Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Email Failing

Constant Contact have actually been in the email advertising video game considering that 1995. During that time, they’ve taken care of to become one of one of the most previously owned e-mail devices on the planet, after Mailchimp.

Something I saw is that Constant Contact is extremely often the leading selection for lots of other review web sites. Naturally, I wonder to see if our thorough analysis produces the very same outcome.

You may have looked into the Constant Contact evaluations used by customers online, also, and whilst they are pretty favorable, they might not give you the whole picture. Our testimonial of Constant Contact is based upon a methodical technique as well as utilizes our practical experience and expertise of loads of other basic as well as advanced marketing automation tools.

What makes them unique is that they’ve included numerous features over the years that few of their competitors sporting activity, such as electronic item downloads, occasion administration, consultation scheduling and social projects. These all contribute to the varied list of e-mail alternatives offered, along with automations and also recurring newsletters.

Constant Contact boast a industry with around 400 applications as well as integrations that accommodate even one of the most specific niche of products. In spite of these flashy numbers and also functions, interest in Constant Contact seems to be on the decline, at least according to Google Trends. Enough reason for us to take a better look at Constant Contact’s outs & ins and check if it’s still pertinent in the 21st century.
Learn below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, but their prices aren’t one of the most cost effective, especially when you think about that their functions simply aren’t that advanced. Plans start from $9.99/ month, yet this just allows for 500 subscribers, and costs rise quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our full pricing guide

Cons and also pros


Is Constant Contact the ideal newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is quite unique in this regard, being one of minority email advertising and marketing tools to permit you to manage occasion invites, enrollments, as well as tickets . Keep in mind that this function features its own costs: 5.4% + $0.80 for each and every ticket sold or deal conducted.

Not advised if:

You require advanced automation:

Remarkably, for the costs it bills, Constant Contact doesn’t supply the most advanced automations. While they do provide triggered projects, autoresponders and deserted cart campaigns (for Shopify just), you’ll find that various other much less expensive tools offer comparable degrees of automation– MailerLite and Sendinblue.

Ranking information


Ease of Use

Normally it’s very easy to navigate, though a little bit dull-looking. You can reach most places within a couple of clicks, though as they’ve added extra performance, some points have come to be a little surprise, as an example, automations.

Newsletter Creation


The editor is quickly, yet light on attributes, particularly in the styling department. In addition to that it’s easy to collaborate with.



This is really standard, only allowing you to place simple greetings or call details. There is no if/then/else logic readily available.

Email kinds

Timeless, autoresponders, basic automations, persisting newsletters, A/B testing, event registrations, promo codes, polls and studies .

Choice and also Flexibility of Template Designs

Not bad. You can additionally start from scratch, as well as make use of a convenient attribute called ‘Brand your email’ to auto-generate a design template based on your web site’s colors and also logo.

Email Marketing Automation

It likewise creates pre-defined call sectors based on your clients’ communications with your online shop (e.g. repeat, expired and also prospective consumers). Automations based on contact triggers (e.g. email opens, clicks) are likewise readily available.

Checklist Management

You can produce sectors from get in touch with task, listing membership, call information, tags, or ecommerce activity. You can likewise develop a sector from your get in touch with understandings and tag calls based upon call field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, and also it merely offers a summary box, basic field alternatives (which you can’t include in) and afterwards a list, or listings, that people can examine to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not perform also badly, reaching the most popular e-mail providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Records as well as Analysis

In addition to common open and click records, spam, bounce and unsubscribe rates are additionally offered. You also get click heat maps, and some beneficial review reports such as open as well as click fads, opens up by device, % of calls engaged, and also many successful subject line.


The device and the website are just offered in English. You can select to alter some of the non-editable email sections (e.g. footer as well as personal privacy policy message) to one of 10 languages readily available, mostly European.

Further Features

Spam- and Design-Testing

Spam testing isn’t available, nevertheless, there is a function to examine the email for mistakes (missing links, placeholder message that hasn’t been updated, and so on). There’s also a tool that permits you to preview exactly how e-mails will certainly seek particular recipients, although this didn’t appear to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and after that dislike. They are moved right into a suspended bounce category if it occurs again. They have actually a ‘ advised for elimination’ filter available to check out these, but do not remove them instantly.



Import/export offered although it’s not as straightforward as maybe– you need to initially make it possible for innovative e-mail authorizations under Account Settings.

Storage offered for images and information


All strategies include limitless storage space.

Pro Features


of course

SPF and also DKIM are sustained.

Very own Domain


Various degrees of account gain access to


The Account Owner can additionally assign functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a huge amount of assimilations as well as applications , nearly 400.

Touchdown Page Builder


This is only available via their kind contractor, and it’s very basic. Rather, we ‘d recommend these complimentary touchdown web page contractors.

Consumer Support

3.5/ 5.

There are a number of networks of support, including online conversation, phone assistance, a knowledge base and community-based support. Nevertheless, I found that the conversation as well as phone support weren’t constantly readily available, which was a little discouraging. When I had the ability to acquire chat support, however, I did find them to be responsive and useful . Bear in mind that you’ll require to employ order to cancel your subscription, which is pretty irritating.

General rating.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks the majority of packages. The primary concern right here, however, is that they’re asking a premium rate for a sub-premium item.


As Constant Contact themselves reiterate with their site, they are a tool for local business. And also, therefore, it’s worth evaluating them on these terms. As pointed out above, they most definitely have enough of the basics covered to please most small businesses, and also if it were as easy as that then we would certainly recommend them a lot more extremely.

The problem, these days, is that there are a lot of various other e-mail devices offering much more than Constant Contact, as well as for a lot much less cash. This includes not just includes, yet also customer experience. For the quantity you pay with Constant Contact, you can find on your own making use of a lot a lot more effective tools such as ActiveCampaign and also GetResponse.

And with recent improvements to automations and also coverage, and also the addition of brand-new attributes like a internet site contractor, it does look like they’re making an effort to boost the product. Their lack of advanced features makes it tough to advise them over others at this rate point.

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would frankly assert that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever tried, and also it can not be contrasted to Constant Contact’s simplistic method (it only includes autoresponders). They likewise use robust records and analysis tools. They are even less expensive than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email advertising devices on the marketplace. It’s available in 6 languages and comes with advanced automation alternatives as well as a built-in CRM.
  • GetResponse is a strong option. It includes numerous sophisticated attributes (e.g. a webinar tool), offers and also has excellent automations one of the most effective spam and layout screening devices we’ve ever before made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth guide with the best choices to Constant Contact, check it out below. You can likewise check out our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d like to obtain into the information.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. At $399/month, you would certainly be much far better off taking a appearance at any of these CRMs for tiny businesses, which will be much extra economical. There are even lots of exceptional cost-free CRMs to pick from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising and marketing software program for small businesses. It securely stores your client information and also offers a secure means to manage your subscribers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability examinations.

Despite these flashy numbers and also features, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves repeat with their website, they are a device for small organizations. The issue, these days, is that there are plenty of various other email devices providing also extra than Constant Contact, as well as for a whole lot much less cash. For the quantity you pay with Constant Contact, you could discover yourself utilizing a lot extra powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplistic strategy (it only includes autoresponders).

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