Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Franchise Program

Constant Contact have remained in the e-mail marketing video game since 1995. Throughout that time, they’ve taken care of to turn into one of the most secondhand e-mail devices on the planet, after Mailchimp.

Something I noticed is that Constant Contact is very usually the leading option for numerous other testimonial internet sites. Normally, I am curious to see if our comprehensive evaluation generates the very same outcome.

You might have taken a look at the Constant Contact reviews provided by customers online, also, and whilst they are rather favorable, they may not give you the whole picture. Our evaluation of Constant Contact is based upon a methodical method and also utilizes our practical experience and also expertise of lots of other simple and also advanced advertising and marketing automation tools.

What makes them unique is that they’ve added several functions for many years that few of their competitors sport, such as electronic item downloads, occasion administration, consultation scheduling and social projects. These all add to the diverse checklist of email alternatives readily available, along with automations and also persisting newsletters.

Constant Contact brag a industry with around 400 apps as well as assimilations that deal with also one of the most particular niche of products. Despite these flashy numbers and also functions, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a better look at Constant Contact’s ins & outs as well as examine.
Find out listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, but their prices aren’t the most budget-friendly, particularly when you take into consideration that their features simply aren’t that progressed. Plans begin with $9.99/ month, yet this only permits 500 clients, and also rates rise quite sharply after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete pricing overview

Pros as well as Cons


Is Constant Contact the best e-newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is rather distinct hereof, being just one of the few email marketing tools to permit you to manage event tickets, invites, and registrations . Remember that this function comes with its own costs: 5.4% + $0.80 for each ticket sold or deal performed.

Not advised if:

You require innovative automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t use the most innovative automations. While they do use triggered campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll discover that various other much less expensive tools use comparable levels of automation– MailerLite as well as Sendinblue.

Ranking details


Reduce of Use

Normally it’s easy to browse, though a bit dull-looking. You can reach most areas within a number of clicks, though as they’ve included much more functionality, some points have ended up being a little covert, for instance, automations.

Newsletter Creation


The editor is fast, but light on functions, especially in the styling division. Besides that it’s simple to deal with.



This is extremely standard, just permitting you to insert simple greetings or call details. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, fundamental automations, reoccuring newsletters, A/B testing, occasion enrollments, surveys, coupons and surveys .

Selection and also Flexibility of Template Designs

Okay. There are about 200 (!) design templates to choose from, with differing levels of top quality (some are decent, while others look a little fundamental as well as outdated). You can likewise go back to square one, and also use a handy feature called ‘Brand your e-mail’ to auto-generate a design template based upon your web site’s colors as well as logo design.

Email Marketing Automation

It additionally creates pre-defined get in touch with sectors based on your clients’ communications with your on the internet shop (e.g. repeat, lapsed and possible customers). Automations based on contact triggers (e.g. e-mail opens up, clicks) are also available.

List Management

You can produce segments from call task, list subscription, get in touch with details, tags, or ecommerce task. You can also create a sector from your call understandings as well as tag get in touches with based on call area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, and it just provides a description box, standard area alternatives (which you can’t include in) and then a checklist, or lists, that people can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not carry out as well badly, getting to one of the most popular email companies (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and also click reports, spam, bounce as well as unsubscribe rates are additionally readily available. You additionally obtain click heat maps, and some useful summary records such as open and also click patterns, opens by device, % of calls engaged, and most successful subject line. You can likewise contrast projects. However, progressed tracking such as social tracking isn’t offered.


Right here’s where it gets a bit unshaven. The website and also the tool are just readily available in English. You can select to transform some of the non-editable e-mail areas (e.g. footer and privacy policy text) to among 10 languages readily available, primarily European. Support as well as the knowledge base is offered in 4 languages. Somewhat complex, yet at the very least there’s some effort to sustain multilingual individuals as well as audiences.

More Features

Spam- and also Design-Testing

Spam screening isn’t offered, nevertheless, there is a attribute to check the email for errors ( missing out on links, placeholder message that hasn’t been updated, etc). There’s likewise a tool that permits you to preview how e-mails will look for specific recipients, although this didn’t appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are positioned on short-term hold for 15 days, and after that resent. They are relocated into a put on hold bounce category if it happens again. They have actually a ‘ advised for removal’ filter available to view these, yet don’t remove them automatically.


of course

Import/export available although it’s not as uncomplicated as maybe– you require to first enable innovative e-mail approvals under Account Settings.

Storage space offered for pictures and also data


All plans feature limitless storage space.

Pro Features


of course

SPF and also DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can additionally appoint duties to be either an Account Manager or a Campaign Creator.



Constant Contact offer a enormous amount of integrations and also apps , nearly 400.

Landing Page Builder

of course

This is just offered through their kind builder, and also it’s very fundamental. Rather, we ‘d suggest these free touchdown page home builders.

Consumer Support

3.5/ 5.

There are a number of networks of support, including real-time conversation, phone support, a understanding base as well as community-based assistance. I discovered that the chat and also phone support weren’t always offered, which was a little irritating.

General rating.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of packages. The main concern right here, though, is that they’re asking a premium price for a sub-premium product.

Final thought.

As Constant Contact themselves repeat with their site, they are a tool for small companies. And, thus, it’s worth assessing them on these terms. As discussed over, they certainly have enough of the basics covered to please most local business, and also if it were as straightforward as that after that we ‘d advise them much more highly.

The concern, nowadays, is that there are lots of various other email tools providing even more than Constant Contact, and also for a lot much less cash. This includes not only features, however additionally user experience. Actually, for the amount you pay with Constant Contact, you might find yourself making use of much more effective devices such as ActiveCampaign as well as GetResponse.

And also with recent improvements to automations and also reporting, as well as the enhancement of new features like a web site builder, it does look like they’re making an initiative to enhance the product. Their absence of innovative functions makes it difficult to suggest them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the web, I would frankly assert that there could be other passions at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simplistic approach (it only features autoresponders). They also use robust reports and also analysis tools. In addition to that, they are even cheaper than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages as well as features sophisticated automation alternatives and a built-in CRM.
  • GetResponse is a solid alternative. It includes numerous advanced functions (e.g. a webinar tool), supplies and also has outstanding automations one of the most effective spam and also design testing devices we’ve ever made use of. That’s why Constant Contact fails when compared to GetResponse.

We have a comprehensive guide with the very best alternatives to Constant Contact, check it out here. You can also try our Smart Finder to see which e-newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d such as to get into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a appearance at any of these CRMs for tiny businesses, which will certainly be far a lot more budget friendly. There are also plenty of exceptional totally free CRMs to pick from.

How can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to cancel your account. Below is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email marketing software for small companies. It securely shops your customer information and supplies a protected method to manage your clients.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are regularly good in our bi-annual deliverability examinations.

Regardless of these flashy numbers as well as functions, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state through their site, they are a tool for tiny organizations. The problem, these days, is that there are plenty of other e-mail tools using even more than Constant Contact, as well as for a great deal much less cash. For the amount you pay with Constant Contact, you can discover on your own using a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplistic technique (it only includes autoresponders).

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