Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually been in the email advertising video game because 1995. During that time, they’ve handled to turn into one of one of the most secondhand e-mail tools in the world, after Mailchimp.

One point I noticed is that Constant Contact is extremely usually the top selection for several various other testimonial web sites. Naturally, I wonder to see if our thorough evaluation produces the same outcome.

You may have looked into the Constant Contact reviews offered by individuals online, also, as well as whilst they are pretty positive, they might not provide you the whole picture. Our testimonial of Constant Contact is based upon a methodical approach and also uses our useful experience and also expertise of lots of various other easy as well as advanced advertising and marketing automation devices.

What makes them unique is that they’ve included a number of features throughout the years that few of their competitors sporting activity, such as electronic item downloads, event management, appointment organizing and also social campaigns. These all contribute to the varied listing of e-mail alternatives available, in addition to automations and also repeating newsletters.

Constant Contact boast a industry with around 400 applications and integrations that satisfy also the most niche of items. Yet regardless of these flashy numbers and functions, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. Sufficient factor for us to take a closer look at Constant Contact’s ins & outs as well as examine if it’s still relevant in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is guided in the direction of small businesses, however their prices aren’t the most inexpensive, particularly when you think about that their features simply aren’t that progressed. Plans start from $9.99/ month, but this only enables 500 clients, and costs climb quite sharply afterwards.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our total prices guide

Pros and also Cons


Is Constant Contact the ideal e-newsletter solution for you?

Suggested if:

You run events:

Constant Contact is fairly special in this regard, being one of the few e-mail advertising tools to permit you to take care of occasion invites, enrollments, as well as tickets . Bear in mind that this feature features its very own costs: 5.4% + $0.80 for every ticket marketed or transaction conducted.

Not recommended if:

You need innovative automation:

Surprisingly, for the premium it charges, Constant Contact does not offer the most advanced automations. While they do offer activated campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll discover that other more affordable devices offer comparable levels of automation– MailerLite and Sendinblue, as an example.

Ranking details


Relieve of Use

Usually it’s easy to navigate, though a little bit dull-looking. You can get to many locations within a couple of clicks, though as they’ve added more performance, some things have come to be a little surprise, for example, automations.

E-newsletter Creation


The editor is quick, however light on attributes, particularly in the styling division. Besides that it’s very easy to work with.


of course

This is really standard, just permitting you to place straightforward greetings or get in touch with information. There is no if/then/else logic readily available.

Email kinds

Timeless, autoresponders, basic automations, reoccuring newsletters, A/B testing, event registrations, polls, studies as well as vouchers .

Option as well as Flexibility of Template Designs

Not negative. You can additionally begin from scratch, and also utilize a useful feature called ‘Brand your e-mail’ to auto-generate a layout based on your website’s shades and also logo design.

Email Marketing Automation

They offer autoresponders as well as deserted cart advocate Shopify as well as WooCommerce. It likewise creates pre-defined call sectors based upon your clients’ communications with your online store (e.g. repeat, expired and also prospective clients). Automations based on call triggers (e.g. e-mail opens, clicks) are also readily available. It’s worth noting that the automations aren’t the most versatile, as you can’t actually incorporate conditions and also activities as you can in lots of other devices.

Checklist Management

You can create sectors from contact activity, checklist membership, get in touch with information, tags, or ecommerce task. You can likewise develop a section from your contact understandings as well as tag calls based on call area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the form, and it merely uses a summary box, standard field alternatives (which you can not contribute to) and then a checklist, or checklists, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not perform as well severely, getting to the most preferred email companies (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records and Analysis

In addition to conventional open as well as click reports, spam, bounce and also unsubscribe rates are additionally readily available. You also obtain click warm maps, and also some useful review records such as open and click fads, opens up by tool, % of calls involved, as well as most effective subject line.


