Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact In WordPress

Constant Contact have actually remained in the email marketing game considering that 1995. Throughout that time, they’ve managed to turn into one of the most pre-owned email tools worldwide, after Mailchimp.

One thing I noticed is that Constant Contact is very often the top option for many other evaluation websites. Normally, I am curious to see if our thorough evaluation generates the exact same outcome.

You may have taken a look at the Constant Contact evaluations supplied by users online, also, and also whilst they are rather favorable, they might not give you the whole picture. Our evaluation of Constant Contact is based on a systematic technique as well as utilizes our sensible experience and also knowledge of loads of various other easy and also sophisticated advertising automation tools.

What makes them special is that they’ve included a number of features over the years that few of their rivals sport, such as electronic product downloads, occasion management, consultation scheduling and social campaigns. These all contribute to the varied checklist of email choices readily available, in addition to automations and repeating e-newsletters.

Constant Contact boast a marketplace with around 400 apps and assimilations that accommodate even the most niche of items. In spite of these fancy numbers and functions, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. Sufficient reason for us to take a closer take a look at Constant Contact’s outs & ins and also inspect if it’s still relevant in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, but their rates aren’t one of the most cost effective, particularly when you think about that their features just aren’t that progressed. Plans start from $9.99/ month, but this only permits 500 subscribers, and also costs increase quite sharply after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s strategies in our complete pricing guide

Pros as well as Cons


Is Constant Contact the appropriate newsletter service for you?

Advised if:

You run occasions:

Constant Contact is quite unique in this regard, being one of the few email advertising tools to allow you to manage event invites, enrollments, as well as tickets . Bear in mind that this feature includes its own fees: 5.4% + $0.80 for every ticket offered or deal carried out.

Not advised if:

You need sophisticated automation:

Surprisingly, for the costs it charges, Constant Contact does not provide the most sophisticated automations. While they do supply triggered projects, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll find that more affordable devices provide comparable degrees of automation– MailerLite as well as Sendinblue, for instance.

Ranking information


Ease of Use

Usually it’s simple to browse, though a bit dull-looking. You can get to many areas within a couple of clicks, though as they’ve added extra functionality, some things have actually ended up being a little concealed, for example, automations.

E-newsletter Creation


The editor is quickly, but light on attributes, particularly in the styling division. Besides that it’s simple to deal with.



This is really fundamental, just permitting you to put simple greetings or call details. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, fundamental automations, reoccuring newsletters, A/B screening, event registrations, surveys, coupons and also surveys .

Option and also Flexibility of Template Designs

Okay. There are about 200 (!) layouts to select from, with varying degrees of top quality (some are good, while others look a little standard as well as dated). You can also go back to square one, as well as make use of a convenient attribute called ‘Brand your email’ to auto-generate a design template based on your internet site’s shades as well as logo design.

Email Marketing Automation

It likewise creates pre-defined contact sections based on your consumers’ communications with your online store (e.g. repeat, expired as well as prospective consumers). Automations based on call triggers (e.g. email opens, clicks) are likewise offered.

List Management

You can develop sections from get in touch with activity, list membership, call details, tags, or ecommerce activity. You can additionally create a segment from your call understandings and also tag contacts based upon call field criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the form, as well as it merely offers a summary box, basic area options (which you can’t include in) and then a listing, or checklists, that people can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not carry out as well severely, reaching one of the most prominent email companies (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Records as well as Analysis

In enhancement to standard open and click records, spam, bounce and also unsubscribe rates are additionally offered. You also obtain click warm maps, as well as some beneficial review reports such as open and also click trends, opens by device, % of get in touches with engaged, and also most effective subject line.


Below’s where it obtains a bit unshaven. The site as well as the device are just offered in English. You can select to alter a few of the non-editable e-mail sections (e.g. footer and personal privacy policy text) to among 10 languages readily available, primarily European. Assistance and also the data base is offered in 4 languages. Somewhat confusing, yet a minimum of there’s some effort to sustain multilingual customers as well as audiences.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nevertheless, there is a feature to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been upgraded, etc). There’s also a device that permits you to preview exactly how emails will certainly search for particular receivers, although this really did not appear to work when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are placed on momentary hold for 15 days, and after that resent. If it happens once again, they are relocated right into a suspended bounce classification. They have a ‘recommended for removal’ filter offered to see these, however do not remove them instantly.


of course

Import/export offered although it’s not as simple as it could be– you require to initially make it possible for sophisticated e-mail consents under Account Settings.

Storage available for pictures and information


All plans come with unrestricted storage space.

Pro Features



SPF and also DKIM are sustained.

Own Domain


Various levels of account access


The Account Owner can also appoint duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a enormous amount of applications and also combinations , nearly 400.

Touchdown Page Builder


This is only readily available by means of their type contractor, and also it’s really basic. Instead, we ‘d suggest these complimentary landing web page building contractors.

Consumer Support

3.5/ 5.

There are numerous channels of assistance, consisting of online chat, phone assistance, a expertise base and also community-based assistance. I found that the chat and phone support weren’t constantly offered, which was a little irritating.

Total ranking.

3.6/ 5.

For a standard email device, Constant Contact ticks a lot of packages. The primary concern below, though, is that they’re asking a premium price for a sub-premium item.


As Constant Contact themselves repeat with their website, they are a tool for local business. As well as, because of this, it’s worth examining them on these terms. As mentioned above, they certainly have enough of the essentials covered to satisfy most local business, and also if it were as basic as that after that we ‘d advise them more very.

The concern, these days, is that there are plenty of various other e-mail tools supplying a lot more than Constant Contact, and also for a lot less cash. This consists of not only includes, but also customer experience. For the quantity you pay with Constant Contact, you can discover on your own making use of much extra powerful devices such as ActiveCampaign as well as GetResponse.

And also with recent improvements to automations and coverage, and the addition of new functions like a website contractor, it does look like they’re making an effort to enhance the product. Their absence of advanced features makes it tough to recommend them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly claim that there could be various other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simplistic approach (it just includes autoresponders). They additionally use robust reports and evaluation devices. On top of that, they are also more affordable than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail marketing tools on the market. It’s offered in 6 languages as well as comes with sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a strong option. It features lots of innovative features (e.g. a webinar device), offers and also has outstanding automations one of the very best spam and also layout testing devices we’ve ever made use of. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth overview with the most effective choices to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which e-newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to get into the details.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. Nonetheless, at $399/month, you ‘d be better off taking a look at any one of these CRMs for local business, which will certainly be much more cost effective. There are also plenty of superb totally free CRMs to pick from.

Exactly how can I cancel my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within business hours Eastern time in order to cancel your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software application for local business. It safely stores your customer information and also provides a safe and secure method to handle your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability examinations.

Regardless of these fancy numbers and attributes, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves repeat through their site, they are a tool for small services. The problem, these days, is that there are lots of other e-mail tools offering also a lot more than Constant Contact, and also for a great deal less money. For the amount you pay with Constant Contact, you might discover yourself using much more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simplified method (it only features autoresponders).

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