Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Doc

Constant Contact have actually remained in the e-mail marketing video game given that 1995. During that time, they’ve handled to become one of the most previously owned email devices on the planet, after Mailchimp.

One thing I observed is that Constant Contact is very often the top selection for numerous various other evaluation websites. Normally, I wonder to see if our thorough analysis generates the very same end result.

You may have looked into the Constant Contact reviews supplied by individuals online, as well, as well as whilst they are quite positive, they may not give you the whole picture. Our review of Constant Contact is based upon a methodical method and also utilizes our practical experience and knowledge of dozens of other basic and innovative advertising and marketing automation tools.

What makes them special is that they’ve added a number of functions throughout the years that few of their competitors sport, such as digital product downloads, occasion administration, appointment organizing as well as social campaigns. These all add to the varied checklist of e-mail choices available, along with automations and also persisting newsletters.

Constant Contact brag a marketplace with around 400 applications and assimilations that satisfy also the most particular niche of products. Despite these flashy numbers and also attributes, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins and check.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards local business, however their costs aren’t one of the most inexpensive, especially when you consider that their functions just aren’t that advanced. Strategies begin with $9.99/ month, but this just permits 500 customers, as well as rates rise pretty dramatically after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our total pricing guide

Cons and also pros


Is Constant Contact the right e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is quite one-of-a-kind hereof, being one of minority e-mail advertising tools to permit you to take care of event enrollments, tickets, and invitations . Keep in mind that this attribute includes its very own costs: 5.4% + $0.80 for each ticket offered or transaction performed.

Not recommended if:

You require advanced automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t provide one of the most sophisticated automations. While they do offer set off projects, autoresponders and abandoned cart projects (for Shopify only), you’ll find that other much cheaper tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Score information


Alleviate of Use

Usually it’s simple to browse, though a bit dull-looking. You can get to most areas within a couple of clicks, though as they’ve included much more functionality, some points have actually come to be a little concealed, for instance, automations.

Newsletter Creation


The editor is fast, however light on functions, particularly in the styling division. Apart from that it’s simple to deal with.



This is extremely fundamental, only allowing you to insert straightforward greetings or get in touch with details. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, basic automations, persisting newsletters, A/B testing, event enrollments, studies, promo codes and polls .

Option as well as Flexibility of Template Designs

Not poor. You can likewise start from scratch, and also utilize a helpful attribute called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s colors as well as logo.

Email Marketing Automation

They offer autoresponders and deserted cart advocate Shopify and also WooCommerce. It additionally creates pre-defined get in touch with sectors based upon your consumers’ communications with your online shop (e.g. repeat, lapsed and prospective clients). Automations based upon call triggers (e.g. e-mail opens up, clicks) are also readily available. It’s worth keeping in mind that the automations aren’t the most versatile, as you can not truly incorporate problems as well as actions as you can in lots of various other devices.

Listing Management

You can produce segments from call task, list subscription, get in touch with information, tags, or ecommerce task. You can likewise create a sector from your contact understandings as well as tag contacts based on call area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no modification with the form, as well as it just provides a description box, basic field choices (which you can’t contribute to) and afterwards a listing, or lists, that individuals can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out too severely, reaching the most popular email suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and also Analysis

Along with conventional open and click reports, spam, bounce as well as unsubscribe prices are additionally offered. You additionally get click heat maps, and also some beneficial introduction records such as open and click fads, opens by device, % of get in touches with engaged, as well as many successful subject line. You can likewise contrast projects. Advanced tracking such as social tracking isn’t readily available.


The device and the website are only offered in English. You can choose to change some of the non-editable email sections (e.g. footer and also privacy policy message) to one of 10 languages readily available, mostly European.

More Features

Spam- as well as Design-Testing

Spam screening isn’t offered, nevertheless, there is a function to check the e-mail for errors (missing links, placeholder text that hasn’t been updated, and so on). There’s additionally a tool that allows you to sneak peek just how e-mails will certainly try to find certain recipients, although this really did not appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and after that dislike. They are moved right into a put on hold bounce classification if it happens again. They have a ‘recommended for removal’ filter readily available to watch these, yet don’t eliminate them immediately.


of course

Import/export available although it’s not as uncomplicated as maybe– you need to initially enable innovative e-mail permissions under Account Settings.

Storage space readily available for images and data


All plans feature limitless storage space.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Various levels of account gain access to


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a huge quantity of apps as well as assimilations , almost 400.

Landing Page Builder


This is only readily available by means of their kind building contractor, and it’s very basic. Rather, we ‘d suggest these complimentary touchdown page home builders.

Client Support

3.5/ 5.

There are several networks of assistance, consisting of real-time chat, phone support, a knowledge base and also community-based support. However, I located that the conversation as well as phone support weren’t constantly available, which was a little discouraging. When I had the ability to acquire chat assistance, nonetheless, I did find them to be receptive and beneficial . Bear in mind that you’ll need to call order to cancel your subscription, which is rather irritating.

Total ranking.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of packages. The major issue below, though, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate with their website, they are a device for small companies. As well as, as such, it’s worth examining them on these terms. As mentioned over, they most definitely have sufficient of the essentials covered to please most small companies, and if it were as straightforward as that after that we would certainly suggest them more very.

The problem, nowadays, is that there are lots of various other e-mail tools using even more than Constant Contact, as well as for a great deal less cash. This consists of not just features, however additionally individual experience. For the quantity you pay with Constant Contact, you can discover yourself making use of a lot more effective tools such as ActiveCampaign as well as GetResponse.

As well as with recent enhancements to automations as well as reporting, and the addition of brand-new features like a site builder, it does look like they’re making an initiative to boost the product. Their lack of innovative functions makes it hard to advise them over others at this rate factor.

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly declare that there might be other interests at play there.

Try Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplified method (it only features autoresponders). They likewise provide robust reports and analysis tools. They are also cheaper than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one e-mail marketing devices on the market. It’s readily available in 6 languages as well as includes advanced automation alternatives as well as a integrated CRM.
  • GetResponse is a strong alternative. It features several sophisticated attributes (e.g. a webinar tool), supplies and also has superb automations among the best spam and also layout screening tools we’ve ever before made use of. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth guide with the very best options to Constant Contact, check it out below. You can also try out our Smart Finder to see which e-newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact comparison if you would certainly like to get into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM system. However, at $399/month, you ‘d be far better off having a look at any one of these CRMs for local business, which will certainly be much more economical. There are even lots of exceptional totally free CRMs to pick from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to cancel your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software program for small companies. It securely shops your consumer data and also supplies a secure method to manage your subscribers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability tests.

In spite of these showy numbers and also functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat with their site, they are a device for tiny businesses. The concern, these days, is that there are lots of other e-mail devices providing also extra than Constant Contact, and also for a whole lot less cash. For the amount you pay with Constant Contact, you can find yourself using a lot a lot more effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and also it can’t be contrasted to Constant Contact’s simplified method (it just features autoresponders).

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