Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Email Template Editor

Constant Contact have remained in the email marketing video game given that 1995. Throughout that time, they’ve managed to turn into one of one of the most pre-owned email tools in the world, after Mailchimp.

One thing I noticed is that Constant Contact is very often the top choice for many other evaluation websites. Naturally, I am curious to see if our in-depth evaluation produces the very same end result.

You might have checked out the Constant Contact reviews supplied by customers online, also, and whilst they are rather favorable, they might not offer you the whole picture. Our evaluation of Constant Contact is based upon a systematic method and uses our functional experience as well as expertise of lots of other straightforward and also advanced advertising automation tools.

What makes them unique is that they’ve added numerous features throughout the years that few of their competitors sport, such as digital product downloads, occasion management, consultation organizing and social campaigns. These all add to the varied listing of email choices available, along with automations and recurring e-newsletters.

Constant Contact boast a industry with around 400 apps and combinations that accommodate also one of the most particular niche of items. Yet despite these flashy numbers as well as functions, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a better look at Constant Contact’s ins & outs as well as examine.
Find out below!

Constant Contact Summary

Constant Contact is directed towards small companies, yet their costs aren’t the most affordable, specifically when you take into consideration that their features simply aren’t that progressed. Plans start from $9.99/ month, but this only allows for 500 customers, and also rates rise rather dramatically afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete rates guide

Pros and also Cons


Is Constant Contact the ideal e-newsletter solution for you?

Suggested if:

You run events:

Constant Contact is fairly distinct hereof, being just one of the few email advertising and marketing tools to permit you to handle occasion registrations, invites, and tickets . Remember that this function comes with its own costs: 5.4% + $0.80 for each ticket offered or purchase conducted.

Not recommended if:

You need innovative automation:

Remarkably, for the costs it charges, Constant Contact does not use the most sophisticated automations. While they do use triggered campaigns, autoresponders and also deserted cart campaigns (for Shopify just), you’ll locate that various other much less costly devices use comparable degrees of automation– MailerLite and also Sendinblue.

Rating details


Alleviate of Use

Usually it’s very easy to navigate, though a little bit dull-looking. You can get to the majority of locations within a number of clicks, though as they’ve included more performance, some things have become a little concealed, for instance, automations.

Newsletter Creation


The editor is fast, however light on features, especially in the designing department. Besides that it’s easy to deal with.



This is really basic, just enabling you to place straightforward greetings or call details. There is no if/then/else logic readily available.

Email kinds

Timeless, autoresponders, basic automations, recurring e-newsletters, A/B screening, event registrations, studies, coupons and polls .

Selection and Flexibility of Template Designs

Not bad. There are about 200 (!) templates to choose from, with differing degrees of quality (some are good, while others look a little standard and outdated). You can additionally start from scratch, and also utilize a helpful feature called ‘Brand your email’ to auto-generate a template based upon your site’s shades and logo design.

Email Marketing Automation

It likewise produces pre-defined contact sectors based on your consumers’ communications with your online store (e.g. repeat, lapsed as well as possible customers). Automations based on get in touch with triggers (e.g. email opens, clicks) are likewise readily available.

List Management

You can produce sections from get in touch with task, list subscription, contact information, tags, or ecommerce activity. You can also create a sector from your contact understandings and also tag contacts based upon contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and it merely offers a description box, basic field alternatives (which you can’t contribute to) and afterwards a checklist, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute also terribly, reaching the most prominent e-mail service providers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and Analysis

Along with common open and click records, spam, bounce and also unsubscribe prices are additionally readily available. You likewise get click warm maps, and some beneficial introduction records such as open and also click fads, opens by tool, % of get in touches with involved, and also the majority of effective subject line. You can also contrast campaigns. Progressed tracking such as social tracking isn’t offered.


The device and also the website are only available in English. You can pick to change some of the non-editable e-mail areas (e.g. footer as well as personal privacy plan message) to one of 10 languages readily available, mostly European.

More Features

Spam- and also Design-Testing

Spam testing isn’t available, nonetheless, there is a function to check the email for errors (missing web links, placeholder text that hasn’t been updated, and so on). There’s also a device that allows you to preview exactly how emails will try to find details recipients, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are put on short-term hold for 15 days, and after that frown at. They are relocated right into a put on hold bounce classification if it occurs once again. They have actually a ‘recommended for elimination’ filter offered to check out these, yet do not eliminate them automatically.



Import/export readily available although it’s not as straightforward as it could be– you need to initially make it possible for innovative e-mail consents under Account Settings.

Storage readily available for data as well as photos


All plans include unlimited storage space.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Different degrees of account access


The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact provide a massive amount of combinations and also apps , almost 400.

Touchdown Page Builder


This is only available using their type home builder, and it’s really basic. Rather, we ‘d advise these free landing web page contractors.

Client Support

3.5/ 5.

There are several channels of assistance, consisting of real-time conversation, phone support, a understanding base and also community-based assistance. I found that the chat and also phone support weren’t constantly available, which was a little discouraging.

Overall ranking.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks most of the boxes. The major concern below, however, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves state through their site, they are a device for small businesses. And also, therefore, it’s worth assessing them on these terms. As pointed out over, they certainly have sufficient of the basics covered to please most small businesses, as well as if it were as basic as that after that we would certainly recommend them extra highly.

The issue, these days, is that there are plenty of other email devices offering much more than Constant Contact, and for a great deal less cash. This consists of not only includes, yet also individual experience. For the amount you pay with Constant Contact, you might locate yourself making use of much extra powerful tools such as ActiveCampaign as well as GetResponse.

And also with current enhancements to automations and also coverage, as well as the enhancement of brand-new functions like a internet site contractor, it does look like they’re making an effort to enhance the item. Their lack of advanced features makes it challenging to recommend them over others at this price factor.

So, there you have it: the following time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly claim that there could be other rate of interests at play there.

Attempt Constant Contact now absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever attempted, and also it can’t be compared to Constant Contact’s simplistic technique (it only features autoresponders). They likewise supply robust reports as well as analysis devices. On top of that, they are also less costly than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail advertising and marketing tools on the marketplace. It’s available in 6 languages and also comes with sophisticated automation alternatives as well as a built-in CRM.
  • GetResponse is a strong alternative. It includes many sophisticated features (e.g. a webinar tool), uses and has superb automations among the best spam as well as style testing tools we’ve ever used. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth overview with the best options to Constant Contact, check it out here. You can also try our Smart Finder to see which e-newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you would certainly like to get involved in the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM system. Nonetheless, at $399/month, you would certainly be better off having a look at any of these CRMs for local business, which will certainly be even more economical. There are also lots of outstanding cost-free CRMs to choose from.

How can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising software program for local business. It securely stores your customer information and supplies a safe method to manage your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are continually good in our bi-annual deliverability tests.

In spite of these showy numbers and also features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves restate with their site, they are a device for small companies. The problem, these days, is that there are plenty of various other e-mail devices offering also much more than Constant Contact, and for a great deal much less cash. For the quantity you pay with Constant Contact, you can discover on your own using much extra powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simplified strategy (it just features autoresponders).

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