Here’s where it obtains a bit hairy. The device and the site are only offered in English. You can choose to alter a few of the non-editable e-mail areas (e.g. footer as well as personal privacy plan message) to among 10 languages readily available, mainly European. Support as well as the knowledge base is readily available in 4 languages. Slightly confusing, yet at the very least there’s some initiative to support multilingual customers and audiences.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a function to check the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that permits you to preview exactly how e-mails will certainly look for certain recipients, although this didn’t appear to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are placed on momentary hold for 15 days, and afterwards resent. If it takes place once again, they are relocated into a put on hold bounce classification. They have actually a ‘recommended for elimination’ filter available to see these, but do not eliminate them instantly.


of course

Import/export available although it’s not as straightforward as it could be– you require to initially make it possible for advanced email consents under Account Settings.

Storage space offered for pictures as well as data


All plans come with endless storage space.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Various degrees of account accessibility


The Account Owner can likewise assign functions to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial quantity of assimilations and applications , nearly 400.

Landing Page Builder

of course

This is only available using their type home builder, as well as it’s extremely fundamental. Rather, we would certainly recommend these complimentary touchdown web page building contractors.

Customer Support

3.5/ 5.

There are several channels of assistance, consisting of real-time chat, phone assistance, a data base and also community-based assistance. I found that the chat as well as phone assistance weren’t always offered, which was a little aggravating. When I had the ability to acquire chat assistance, however, I did locate them to be responsive and also valuable . Remember that you’ll need to employ order to cancel your membership, which is pretty frustrating.

Overall score.

3.6/ 5.

For a standard email device, Constant Contact ticks most of the boxes. The major issue here, though, is that they’re asking a premium rate for a sub-premium product.

Final thought.

As Constant Contact themselves state with their site, they are a tool for small businesses. And, as such, it’s worth examining them on these terms. As stated over, they most definitely have enough of the essentials covered to satisfy most small businesses, and also if it were as straightforward as that after that we would certainly advise them much more highly.

The problem, nowadays, is that there are a lot of various other email devices using much more than Constant Contact, and also for a lot much less money. This consists of not only includes, however additionally user experience. Actually, for the quantity you pay with Constant Contact, you can find yourself making use of much more powerful devices such as ActiveCampaign and GetResponse.

They do get factors for their suitable deliverability prices, combinations ( especially social media sites integrations), and also for permitting various accessibility levels for separate customers. And also with current improvements to automations as well as coverage, as well as the enhancement of new functions like a web site builder, it does resemble they’re making an initiative to improve the product. But their lack of sophisticated attributes makes it tough to advise them over others at this cost factor. (You’ll see we don’t provide them as a good Mailchimp option, either.).

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there may be other passions at play there.

Try Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever attempted, and it can’t be compared to Constant Contact’s simplified method (it only includes autoresponders). They likewise provide durable records as well as evaluation devices. They are even cheaper than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email marketing devices on the market. It’s offered in 6 languages as well as comes with sophisticated automation choices and a built-in CRM.
  • GetResponse is a solid alternative. It includes numerous advanced features (e.g. a webinar device), has outstanding automations and also uses one of the most effective spam and also style screening devices we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a thorough guide with the very best choices to Constant Contact, check it out right here. You can likewise check out our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d such as to enter the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. However, at $399/month, you would certainly be far better off having a look at any one of these CRMs for local business, which will be even more inexpensive. There are even plenty of exceptional complimentary CRMs to select from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hours Eastern time in order to cancel your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising software for small companies. It securely shops your consumer information as well as uses a safe method to manage your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability tests.

Regardless of these fancy numbers as well as features, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves reiterate through their website, they are a device for small services. The problem, these days, is that there are lots of other e-mail devices offering even extra than Constant Contact, and for a great deal much less money. For the quantity you pay with Constant Contact, you can locate yourself utilizing a lot extra effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and it can’t be contrasted to Constant Contact’s simplified approach (it just includes autoresponders).

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