Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Four Pictures In A Square

Constant Contact have actually remained in the e-mail marketing video game given that 1995. During that time, they’ve handled to become one of the most pre-owned e-mail tools on the planet, after Mailchimp.

One thing I observed is that Constant Contact is very commonly the top selection for numerous various other evaluation websites. Normally, I am curious to see if our thorough evaluation creates the very same result.

You may have checked out the Constant Contact evaluations supplied by users online, as well, and whilst they are pretty favorable, they may not give you the whole picture. Our review of Constant Contact is based on a systematic strategy and uses our sensible experience and expertise of dozens of various other straightforward as well as advanced advertising and marketing automation devices.

What makes them unique is that they’ve included a number of features for many years that few of their competitors sporting activity, such as electronic item downloads, event management, visit scheduling and also social projects. These all contribute to the varied checklist of e-mail choices readily available, along with automations and also recurring e-newsletters.

Constant Contact boast a market with around 400 apps as well as integrations that cater to even the most specific niche of products. In spite of these flashy numbers as well as functions, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins and check.
Find out below!

Constant Contact Summary

Constant Contact is directed towards local business, yet their rates aren’t one of the most economical, specifically when you consider that their attributes just aren’t that progressed. Strategies start from $9.99/ month, but this just allows for 500 subscribers, as well as rates increase quite greatly afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s strategies in our full pricing guide

Pros and also Cons


Is Constant Contact the appropriate e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is quite unique in this regard, being one of minority email marketing devices to enable you to take care of occasion registrations, invitations, and tickets . Remember that this feature comes with its own charges: 5.4% + $0.80 for each ticket offered or purchase performed.

Not suggested if:

You need advanced automation:

Surprisingly, for the premium it bills, Constant Contact doesn’t supply the most advanced automations. While they do offer activated campaigns, autoresponders and abandoned cart campaigns (for Shopify only), you’ll discover that various other much more affordable tools offer similar levels of automation– MailerLite as well as Sendinblue.

Ranking details


Reduce of Use

Normally it’s simple to browse, though a little bit dull-looking. You can get to a lot of places within a number of clicks, though as they’ve added more performance, some things have actually ended up being a little concealed, for example, automations.

Newsletter Creation


The editor is fast, however light on functions, especially in the designing division. In addition to that it’s easy to deal with.



This is really basic, only permitting you to place basic greetings or call information. There is no if/then/else reasoning available.

Email kinds

Traditional, autoresponders, standard automations, persisting newsletters, A/B testing, event registrations, vouchers, polls as well as surveys .

Option as well as Flexibility of Template Designs

Not negative. You can also begin from scratch, as well as utilize a useful feature called ‘Brand your email’ to auto-generate a layout based on your web site’s shades and logo.

Email Marketing Automation

They supply autoresponders and also deserted cart advocate Shopify and also WooCommerce. It also creates pre-defined call sections based upon your customers’ interactions with your on the internet shop (e.g. repeat, lapsed as well as potential customers). Automations based upon contact triggers (e.g. email opens, clicks) are additionally available. It’s worth keeping in mind that the automations aren’t the most versatile, as you can not really incorporate conditions and also activities as you can in numerous various other tools.

Listing Management

You can develop sectors from call activity, checklist subscription, get in touch with details, tags, or ecommerce activity. You can additionally develop a sector from your call understandings as well as tag calls based upon get in touch with area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, and it simply uses a summary box, basic area choices (which you can not add to) and then a listing, or checklists, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not execute as well badly, getting to the most preferred e-mail suppliers (AOL, Gmail, Yahoo, and also Outlook) the majority of the moment.

Reports and also Analysis

In addition to basic open as well as click records, spam, bounce and unsubscribe prices are also readily available. You also get click heat maps, and also some helpful introduction reports such as open as well as click trends, opens up by gadget, % of contacts engaged, and most effective subject line.


The tool and the website are only readily available in English. You can select to transform some of the non-editable email areas (e.g. footer as well as privacy plan text) to one of 10 languages readily available, mainly European.

More Features

Spam- and also Design-Testing

Spam screening isn’t available, however, there is a attribute to inspect the e-mail for errors ( missing out on web links, placeholder text that hasn’t been updated, etc). There’s likewise a tool that allows you to preview how emails will certainly search for certain receivers, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Jump Management

of course

Soft bounces are placed on temporary hold for 15 days, and after that resent. They are relocated right into a suspended bounce category if it takes place once more. They have actually a ‘ suggested for removal’ filter readily available to check out these, yet do not remove them automatically.


of course

Import/export readily available although it’s not as straightforward as it could be– you require to initially allow innovative email permissions under Account Settings.

Storage readily available for pictures as well as information


All strategies include endless storage.

Pro Features


of course

SPF as well as DKIM are supported.

Own Domain


Different degrees of account accessibility


The Account Owner can likewise appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a huge amount of apps as well as combinations , practically 400.

Landing Page Builder


This is just available by means of their type contractor, and it’s very standard. Rather, we ‘d advise these cost-free landing page building contractors.

Client Support

3.5/ 5.

There are several networks of support, including real-time chat, phone assistance, a knowledge base and also community-based assistance. I located that the conversation and phone assistance weren’t always readily available, which was a little discouraging.

General ranking.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of the boxes. The major problem here, however, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves repeat via their website, they are a device for local business. As well as, thus, it’s worth reviewing them on these terms. As mentioned above, they most definitely have sufficient of the basics covered to please most local business, and if it were as simple as that after that we ‘d recommend them more highly.

The problem, these days, is that there are plenty of various other email devices supplying a lot more than Constant Contact, and also for a lot less cash. This includes not just includes, however additionally customer experience. In fact, for the quantity you pay with Constant Contact, you could find yourself making use of a lot more powerful devices such as ActiveCampaign and also GetResponse.

They do grab factors for their good deliverability prices, combinations ( especially social media sites combinations), as well as for permitting various accessibility levels for separate individuals. As well as with current enhancements to automations as well as reporting, and the enhancement of brand-new attributes like a internet site contractor, it does look like they’re making an effort to improve the item. Their absence of sophisticated features makes it tough to recommend them over others at this price factor. (You’ll see we do not detail them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there may be various other passions at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever tried, as well as it can not be compared to Constant Contact’s simple approach (it just includes autoresponders). They likewise use robust records as well as analysis tools. On top of that, they are also more affordable than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail marketing tools on the market. It’s available in 6 languages as well as features sophisticated automation alternatives and also a built-in CRM.
  • GetResponse is a strong alternative. It features several sophisticated attributes (e.g. a webinar tool), has outstanding automations and also provides among the very best spam and also design screening tools we’ve ever utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth guide with the very best choices to Constant Contact, check it out here. You can also try out our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly like to get into the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for small businesses, which will certainly be much much more inexpensive. There are even lots of exceptional free CRMs to choose from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software application for small companies. It securely stores your consumer information as well as offers a safe method to manage your customers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability examinations.

Regardless of these flashy numbers and functions, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat via their site, they are a device for little organizations. The concern, these days, is that there are plenty of other email devices providing even a lot more than Constant Contact, as well as for a whole lot less cash. For the amount you pay with Constant Contact, you can discover on your own making use of a lot a lot more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can’t be contrasted to Constant Contact’s simplified technique (it just includes autoresponders).

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