, it does look like they’re making an initiative to enhance the item. Their absence of advanced functions makes it hard to suggest them over others at this rate point.

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly claim that there might be other passions at play there.

Attempt Constant Contact now totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplistic approach (it just includes autoresponders). They likewise use robust records as well as evaluation devices. On top of that, they are even more affordable than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email advertising devices on the market. It’s offered in 6 languages as well as features sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a solid option. It features many sophisticated functions (e.g. a webinar tool), provides and also has exceptional automations among the most effective spam and design screening tools we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth overview with the most effective options to Constant Contact, check it out right here. You can also check out our Smart Finder to see which newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d like to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. At $399/month, you would certainly be much better off taking a look at any of these CRMs for little businesses, which will certainly be much much more budget friendly. There are even lots of superb cost-free CRMs to select from.

Exactly how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within business hours Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software for small businesses. It safely stores your consumer data and provides a safe means to handle your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability examinations.

In spite of these flashy numbers as well as features, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state via their website, they are a device for tiny organizations. The concern, these days, is that there are plenty of various other email devices providing even a lot more than Constant Contact, and also for a great deal less cash. For the amount you pay with Constant Contact, you might locate on your own making use of much more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, as well as it can’t be contrasted to Constant Contact’s simplified method (it only includes autoresponders).

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