Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Form On Wix To Create Account On Wix Site

Constant Contact have actually remained in the email advertising video game considering that 1995. Throughout that time, they’ve taken care of to turn into one of one of the most pre-owned e-mail tools in the world, after Mailchimp.

One point I saw is that Constant Contact is extremely usually the leading selection for lots of various other review sites. Normally, I wonder to see if our thorough evaluation generates the same end result.

You might have taken a look at the Constant Contact evaluations provided by customers online, too, and also whilst they are pretty positive, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a methodical strategy as well as uses our useful experience and also knowledge of dozens of other basic as well as advanced marketing automation tools.

What makes them special is that they’ve added several functions over the years that few of their competitors sporting activity, such as electronic product downloads, occasion administration, visit scheduling and social projects. These all include in the diverse checklist of e-mail alternatives readily available, along with automations and recurring e-newsletters.

Constant Contact boast a market with around 400 apps and combinations that deal with also the most niche of products. Regardless of these flashy numbers and features, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a closer take a look at Constant Contact’s ins & outs as well as inspect if it’s still pertinent in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their rates aren’t one of the most budget friendly, specifically when you take into consideration that their functions simply aren’t that progressed. Plans start from $9.99/ month, however this just allows for 500 clients, as well as costs climb rather greatly afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our complete rates guide

Pros and also Cons


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run occasions:

Constant Contact is fairly unique in this regard, being among minority e-mail advertising tools to enable you to take care of occasion enrollments, tickets, and also invites . Remember that this feature includes its own fees: 5.4% + $0.80 for each ticket offered or transaction conducted.

Not suggested if:

You need innovative automation:

Remarkably, for the costs it bills, Constant Contact doesn’t supply the most sophisticated automations. While they do supply activated campaigns, autoresponders and abandoned cart campaigns (for Shopify just), you’ll find that other much more affordable devices use comparable levels of automation– MailerLite and Sendinblue.

Score information


Alleviate of Use

Usually it’s simple to navigate, though a bit dull-looking. You can reach most places within a number of clicks, though as they’ve included much more functionality, some things have ended up being a little surprise, as an example, automations.

E-newsletter Creation


The editor is quick, however light on features, particularly in the designing department. Aside from that it’s very easy to deal with.



This is extremely fundamental, just enabling you to place easy introductions or call details. There is no if/then/else reasoning readily available.

Email types

Traditional, autoresponders, fundamental automations, recurring newsletters, A/B screening, event registrations, surveys, vouchers as well as polls .

Selection and also Flexibility of Template Designs

Tolerable. There are around 200 (!) templates to choose from, with varying degrees of high quality (some are suitable, while others look a little standard and also outdated). You can also go back to square one, and also use a useful feature called ‘Brand your email’ to auto-generate a theme based upon your site’s colors and also logo design.

Email Marketing Automation

It also creates pre-defined get in touch with segments based on your customers’ communications with your online shop (e.g. repeat, expired and prospective consumers). Automations based on call triggers (e.g. email opens up, clicks) are likewise offered.

Listing Management

You can create sections from call task, list membership, get in touch with details, tags, or ecommerce task. You can additionally produce a segment from your call insights as well as tag get in touches with based on call area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the kind, as well as it just supplies a description box, standard field choices (which you can not contribute to) and afterwards a checklist, or listings, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not perform too severely, reaching one of the most prominent e-mail providers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Reports and also Analysis

In enhancement to common open as well as click reports, spam, bounce and also unsubscribe rates are additionally offered. You likewise get click warmth maps, and some useful summary records such as open and click fads, opens by tool, % of get in touches with engaged, and also most effective subject line.


Right here’s where it gets a little bit hairy. The website and also the device are just offered in English. You can choose to transform some of the non-editable email areas (e.g. footer and personal privacy plan message) to one of 10 languages available, primarily European. Assistance and also the data base is available in 4 languages. Slightly complicated, but a minimum of there’s some initiative to support multilingual users as well as target markets.

More Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, however, there is a function to check the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, etc). There’s additionally a device that allows you to sneak peek exactly how e-mails will try to find certain recipients, although this really did not appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Jump Management


Soft bounces are put on momentary hold for 15 days, and then feel bitter. If it occurs once more, they are relocated right into a suspended bounce category. They have actually a ‘ advised for elimination’ filter offered to watch these, however do not remove them immediately.



Import/export available although it’s not as uncomplicated as maybe– you require to first make it possible for sophisticated email consents under Account Settings.

Storage readily available for information as well as pictures


All strategies feature endless storage.

Pro Features



SPF and also DKIM are supported.

Own Domain


Different levels of account gain access to


The Account Owner can likewise assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a large amount of apps and assimilations , almost 400.

Touchdown Page Builder

of course

This is just offered using their kind builder, as well as it’s very fundamental. Rather, we ‘d suggest these cost-free landing page home builders.

Consumer Support

3.5/ 5.

There are a number of channels of support, including live conversation, phone assistance, a expertise base and also community-based assistance. I found that the conversation as well as phone support weren’t constantly readily available, which was a little aggravating.

Overall score.

3.6/ 5.

For a standard email tool, Constant Contact ticks most of the boxes. The major problem below, however, is that they’re asking a costs rate for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate through their site, they are a tool for small companies. As well as, as such, it’s worth examining them on these terms. As stated above, they most definitely have sufficient of the essentials covered to please most local business, and also if it were as simple as that then we would certainly recommend them much more very.

The concern, these days, is that there are lots of other email tools supplying even more than Constant Contact, as well as for a lot less money. This includes not only features, but additionally customer experience. Actually, for the amount you pay with Constant Contact, you could find yourself utilizing a lot more powerful tools such as ActiveCampaign and also GetResponse.

They do grab points for their decent deliverability prices, combinations ( especially social media integrations), and also for permitting various gain access to degrees for different users. As well as with recent improvements to automations as well as reporting, and also the addition of new features like a website contractor, it does resemble they’re making an effort to improve the item. But their lack of advanced attributes makes it tough to suggest them over others at this price point. (You’ll see we don’t provide them as a great Mailchimp alternative, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would strongly declare that there might be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplistic approach (it just features autoresponders). They also offer durable reports as well as analysis devices. In addition to that, they are also more affordable than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail advertising and marketing devices on the market. It’s available in 6 languages and also includes sophisticated automation alternatives and a built-in CRM.
  • GetResponse is a solid option. It features numerous sophisticated attributes (e.g. a webinar tool), has superb automations and offers one of the best spam and layout screening devices we’ve ever used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a thorough overview with the best choices to Constant Contact, check it out here. You can also experiment with our Smart Finder to see which e-newsletter solution is finest matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you ‘d such as to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. Nonetheless, at $399/month, you would certainly be much better off having a look at any one of these CRMs for small companies, which will be much more budget friendly. There are even a lot of superb cost-free CRMs to choose from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software program for small businesses. It safely stores your consumer data as well as supplies a safe means to handle your subscribers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability tests.

In spite of these fancy numbers as well as features, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their website, they are a tool for small businesses. The issue, these days, is that there are lots of various other e-mail devices supplying also much more than Constant Contact, and for a lot much less cash. For the quantity you pay with Constant Contact, you could discover yourself using a lot extra effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, and also it can’t be contrasted to Constant Contact’s simplistic strategy (it only includes autoresponders).

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