Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the email marketing game because 1995. Throughout that time, they’ve managed to turn into one of the most pre-owned e-mail tools worldwide, after Mailchimp.

One thing I discovered is that Constant Contact is very typically the top selection for numerous other evaluation web sites. Normally, I wonder to see if our detailed analysis creates the very same outcome.

You might have had a look at the Constant Contact reviews used by customers online, also, and also whilst they are rather positive, they might not offer you the whole picture. Our review of Constant Contact is based upon a methodical approach and also utilizes our useful experience and understanding of dozens of other easy and also advanced advertising automation devices.

What makes them unique is that they’ve included several functions for many years that few of their rivals sporting activity, such as digital product downloads, event management, appointment scheduling as well as social projects. These all add to the diverse listing of email choices offered, in addition to automations and persisting newsletters.

Constant Contact boast a market with around 400 apps as well as assimilations that deal with also the most specific niche of items. Despite these fancy numbers as well as attributes, interest in Constant Contact seems to be on the decline, at least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and also inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is directed towards local business, but their prices aren’t one of the most budget friendly, particularly when you take into consideration that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, but this just enables 500 subscribers, and also rates climb quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our full prices guide

Cons and pros


Is Constant Contact the appropriate newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather one-of-a-kind in this regard, being among the few email advertising devices to enable you to take care of event tickets, invitations, as well as registrations . Remember that this function includes its very own costs: 5.4% + $0.80 for each and every ticket offered or transaction conducted.

Not advised if:

You need innovative automation:

Remarkably, for the costs it charges, Constant Contact doesn’t use the most innovative automations. While they do provide set off campaigns, autoresponders and also deserted cart projects (for Shopify only), you’ll discover that other much cheaper tools provide comparable levels of automation– MailerLite and Sendinblue.

Ranking information


Relieve of Use

Typically it’s simple to browse, though a bit dull-looking. You can reach many places within a couple of clicks, though as they’ve added more capability, some things have come to be a little concealed, for example, automations.

Newsletter Creation


The editor is fast, but light on functions, particularly in the styling division. Apart from that it’s easy to deal with.


of course

This is really standard, just permitting you to insert easy greetings or get in touch with information. There is no if/then/else logic offered.

Email types

Timeless, autoresponders, fundamental automations, repeating newsletters, A/B screening, occasion enrollments, studies, discount coupons as well as surveys .

Option and Flexibility of Template Designs

Not bad. You can also start from scratch, and also make use of a helpful feature called ‘Brand your email’ to auto-generate a design template based on your web site’s shades and also logo design.

Email Marketing Automation

It likewise produces pre-defined contact sectors based on your consumers’ communications with your on the internet shop (e.g. repeat, lapsed as well as possible customers). Automations based on contact triggers (e.g. e-mail opens up, clicks) are also readily available.

Checklist Management

You can develop sections from call activity, checklist subscription, call details, tags, or ecommerce activity. You can likewise develop a segment from your get in touch with insights as well as tag contacts based on contact field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, and it simply supplies a summary box, basic area alternatives (which you can not include in) and then a listing, or checklists, that people can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not execute as well severely, reaching the most preferred e-mail providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and also Analysis

In addition to basic open as well as click reports, spam, bounce and also unsubscribe rates are additionally offered. You additionally obtain click warm maps, as well as some valuable overview records such as open and click trends, opens by tool, % of get in touches with involved, and also most effective subject line.


Right here’s where it gets a bit hirsute. The website and the tool are just readily available in English. You can select to transform several of the non-editable email sections (e.g. footer and also privacy plan message) to among 10 languages readily available, mainly European. Support and also the knowledge base is readily available in 4 languages. A little confusing, however at the very least there’s some effort to sustain multilingual customers as well as audiences.

More Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, nevertheless, there is a feature to inspect the e-mail for mistakes ( missing out on web links, placeholder message that hasn’t been upgraded, and so on). There’s also a device that permits you to preview exactly how emails will seek particular recipients, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and then resent. They are relocated right into a suspended bounce category if it occurs once more. They have actually a ‘ suggested for removal’ filter available to view these, yet do not eliminate them instantly.



Import/export readily available although it’s not as simple as it could be– you need to first enable innovative email consents under Account Settings.

Storage offered for images and also information


All strategies come with limitless storage.

Pro Features


of course

SPF and DKIM are supported.

Own Domain


Various degrees of account gain access to


The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a substantial amount of assimilations and apps , virtually 400.

Touchdown Page Builder


This is just offered using their type builder, and it’s extremely standard. Instead, we ‘d recommend these free landing web page builders.

Customer Support

3.5/ 5.

There are several channels of support, consisting of real-time chat, phone assistance, a understanding base as well as community-based support. I found that the chat and also phone assistance weren’t constantly offered, which was a little discouraging.

Overall score.

3.6/ 5.

For a basic email device, Constant Contact ticks the majority of the boxes. The main problem right here, though, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves reiterate via their site, they are a device for local business. And, therefore, it’s worth examining them on these terms. As mentioned above, they absolutely have sufficient of the essentials covered to satisfy most local business, and if it were as easy as that after that we would certainly recommend them a lot more highly.

The issue, these days, is that there are lots of other e-mail tools using a lot more than Constant Contact, as well as for a lot less cash. This consists of not just features, yet additionally customer experience. For the amount you pay with Constant Contact, you might discover on your own using a lot extra powerful devices such as ActiveCampaign and also GetResponse.

They do grab points for their good deliverability rates, combinations ( specifically social media sites combinations), and also for enabling different access degrees for different customers. And with recent enhancements to automations and also reporting, as well as the addition of new attributes like a site builder, it does resemble they’re making an effort to improve the product. Their absence of advanced functions makes it challenging to advise them over others at this cost factor. (You’ll see we do not note them as a excellent Mailchimp option, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would boldly claim that there may be other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can’t be contrasted to Constant Contact’s simplistic technique (it just features autoresponders). They likewise use durable records and also analysis devices. On top of that, they are even less expensive than Constant Contact.
  • Sendinblue is just one of the cheapest all-in-one email advertising devices on the market. It’s offered in 6 languages as well as includes advanced automation options and also a built-in CRM.
  • GetResponse is a solid choice. It comes with many advanced features (e.g. a webinar tool), has superb automations and supplies among the best spam and layout testing tools we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough overview with the best alternatives to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which newsletter service is best suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to get right into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. However, at $399/month, you ‘d be much better off having a look at any one of these CRMs for small companies, which will certainly be far more cost effective. There are also plenty of exceptional cost-free CRMs to pick from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to terminate your account. Here is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software program for small companies. It safely shops your client information and uses a protected method to manage your clients.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability tests.

Despite these showy numbers and functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves state through their site, they are a device for small businesses. The problem, these days, is that there are lots of other email tools using also a lot more than Constant Contact, as well as for a great deal much less money. For the quantity you pay with Constant Contact, you can find on your own making use of a lot extra powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simple method (it just features autoresponders).

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