Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the e-mail advertising video game considering that 1995. During that time, they’ve taken care of to become one of the most pre-owned e-mail devices worldwide, after Mailchimp.

One point I discovered is that Constant Contact is very usually the leading selection for many other review websites. Normally, I am curious to see if our thorough evaluation creates the very same result.

You might have had a look at the Constant Contact reviews used by individuals online, as well, and also whilst they are rather positive, they might not give you the whole picture. Our testimonial of Constant Contact is based upon a methodical technique and also uses our practical experience as well as expertise of dozens of other simple and innovative advertising and marketing automation tools.

What makes them special is that they’ve added numerous attributes throughout the years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, consultation organizing as well as social campaigns. These all contribute to the varied listing of e-mail alternatives offered, in addition to automations as well as repeating newsletters.

Constant Contact boast a marketplace with around 400 apps and assimilations that accommodate also one of the most specific niche of products. Regardless of these showy numbers and also features, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a more detailed check out Constant Contact’s ins & outs and also inspect if it’s still pertinent in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, yet their rates aren’t one of the most cost effective, specifically when you take into consideration that their functions simply aren’t that progressed. Plans start from $9.99/ month, however this only permits 500 customers, and rates rise pretty greatly afterwards.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our full pricing overview

Pros and Cons


Is Constant Contact the appropriate newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is fairly distinct hereof, being among the few email marketing devices to enable you to handle occasion invites, tickets, as well as enrollments . Keep in mind that this attribute features its own charges: 5.4% + $0.80 for each and every ticket sold or purchase conducted.

Not advised if:

You need advanced automation:

Remarkably, for the costs it charges, Constant Contact doesn’t use one of the most sophisticated automations. While they do offer caused projects, autoresponders and also deserted cart campaigns (for Shopify just), you’ll locate that other much cheaper devices provide similar degrees of automation– MailerLite and Sendinblue.

Ranking details


Relieve of Use

Typically it’s simple to navigate, though a little bit dull-looking. You can get to most locations within a couple of clicks, though as they’ve added extra capability, some points have actually become a little surprise, as an example, automations.

Newsletter Creation


The editor is quick, yet light on features, particularly in the styling division. Apart from that it’s simple to collaborate with.


of course

This is really standard, just allowing you to place simple greetings or contact details. There is no if/then/else logic offered.

Email kinds

Classic, autoresponders, basic automations, recurring newsletters, A/B screening, occasion enrollments, surveys, vouchers as well as surveys .

Selection and Flexibility of Template Designs

Not poor. You can additionally begin from scratch, as well as use a useful attribute called ‘Brand your e-mail’ to auto-generate a template based on your site’s colors and logo.

Email Marketing Automation

It also generates pre-defined get in touch with sectors based on your consumers’ interactions with your online shop (e.g. repeat, expired and prospective customers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are additionally available.

Checklist Management

You can create sectors from call activity, checklist subscription, get in touch with details, tags, or ecommerce activity. You can also produce a section from your get in touch with understandings and tag calls based upon call area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the form, as well as it merely uses a summary box, fundamental area choices (which you can not include in) and then a checklist, or checklists, that individuals can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform as well severely, getting to one of the most preferred email suppliers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports and Analysis

Along with common open as well as click records, spam, bounce and unsubscribe prices are likewise offered. You additionally get click warmth maps, and also some valuable introduction records such as open and also click trends, opens by device, % of calls involved, as well as the majority of successful subject line. You can likewise compare campaigns. However, progressed tracking such as social monitoring isn’t available.


The tool and the website are just available in English. You can choose to transform some of the non-editable email areas (e.g. footer and also personal privacy policy text) to one of 10 languages offered, mostly European.

More Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nevertheless, there is a function to check the e-mail for mistakes ( missing out on links, placeholder message that hasn’t been upgraded, and so on). There’s additionally a device that enables you to sneak peek just how emails will certainly seek details receivers, although this didn’t appear to function when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management

of course

Soft bounces are placed on short-lived hold for 15 days, and after that resent. If it occurs once again, they are relocated right into a put on hold bounce classification. They have actually a ‘ suggested for elimination’ filter offered to view these, however don’t eliminate them instantly.


of course

Import/export offered although it’s not as simple as it could be– you require to initially make it possible for innovative email permissions under Account Settings.

Storage offered for photos and also information


All strategies come with limitless storage.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different degrees of account accessibility


The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a enormous quantity of applications and also combinations , practically 400.

Touchdown Page Builder


This is only offered by means of their type builder, and it’s very basic. Instead, we ‘d recommend these free touchdown web page builders.

Client Support

3.5/ 5.

There are a number of channels of assistance, consisting of online chat, phone support, a knowledge base as well as community-based support. I discovered that the conversation and also phone support weren’t constantly available, which was a little aggravating.

Overall score.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks a lot of packages. The primary concern right here, though, is that they’re asking a premium rate for a sub-premium product.

Final thought.

As Constant Contact themselves repeat through their site, they are a tool for local business. As well as, because of this, it’s worth reviewing them on these terms. As pointed out above, they definitely have sufficient of the fundamentals covered to satisfy most local business, and also if it were as basic as that then we ‘d suggest them much more extremely.

The problem, these days, is that there are plenty of various other e-mail devices providing even more than Constant Contact, and also for a whole lot much less cash. This includes not just features, yet also user experience. For the amount you pay with Constant Contact, you can find on your own using a lot a lot more effective tools such as ActiveCampaign and also GetResponse.

They do grab points for their good deliverability rates, assimilations ( specifically social media sites assimilations), as well as for permitting various accessibility degrees for separate customers. And also with recent improvements to automations as well as coverage, and also the enhancement of new features like a site builder, it does look like they’re making an initiative to boost the product. Yet their absence of innovative features makes it challenging to suggest them over others at this price factor. (You’ll see we do not detail them as a excellent Mailchimp choice, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly declare that there might be various other passions at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before tried, and also it can’t be compared to Constant Contact’s simplified approach (it only features autoresponders). They likewise offer durable reports and evaluation devices. They are even less expensive than Constant Contact.
  • Sendinblue is among the most affordable all-in-one e-mail marketing tools on the marketplace. It’s offered in 6 languages as well as features advanced automation choices and also a integrated CRM.
  • GetResponse is a solid choice. It includes lots of sophisticated functions (e.g. a webinar device), uses and has outstanding automations one of the very best spam and design testing devices we’ve ever used. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a in-depth overview with the very best alternatives to Constant Contact, check it out here. You can also try our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly such as to enter the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a look at any of these CRMs for tiny organizations, which will certainly be much more budget friendly. There are even plenty of outstanding cost-free CRMs to choose from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hours Eastern time in order to cancel your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software application for local business. It safely stores your consumer information and provides a secure means to handle your clients.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability examinations.

In spite of these flashy numbers and also features, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat with their site, they are a tool for small companies. The issue, these days, is that there are lots of other email tools supplying also much more than Constant Contact, as well as for a lot much less cash. For the amount you pay with Constant Contact, you can locate yourself utilizing a lot a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and it can not be compared to Constant Contact’s simple technique (it just includes autoresponders).

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