Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Deck Restoration Idea

Constant Contact have actually remained in the email marketing game since 1995. During that time, they’ve taken care of to turn into one of the most used email devices on the planet, after Mailchimp.

One point I noticed is that Constant Contact is very commonly the leading choice for several other evaluation internet sites. Naturally, I wonder to see if our detailed analysis creates the very same result.

You may have checked out the Constant Contact testimonials offered by customers online, too, and whilst they are rather positive, they may not give you the whole picture. Our review of Constant Contact is based upon a methodical technique as well as uses our practical experience and expertise of lots of other easy and also innovative advertising automation devices.

What makes them unique is that they’ve included several attributes over the years that few of their competitors sport, such as digital item downloads, occasion management, visit scheduling as well as social campaigns. These all add to the diverse checklist of e-mail choices available, in addition to automations and reoccuring e-newsletters.

Constant Contact brag a industry with around 400 apps and combinations that cater to also the most particular niche of products. In spite of these flashy numbers and functions, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Sufficient factor for us to take a closer take a look at Constant Contact’s ins & outs as well as inspect if it’s still appropriate in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, yet their rates aren’t the most cost effective, particularly when you take into consideration that their functions just aren’t that progressed. Plans start from $9.99/ month, but this just allows for 500 customers, as well as prices climb quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our full pricing guide

Cons and pros


Is Constant Contact the ideal newsletter solution for you?

Advised if:

You run events:

Constant Contact is quite distinct in this regard, being among minority e-mail marketing tools to allow you to handle event invitations, enrollments, as well as tickets . Remember that this attribute includes its own charges: 5.4% + $0.80 for each and every ticket sold or deal performed.

Not suggested if:

You need advanced automation:

Remarkably, for the premium it bills, Constant Contact does not offer one of the most sophisticated automations. While they do use set off projects, autoresponders and also deserted cart campaigns (for Shopify only), you’ll locate that various other much cheaper tools provide comparable degrees of automation– MailerLite and also Sendinblue.

Rating information


Reduce of Use

Typically it’s simple to navigate, though a little bit dull-looking. You can reach most areas within a number of clicks, though as they’ve included a lot more functionality, some points have come to be a little surprise, for instance, automations.

E-newsletter Creation


The editor is fast, but light on features, particularly in the styling division. Aside from that it’s very easy to work with.


of course

This is really fundamental, only enabling you to place straightforward introductions or contact details. There is no if/then/else reasoning readily available.

Email types

Timeless, autoresponders, standard automations, recurring newsletters, A/B testing, occasion registrations, promo codes, surveys and surveys .

Selection as well as Flexibility of Template Designs

Not bad. You can additionally start from scrape, as well as use a handy function called ‘Brand your email’ to auto-generate a theme based on your web site’s colors and logo design.

Email Marketing Automation

It also produces pre-defined get in touch with sectors based on your clients’ interactions with your on the internet store (e.g. repeat, lapsed and possible consumers). Automations based on contact triggers (e.g. e-mail opens, clicks) are likewise readily available.

Listing Management

You can develop sectors from get in touch with activity, list subscription, get in touch with details, tags, or ecommerce task. You can additionally develop a section from your contact understandings and tag get in touches with based upon get in touch with field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the form, as well as it just supplies a summary box, fundamental area choices (which you can’t add to) and then a listing, or checklists, that individuals can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not carry out also terribly, reaching the most preferred e-mail service providers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports and also Analysis

In addition to typical open and click reports, spam, bounce and unsubscribe rates are likewise readily available. You additionally get click warm maps, and also some useful review reports such as open and also click trends, opens by tool, % of calls involved, and a lot of effective subject line. You can additionally compare campaigns. Progressed tracking such as social monitoring isn’t readily available.


The device and also the site are just available in English. You can select to change some of the non-editable email sections (e.g. footer and also personal privacy plan message) to one of 10 languages offered, primarily European.

Further Features

Spam- and Design-Testing

Spam testing isn’t readily available, nonetheless, there is a function to examine the e-mail for errors (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s also a tool that allows you to preview just how e-mails will certainly seek details receivers, although this didn’t appear to function when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are positioned on short-lived hold for 15 days, and after that feel bitter. If it occurs once more, they are moved into a put on hold bounce category. They have actually a ‘ advised for removal’ filter readily available to watch these, but don’t eliminate them automatically.



Import/export readily available although it’s not as uncomplicated as maybe– you need to initially allow innovative e-mail authorizations under Account Settings.

Storage space offered for pictures and data


All plans feature limitless storage space.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Different degrees of account gain access to

of course

The Account Owner can likewise appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a huge quantity of apps and integrations , almost 400.

Landing Page Builder

of course

This is just available via their form contractor, and it’s very fundamental. Instead, we ‘d recommend these free landing page building contractors.

Client Support

3.5/ 5.

There are several networks of support, including online chat, phone support, a knowledge base and also community-based assistance. I found that the chat and phone assistance weren’t always offered, which was a little frustrating.

Overall score.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks most of the boxes. The major issue here, though, is that they’re asking a costs price for a sub-premium item.

Final thought.

As Constant Contact themselves repeat through their website, they are a tool for small businesses. And also, thus, it’s worth assessing them on these terms. As stated above, they certainly have sufficient of the essentials covered to satisfy most local business, as well as if it were as easy as that after that we ‘d recommend them much more extremely.

The concern, these days, is that there are lots of other e-mail devices providing a lot more than Constant Contact, and also for a great deal much less money. This consists of not only features, however also customer experience. As a matter of fact, for the amount you pay with Constant Contact, you could find yourself utilizing far more powerful tools such as ActiveCampaign as well as GetResponse.

They do get points for their decent deliverability rates, integrations (particularly social media sites assimilations), and for allowing various access degrees for different users. And with recent enhancements to automations and coverage, as well as the enhancement of brand-new functions like a web site building contractor, it does appear like they’re making an effort to improve the product. Their lack of sophisticated attributes makes it hard to advise them over others at this price point. (You’ll see we don’t provide them as a good Mailchimp option, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly declare that there might be various other passions at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simplistic technique (it just features autoresponders). They also supply durable records and also evaluation devices. On top of that, they are even less costly than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail advertising devices on the marketplace. It’s readily available in 6 languages and also includes innovative automation options and also a integrated CRM.
  • GetResponse is a solid option. It features lots of advanced attributes (e.g. a webinar device), uses and also has outstanding automations among the very best spam and also layout screening tools we’ve ever before utilized. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a thorough guide with the very best alternatives to Constant Contact, check it out below. You can additionally try our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d such as to get right into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for tiny companies, which will certainly be far extra budget-friendly. There are even a lot of exceptional cost-free CRMs to pick from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to terminate your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software for small businesses. It safely shops your customer information and also provides a safe way to manage your customers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

In spite of these flashy numbers and also features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for little services. The problem, these days, is that there are plenty of various other e-mail tools using even much more than Constant Contact, and also for a great deal less cash. For the amount you pay with Constant Contact, you might locate yourself utilizing a lot more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplistic method (it just includes autoresponders).

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