Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail marketing game given that 1995. Throughout that time, they’ve handled to turn into one of the most previously owned email devices worldwide, after Mailchimp.

Something I saw is that Constant Contact is very frequently the top option for lots of various other review sites. Naturally, I am curious to see if our thorough analysis creates the same result.

You may have looked into the Constant Contact testimonials used by individuals online, as well, and also whilst they are pretty favorable, they may not provide you the whole picture. Our review of Constant Contact is based on a methodical approach as well as uses our useful experience as well as understanding of loads of other easy as well as sophisticated marketing automation devices.

What makes them special is that they’ve included a number of functions over the years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, consultation scheduling and social campaigns. These all contribute to the diverse listing of email choices readily available, in addition to automations and also recurring newsletters.

Constant Contact brag a industry with around 400 applications and integrations that accommodate also one of the most specific niche of items. Yet regardless of these fancy numbers as well as functions, passion in Constant Contact appears to be on the decrease, a minimum of according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a closer look at Constant Contact’s outs & ins and also check.
Find out listed below!

Constant Contact Summary

Constant Contact is routed towards local business, however their costs aren’t one of the most budget-friendly, specifically when you think about that their attributes just aren’t that advanced. Strategies start from $9.99/ month, however this just allows for 500 clients, and prices climb quite sharply afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our total prices guide

Pros and Cons


Is Constant Contact the best e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly distinct in this regard, being one of the few e-mail marketing tools to enable you to take care of event invites, enrollments, as well as tickets . Bear in mind that this attribute includes its very own costs: 5.4% + $0.80 for every ticket marketed or deal performed.

Not suggested if:

You require advanced automation:

Surprisingly, for the premium it charges, Constant Contact does not provide one of the most advanced automations. While they do supply set off campaigns, autoresponders as well as deserted cart projects (for Shopify only), you’ll find that other much cheaper devices provide comparable levels of automation– MailerLite as well as Sendinblue, for instance.

Score information


Reduce of Use

Typically it’s easy to navigate, though a bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve added much more performance, some things have come to be a little covert, for example, automations.

Newsletter Creation


The editor is fast, but light on functions, particularly in the designing division. Besides that it’s easy to work with.


of course

This is very basic, just allowing you to put straightforward greetings or get in touch with information. There is no if/then/else logic available.

Email types

Timeless, autoresponders, basic automations, recurring newsletters, A/B screening, event registrations, surveys, promo codes and also studies .

Option and Flexibility of Template Designs

Tolerable. There are about 200 (!) templates to pick from, with varying degrees of top quality (some are good, while others look a little standard and also dated). You can also go back to square one, and also use a helpful feature called ‘Brand your email’ to auto-generate a template based upon your web site’s shades and also logo.

Email Marketing Automation

It likewise produces pre-defined get in touch with segments based on your consumers’ communications with your on-line store (e.g. repeat, expired and also potential consumers). Automations based on contact triggers (e.g. e-mail opens up, clicks) are likewise available.

Listing Management

You can create sectors from get in touch with task, listing membership, get in touch with information, tags, or ecommerce task. You can additionally create a sector from your contact insights and tag contacts based on call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, and it simply provides a summary box, basic field alternatives (which you can’t include in) and then a checklist, or listings, that people can check to be added to.


As you can see in our deliverability examinations, Constant Contact does not do too terribly, reaching the most popular email suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and click records, spam, bounce as well as unsubscribe prices are likewise readily available. You additionally get click warm maps, as well as some helpful summary records such as open as well as click fads, opens up by tool, % of contacts engaged, and also many effective subject line.


The tool and the website are only available in English. You can choose to alter some of the non-editable e-mail areas (e.g. footer as well as personal privacy plan message) to one of 10 languages available, mainly European.

Additional Features

Spam- and Design-Testing

Spam screening isn’t offered, however, there is a feature to examine the email for mistakes (missing web links, placeholder text that hasn’t been upgraded, etc). There’s additionally a device that enables you to sneak peek exactly how e-mails will certainly seek certain recipients, although this really did not seem to function when we examined it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Jump Management


Soft bounces are positioned on short-term hold for 15 days, and after that feel bitter. If it occurs again, they are moved into a suspended bounce classification. They have a ‘recommended for removal’ filter offered to view these, yet don’t eliminate them immediately.


of course

Import/export available although it’s not as simple as it could be– you need to initially allow advanced e-mail authorizations under Account Settings.

Storage available for data and also photos


All strategies include endless storage.

Pro Features


of course

SPF as well as DKIM are sustained.

Own Domain


Various degrees of account gain access to


The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a large amount of combinations and also applications , almost 400.

Touchdown Page Builder


This is just available via their form contractor, and it’s really fundamental. Rather, we ‘d recommend these free landing page contractors.

Consumer Support

3.5/ 5.

There are several networks of assistance, consisting of live chat, phone assistance, a knowledge base and community-based assistance. I found that the chat as well as phone support weren’t always offered, which was a little aggravating.

General score.

3.6/ 5.

For a basic email device, Constant Contact ticks a lot of the boxes. The main issue below, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves reiterate through their site, they are a tool for small businesses. As well as, as such, it’s worth assessing them on these terms. As pointed out above, they most definitely have sufficient of the essentials covered to satisfy most local business, and if it were as basic as that after that we ‘d suggest them a lot more very.

The issue, these days, is that there are plenty of other e-mail tools using even more than Constant Contact, and for a whole lot less cash. This includes not just includes, yet likewise individual experience. Actually, for the amount you pay with Constant Contact, you could find yourself using much more powerful devices such as ActiveCampaign as well as GetResponse.

And with recent improvements to automations and reporting, and the addition of new functions like a internet site builder, it does look like they’re making an initiative to improve the item. Their lack of sophisticated functions makes it challenging to recommend them over others at this cost factor.

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly declare that there may be various other passions at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simplistic approach (it only includes autoresponders). They also provide robust records as well as analysis devices. In addition to that, they are also less expensive than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail advertising devices on the marketplace. It’s available in 6 languages and features advanced automation alternatives and also a integrated CRM.
  • GetResponse is a solid alternative. It features lots of sophisticated attributes (e.g. a webinar device), has outstanding automations as well as uses one of the best spam and design testing devices we’ve ever made use of. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough guide with the very best alternatives to Constant Contact, check it out below. You can also check out our Smart Finder to see which e-newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you would certainly like to enter the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be better off having a look at any of these CRMs for small businesses, which will be far more cost effective. There are even a lot of excellent totally free CRMs to select from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for small businesses. It securely shops your client data and also offers a safe and secure way to handle your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are regularly great in our bi-annual deliverability tests.

Despite these flashy numbers as well as features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate through their website, they are a device for little businesses. The problem, these days, is that there are plenty of other email devices providing also more than Constant Contact, as well as for a great deal less cash. For the amount you pay with Constant Contact, you could find on your own using a lot extra effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplified approach (it just features autoresponders).

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