Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Event Spot

Constant Contact have actually remained in the email advertising and marketing game given that 1995. Throughout that time, they’ve handled to become one of one of the most used e-mail tools in the world, after Mailchimp.

Something I observed is that Constant Contact is really frequently the leading option for lots of other review web sites. Normally, I am curious to see if our detailed evaluation produces the very same outcome.

You could have had a look at the Constant Contact reviews provided by customers online, also, and whilst they are pretty favorable, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a methodical strategy and utilizes our functional experience and expertise of lots of other simple as well as innovative marketing automation devices.

What makes them unique is that they’ve added numerous attributes for many years that few of their rivals sport, such as digital item downloads, occasion administration, visit organizing as well as social campaigns. These all contribute to the varied checklist of email options offered, along with automations and persisting e-newsletters.

Constant Contact brag a marketplace with around 400 apps and combinations that satisfy also the most niche of items. Despite these flashy numbers and features, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Enough reason for us to take a better take a look at Constant Contact’s outs & ins and inspect if it’s still pertinent in the 21st century.
Find out listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, yet their costs aren’t one of the most budget-friendly, specifically when you think about that their functions simply aren’t that progressed. Strategies start from $9.99/ month, however this only enables 500 clients, and also rates increase pretty greatly after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our total pricing overview

Cons as well as pros


Is Constant Contact the right newsletter solution for you?

Suggested if:

You run events:

Constant Contact is fairly one-of-a-kind in this regard, being among the few email advertising and marketing tools to permit you to manage event invites, enrollments, and also tickets . Keep in mind that this function comes with its own costs: 5.4% + $0.80 for each and every ticket marketed or transaction conducted.

Not recommended if:

You require advanced automation:

Surprisingly, for the costs it bills, Constant Contact does not use the most advanced automations. While they do use caused projects, autoresponders and also deserted cart projects (for Shopify just), you’ll find that other much less expensive devices use comparable degrees of automation– MailerLite as well as Sendinblue.

Rating details


Alleviate of Use

Usually it’s easy to browse, though a little bit dull-looking. You can reach the majority of areas within a couple of clicks, though as they’ve included a lot more functionality, some points have actually come to be a little hidden, for instance, automations.

Newsletter Creation


The editor is quickly, but light on functions, particularly in the styling department. In addition to that it’s easy to deal with.



This is very basic, only permitting you to place simple introductions or contact information. There is no if/then/else reasoning available.

Email kinds

Traditional, autoresponders, fundamental automations, recurring newsletters, A/B screening, occasion enrollments, studies, polls and discount coupons .

Choice as well as Flexibility of Template Designs

Not poor. You can likewise begin from scratch, and make use of a handy function called ‘Brand your e-mail’ to auto-generate a template based on your internet site’s colors and logo.

Email Marketing Automation

They offer autoresponders as well as abandoned cart advocate Shopify as well as WooCommerce. It likewise produces pre-defined contact sections based upon your clients’ communications with your on-line shop (e.g. repeat, lapsed and potential clients). Automations based upon call triggers (e.g. email opens, clicks) are also offered. It’s worth noting that the automations aren’t one of the most versatile, as you can not really incorporate conditions as well as activities as you can in lots of various other tools.

Checklist Management

You can develop segments from contact task, checklist subscription, call information, tags, or ecommerce task. You can additionally create a sector from your get in touch with insights and tag contacts based upon get in touch with field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the form, and also it just provides a summary box, basic field choices (which you can not add to) and then a listing, or lists, that individuals can inspect to be added to.


As you can see in our deliverability tests, Constant Contact does not execute also severely, reaching the most prominent email companies (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports and Analysis

In addition to common open as well as click reports, spam, bounce and unsubscribe prices are additionally readily available. You likewise get click heat maps, and also some helpful overview records such as open as well as click patterns, opens up by tool, % of get in touches with involved, and also the majority of effective subject line. You can also contrast campaigns. Nonetheless, advanced tracking such as social tracking isn’t readily available.


The tool and also the website are just offered in English. You can pick to change some of the non-editable e-mail sections (e.g. footer and privacy policy text) to one of 10 languages available, mainly European.

Additional Features

Spam- and Design-Testing

Spam testing isn’t available, however, there is a function to examine the email for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a device that enables you to sneak peek exactly how emails will certainly look for certain recipients, although this didn’t appear to work when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are placed on momentary hold for 15 days, and afterwards feel bitter. If it occurs once more, they are relocated into a suspended bounce classification. They have actually a ‘ suggested for removal’ filter available to view these, but do not remove them immediately.



Import/export offered although it’s not as simple as it could be– you require to first make it possible for sophisticated email permissions under Account Settings.

Storage space offered for data as well as photos


All plans include endless storage.

Pro Features


of course

SPF as well as DKIM are supported.

Very own Domain


Different degrees of account access


The Account Owner can additionally assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a large quantity of applications and combinations , virtually 400.

Landing Page Builder

of course

This is only offered via their kind home builder, and it’s extremely basic. Rather, we ‘d recommend these totally free touchdown web page contractors.

Customer Support

3.5/ 5.

There are a number of channels of assistance, including online chat, phone assistance, a data base as well as community-based assistance. I located that the conversation and also phone support weren’t constantly offered, which was a little discouraging. When I was able to get hold of conversation support, nevertheless, I did discover them to be helpful as well as responsive . Bear in mind that you’ll require to call in order to terminate your membership, which is quite irritating.

General score.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks a lot of packages. The major problem here, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves state with their website, they are a tool for small businesses. And, therefore, it’s worth assessing them on these terms. As mentioned over, they certainly have enough of the essentials covered to satisfy most small businesses, and also if it were as simple as that then we would certainly suggest them more extremely.

The issue, these days, is that there are a lot of various other e-mail tools supplying much more than Constant Contact, and for a lot less money. This includes not only features, yet also customer experience. For the amount you pay with Constant Contact, you could locate on your own using much extra effective tools such as ActiveCampaign and also GetResponse.

They do grab points for their suitable deliverability rates, assimilations (particularly social networks integrations), as well as for allowing various access levels for different individuals. And also with recent improvements to automations and coverage, as well as the addition of new attributes like a web site home builder, it does appear like they’re making an effort to boost the item. Yet their absence of sophisticated features makes it tough to advise them over others at this rate factor. (You’ll see we don’t note them as a excellent Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would strongly claim that there might be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplistic method (it only includes autoresponders). They additionally use robust reports as well as analysis tools. On top of that, they are even less costly than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one email marketing tools on the marketplace. It’s readily available in 6 languages and comes with sophisticated automation options and a built-in CRM.
  • GetResponse is a solid choice. It comes with many advanced functions (e.g. a webinar device), offers and has excellent automations one of the best spam and layout screening tools we’ve ever utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a comprehensive overview with the most effective alternatives to Constant Contact, check it out below. You can additionally check out our Smart Finder to see which newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly such as to get right into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. Nevertheless, at $399/month, you ‘d be far better off taking a look at any of these CRMs for local business, which will be even more affordable. There are also plenty of exceptional totally free CRMs to select from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to terminate your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software program for small businesses. It safely shops your consumer information and also offers a safe way to handle your customers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are regularly great in our bi-annual deliverability examinations.

Despite these showy numbers as well as functions, interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate through their website, they are a tool for little services. The concern, these days, is that there are plenty of other email devices providing also extra than Constant Contact, and also for a great deal less cash. For the quantity you pay with Constant Contact, you might locate yourself using much a lot more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and it can not be compared to Constant Contact’s simple approach (it just features autoresponders).

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