Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail marketing video game since 1995. During that time, they’ve managed to become one of the most used e-mail devices in the world, after Mailchimp.

One point I observed is that Constant Contact is extremely commonly the top choice for several various other review sites. Naturally, I wonder to see if our comprehensive evaluation creates the same result.

You may have looked into the Constant Contact reviews used by users online, also, as well as whilst they are pretty positive, they might not offer you the whole picture. Our review of Constant Contact is based upon a methodical approach as well as uses our useful experience and also knowledge of lots of various other straightforward and advanced advertising and marketing automation devices.

What makes them unique is that they’ve included numerous features throughout the years that few of their rivals sport, such as digital product downloads, event management, appointment scheduling as well as social projects. These all contribute to the varied list of email choices available, along with automations and also recurring e-newsletters.

Constant Contact boast a industry with around 400 applications and integrations that accommodate also the most particular niche of items. Yet in spite of these fancy numbers and features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. Enough factor for us to take a more detailed check out Constant Contact’s outs & ins and check if it’s still appropriate in the 21st century.
Find out listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their prices aren’t one of the most cost effective, particularly when you think about that their attributes just aren’t that advanced. Strategies start from $9.99/ month, but this just permits 500 clients, and rates increase pretty greatly after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our full rates overview

Cons and also pros


Is Constant Contact the best e-newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is fairly special hereof, being one of minority e-mail marketing tools to enable you to take care of event enrollments, invitations, and also tickets . Remember that this attribute includes its own costs: 5.4% + $0.80 for each ticket offered or deal performed.

Not suggested if:

You require advanced automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t offer the most advanced automations. While they do offer activated projects, autoresponders and deserted cart projects (for Shopify only), you’ll locate that other much cheaper devices provide comparable degrees of automation– MailerLite and Sendinblue.

Rating information


Relieve of Use

Generally it’s very easy to browse, though a bit dull-looking. You can get to many places within a couple of clicks, though as they’ve included a lot more capability, some things have ended up being a little concealed, for instance, automations.

Newsletter Creation


The editor is quickly, yet light on functions, specifically in the designing department. Besides that it’s very easy to work with.



This is really basic, just allowing you to put straightforward introductions or contact details. There is no if/then/else logic readily available.

Email kinds

Classic, autoresponders, basic automations, recurring e-newsletters, A/B screening, event enrollments, discount coupons, studies as well as polls .

Option as well as Flexibility of Template Designs

Not negative. You can additionally begin from scrape, as well as utilize a useful function called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s colors as well as logo.

Email Marketing Automation

They supply autoresponders as well as abandoned cart campaigns for Shopify and WooCommerce. It also produces pre-defined call sections based upon your consumers’ communications with your on-line shop (e.g. repeat, expired and potential customers). Automations based upon get in touch with triggers (e.g. e-mail opens up, clicks) are also available. It’s worth noting that the automations aren’t the most flexible, as you can not really integrate problems and also activities as you can in lots of various other devices.

List Management

You can create sections from contact activity, checklist subscription, get in touch with information, tags, or ecommerce activity. You can likewise create a sector from your call insights and also tag contacts based on get in touch with field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the type, as well as it simply supplies a description box, fundamental area alternatives (which you can not contribute to) and then a list, or listings, that people can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not carry out too terribly, getting to the most prominent e-mail suppliers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Records and Analysis

In addition to standard open as well as click records, spam, bounce and also unsubscribe prices are additionally available. You likewise get click warm maps, and some beneficial review reports such as open and also click patterns, opens by gadget, % of contacts engaged, and also most successful subject line.


Here’s where it gets a little bit hairy. The website and the device are only readily available in English. You can pick to change a few of the non-editable e-mail areas (e.g. footer and also personal privacy plan text) to one of 10 languages available, mainly European. Support and the data base is available in 4 languages. Somewhat complicated, yet at the very least there’s some effort to support multilingual users and also audiences.

More Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nevertheless, there is a attribute to examine the e-mail for errors (missing web links, placeholder text that hasn’t been updated, and so on). There’s also a tool that allows you to sneak peek just how e-mails will search for specific receivers, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are positioned on momentary hold for 15 days, and after that frown at. They are relocated right into a put on hold bounce category if it occurs once again. They have a ‘recommended for removal’ filter available to view these, however do not remove them automatically.



Import/export available although it’s not as straightforward as maybe– you need to first allow innovative email permissions under Account Settings.

Storage available for pictures as well as data


All plans come with endless storage.

Pro Features



SPF and DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can likewise appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a substantial amount of combinations and also apps , virtually 400.

Touchdown Page Builder


This is just available via their form building contractor, as well as it’s very basic. Rather, we ‘d advise these cost-free touchdown web page builders.

Client Support

3.5/ 5.

There are several channels of assistance, including online chat, phone support, a knowledge base and community-based assistance. I found that the chat and phone support weren’t constantly readily available, which was a little frustrating. When I had the ability to get hold of chat support, nevertheless, I did find them to be beneficial as well as receptive . Bear in mind that you’ll require to call order to terminate your registration, which is pretty bothersome.

Overall rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks a lot of the boxes. The main issue here, though, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves state via their site, they are a tool for small businesses. And, because of this, it’s worth evaluating them on these terms. As discussed above, they definitely have sufficient of the fundamentals covered to please most small companies, as well as if it were as simple as that then we would certainly advise them much more extremely.

The issue, these days, is that there are a lot of various other e-mail devices providing a lot more than Constant Contact, as well as for a great deal less money. This includes not just includes, however also user experience. In fact, for the amount you pay with Constant Contact, you could find yourself making use of far more effective devices such as ActiveCampaign and GetResponse.

And also with recent improvements to automations and coverage, as well as the enhancement of new attributes like a site building contractor, it does look like they’re making an initiative to improve the product. Their lack of innovative functions makes it tough to recommend them over others at this cost factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly claim that there may be various other rate of interests at play there.

Try Constant Contact now for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, and it can not be contrasted to Constant Contact’s simplistic technique (it just includes autoresponders). They likewise use robust records and also evaluation tools. They are even less expensive than Constant Contact.
  • Sendinblue is among the cheapest all-in-one email advertising tools on the marketplace. It’s offered in 6 languages and features sophisticated automation alternatives and a integrated CRM.
  • GetResponse is a solid option. It features several advanced features (e.g. a webinar device), supplies as well as has superb automations among the best spam and style testing devices we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a comprehensive overview with the very best options to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which e-newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you would certainly like to enter into the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be much better off having a look at any one of these CRMs for small businesses, which will be far more affordable. There are also lots of excellent cost-free CRMs to select from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within company hrs Eastern time in order to terminate your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software for small companies. It securely stores your client information and offers a protected method to handle your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability rates are continually good in our bi-annual deliverability examinations.

Despite these flashy numbers and also functions, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a device for little services. The problem, these days, is that there are lots of other email devices providing also extra than Constant Contact, and also for a lot less cash. For the quantity you pay with Constant Contact, you could locate yourself making use of much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can’t be compared to Constant Contact’s simplified method (it only features autoresponders).

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