Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Ignoring White-Space:None

Constant Contact have been in the e-mail advertising and marketing video game given that 1995. During that time, they’ve handled to become one of one of the most used email devices worldwide, after Mailchimp.

Something I saw is that Constant Contact is really usually the top choice for several various other evaluation internet sites. Normally, I wonder to see if our thorough evaluation creates the very same end result.

You may have had a look at the Constant Contact evaluations supplied by users online, too, as well as whilst they are pretty favorable, they might not offer you the whole picture. Our review of Constant Contact is based upon a methodical strategy as well as uses our useful experience and understanding of loads of other basic as well as advanced marketing automation devices.

What makes them special is that they’ve added a number of functions throughout the years that few of their rivals sport, such as electronic item downloads, event management, appointment scheduling and social projects. These all contribute to the varied listing of email options offered, along with automations and also persisting newsletters.

Constant Contact boast a market with around 400 applications as well as integrations that cater to even the most particular niche of products. Yet in spite of these flashy numbers and attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs as well as check.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided towards local business, yet their costs aren’t the most cost effective, especially when you take into consideration that their features just aren’t that progressed. Plans begin with $9.99/ month, but this only enables 500 subscribers, as well as costs climb pretty greatly after that.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our complete pricing overview

Cons and also pros


Is Constant Contact the appropriate e-newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly one-of-a-kind in this regard, being among the few e-mail advertising tools to permit you to manage occasion invitations, tickets, and enrollments . Bear in mind that this function comes with its very own charges: 5.4% + $0.80 for each and every ticket offered or transaction carried out.

Not advised if:

You require advanced automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t use one of the most innovative automations. While they do provide triggered projects, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll find that other much cheaper devices provide comparable degrees of automation– MailerLite and Sendinblue.

Score details


Ease of Use

Generally it’s very easy to browse, though a bit dull-looking. You can get to most areas within a couple of clicks, though as they’ve included extra performance, some points have actually become a little hidden, as an example, automations.

E-newsletter Creation


The editor is quickly, yet light on attributes, specifically in the designing department. Aside from that it’s simple to work with.



This is extremely basic, just allowing you to insert basic introductions or get in touch with information. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, fundamental automations, persisting newsletters, A/B testing, event enrollments, studies, discount coupons as well as polls .

Choice and Flexibility of Template Designs

Not bad. There are about 200 (!) design templates to choose from, with differing levels of top quality (some are decent, while others look a little basic and also outdated). You can additionally go back to square one, as well as use a convenient function called ‘Brand your e-mail’ to auto-generate a template based upon your web site’s colors and logo.

Email Marketing Automation

They offer autoresponders and deserted cart campaigns for Shopify and WooCommerce. It also produces pre-defined contact sectors based upon your clients’ interactions with your online shop (e.g. repeat, lapsed as well as prospective clients). Automations based upon call triggers (e.g. e-mail opens up, clicks) are also readily available. It’s worth noting that the automations aren’t the most adaptable, as you can not truly incorporate conditions as well as actions as you can in many other devices.

Listing Management

You can create segments from get in touch with task, list subscription, get in touch with details, tags, or ecommerce task. You can additionally develop a sector from your contact understandings and tag contacts based on get in touch with field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, as well as it just supplies a description box, basic field options (which you can not contribute to) and then a checklist, or listings, that individuals can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not perform as well severely, getting to one of the most preferred e-mail carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports and Analysis

In addition to standard open and also click records, spam, bounce as well as unsubscribe prices are also available. You additionally get click heat maps, as well as some valuable summary reports such as open and click fads, opens up by gadget, % of get in touches with engaged, as well as a lot of effective subject line.


The website and also the device are only available in English. You can select to change some of the non-editable e-mail sections (e.g. footer and also privacy plan text) to one of 10 languages available, primarily European.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nonetheless, there is a attribute to inspect the email for errors ( missing out on web links, placeholder text that hasn’t been updated, and so on). There’s likewise a tool that permits you to preview exactly how emails will certainly seek specific receivers, although this didn’t seem to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little high.

Jump Management


Soft bounces are placed on short-term hold for 15 days, and after that resent. If it occurs again, they are relocated into a put on hold bounce category. They have actually a ‘recommended for removal’ filter readily available to view these, however do not remove them instantly.



Import/export offered although it’s not as straightforward as it could be– you need to initially enable sophisticated e-mail permissions under Account Settings.

Storage available for data and also photos


All strategies include endless storage space.

Pro Features


of course

SPF and also DKIM are supported.

Very own Domain


Various levels of account gain access to


The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact offer a substantial quantity of assimilations and applications , virtually 400.

Touchdown Page Builder


This is just offered by means of their kind contractor, as well as it’s extremely basic. Rather, we would certainly advise these complimentary landing page building contractors.

Customer Support

3.5/ 5.

There are numerous channels of support, consisting of real-time conversation, phone assistance, a knowledge base and also community-based assistance. I found that the conversation and phone support weren’t constantly offered, which was a little aggravating. When I had the ability to get hold of chat assistance, nonetheless, I did locate them to be helpful as well as receptive . Remember that you’ll need to call order to terminate your registration, which is quite irritating.

General rating.

3.6/ 5.

For a standard email tool, Constant Contact ticks a lot of packages. The primary issue here, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves restate via their site, they are a device for local business. And also, therefore, it’s worth assessing them on these terms. As pointed out over, they definitely have enough of the fundamentals covered to please most small companies, and also if it were as simple as that after that we ‘d recommend them more very.

The problem, these days, is that there are lots of various other e-mail tools providing even more than Constant Contact, and also for a lot much less money. This includes not just features, yet likewise customer experience. In fact, for the quantity you pay with Constant Contact, you might find yourself making use of much more powerful devices such as ActiveCampaign as well as GetResponse.

They do get points for their decent deliverability rates, integrations ( especially social media sites assimilations), and also for allowing different accessibility levels for different individuals. And also with recent improvements to automations and coverage, and also the addition of new functions like a web site building contractor, it does appear like they’re making an initiative to boost the item. Their lack of innovative features makes it tough to recommend them over others at this price factor. (You’ll see we do not provide them as a excellent Mailchimp option, either.).

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly assert that there may be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can’t be contrasted to Constant Contact’s simplistic strategy (it just features autoresponders). They additionally supply durable reports as well as analysis devices. On top of that, they are even cheaper than Constant Contact.
  • Sendinblue is among the cheapest all-in-one e-mail marketing tools on the market. It’s readily available in 6 languages and also comes with sophisticated automation options and a integrated CRM.
  • GetResponse is a strong alternative. It includes numerous innovative features (e.g. a webinar device), has superb automations as well as offers among the most effective spam as well as design screening devices we’ve ever used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive overview with the best options to Constant Contact, check it out here. You can also try out our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to get right into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a look at any of these CRMs for small companies, which will certainly be much much more budget friendly. There are even lots of superb cost-free CRMs to select from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail advertising and marketing software application for small businesses. It safely shops your consumer information and offers a protected means to manage your customers.

Constant Contact deliverability – is it any good?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability examinations.

Regardless of these fancy numbers as well as attributes, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves reiterate with their website, they are a tool for little businesses. The concern, these days, is that there are lots of other email tools offering even more than Constant Contact, and also for a lot less cash. For the quantity you pay with Constant Contact, you can find yourself utilizing a lot extra effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and also it can’t be contrasted to Constant Contact’s simple method (it just includes autoresponders).

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