Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Let Users Select Lists

Constant Contact have remained in the email advertising and marketing video game considering that 1995. Throughout that time, they’ve taken care of to become one of the most secondhand e-mail tools worldwide, after Mailchimp.

One point I saw is that Constant Contact is extremely commonly the top option for lots of various other testimonial sites. Normally, I wonder to see if our in-depth evaluation produces the exact same outcome.

You could have had a look at the Constant Contact reviews offered by individuals online, too, and whilst they are quite favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based on a systematic technique and uses our practical experience and also knowledge of dozens of various other easy and also advanced advertising automation devices.

What makes them unique is that they’ve added several attributes for many years that few of their rivals sporting activity, such as electronic product downloads, event administration, consultation scheduling and social projects. These all include in the varied list of email alternatives offered, in addition to automations and also repeating newsletters.

Constant Contact brag a market with around 400 applications as well as assimilations that deal with even one of the most particular niche of items. Yet despite these fancy numbers and features, rate of interest in Constant Contact appears to be on the decrease, a minimum of according to Google Trends. Sufficient factor for us to take a closer check out Constant Contact’s outs & ins as well as check if it’s still relevant in the 21st century.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards local business, however their rates aren’t one of the most inexpensive, specifically when you think about that their functions simply aren’t that advanced. Plans begin with $9.99/ month, but this only enables 500 customers, as well as prices climb quite sharply after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our total prices guide

Cons and pros


Is Constant Contact the ideal e-newsletter solution for you?

Suggested if:

You run events:

Constant Contact is rather distinct in this regard, being among minority e-mail advertising tools to allow you to take care of event registrations, invitations, as well as tickets . Keep in mind that this function features its very own fees: 5.4% + $0.80 for every ticket marketed or purchase carried out.

Not advised if:

You need advanced automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t provide the most advanced automations. While they do use caused projects, autoresponders as well as deserted cart projects (for Shopify only), you’ll locate that other much less expensive devices use comparable levels of automation– MailerLite as well as Sendinblue.

Ranking details


Reduce of Use

Usually it’s very easy to navigate, though a little bit dull-looking. You can reach many areas within a couple of clicks, though as they’ve added much more performance, some points have become a little concealed, for example, automations.

E-newsletter Creation


The editor is quickly, yet light on features, especially in the designing department. In addition to that it’s very easy to collaborate with.



This is extremely basic, only allowing you to insert straightforward greetings or contact information. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, standard automations, repeating e-newsletters, A/B testing, event enrollments, surveys, promo codes as well as surveys .

Option as well as Flexibility of Template Designs

Tolerable. There are around 200 (!) themes to choose from, with differing levels of top quality (some are decent, while others look a little fundamental as well as dated). You can additionally go back to square one, as well as use a useful function called ‘Brand your email’ to auto-generate a design template based on your website’s shades and also logo.

Email Marketing Automation

They use autoresponders as well as deserted cart advocate Shopify and WooCommerce. It additionally creates pre-defined call segments based on your customers’ communications with your online store (e.g. repeat, expired and also potential consumers). Automations based upon get in touch with triggers (e.g. e-mail opens up, clicks) are also offered. It’s worth noting that the automations aren’t the most versatile, as you can’t really incorporate conditions and also activities as you can in numerous various other devices.

List Management

You can produce sections from get in touch with activity, list subscription, get in touch with details, tags, or ecommerce task. You can likewise create a sector from your contact understandings and tag contacts based on call area requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the kind, and also it just supplies a description box, basic area options (which you can’t contribute to) and afterwards a checklist, or checklists, that individuals can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do too severely, getting to one of the most preferred email service providers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Records as well as Analysis

In addition to conventional open as well as click reports, spam, bounce and also unsubscribe prices are likewise offered. You also obtain click heat maps, as well as some useful review reports such as open as well as click trends, opens by device, % of calls involved, as well as the majority of effective subject line.


The website and the tool are only available in English. You can select to transform some of the non-editable email areas (e.g. footer and also privacy plan message) to one of 10 languages offered, mainly European.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t readily available, nonetheless, there is a function to check the email for mistakes ( missing out on web links, placeholder text that hasn’t been upgraded, etc). There’s additionally a tool that allows you to sneak peek exactly how emails will try to find details receivers, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are placed on short-lived hold for 15 days, and then resent. They are moved into a suspended bounce classification if it happens again. They have actually a ‘ suggested for removal’ filter available to watch these, but don’t eliminate them immediately.


of course

Import/export offered although it’s not as uncomplicated as it could be– you need to first make it possible for sophisticated e-mail permissions under Account Settings.

Storage space readily available for information and also pictures


All strategies feature endless storage.

Pro Features



SPF and also DKIM are supported.

Own Domain


Different degrees of account access


The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a huge quantity of integrations and applications , virtually 400.

Touchdown Page Builder


This is just readily available through their form home builder, as well as it’s really basic. Instead, we would certainly suggest these complimentary touchdown page builders.

Customer Support

3.5/ 5.

There are a number of channels of assistance, including real-time chat, phone assistance, a data base and also community-based assistance. I located that the chat as well as phone assistance weren’t always readily available, which was a little irritating. When I had the ability to acquire conversation support, nevertheless, I did find them to be receptive and useful . Remember that you’ll require to call in order to terminate your subscription, which is rather bothersome.

Overall ranking.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of the boxes. The main problem right here, though, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves repeat through their website, they are a tool for small companies. As well as, as such, it’s worth examining them on these terms. As stated above, they certainly have sufficient of the essentials covered to satisfy most local business, and also if it were as easy as that after that we would certainly suggest them extra very.

The problem, nowadays, is that there are lots of various other e-mail devices offering a lot more than Constant Contact, and also for a lot much less money. This consists of not only includes, however additionally individual experience. For the amount you pay with Constant Contact, you could find on your own using a lot a lot more effective devices such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability prices, combinations ( specifically social networks assimilations), as well as for allowing different gain access to levels for different customers. And with current enhancements to automations and also coverage, and the addition of new functions like a site contractor, it does look like they’re making an effort to boost the item. Their lack of sophisticated features makes it difficult to suggest them over others at this rate factor. (You’ll see we don’t provide them as a good Mailchimp alternative, either.).

There you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would boldly assert that there may be other passions at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever attempted, as well as it can not be compared to Constant Contact’s simplistic method (it just features autoresponders). They additionally use robust records as well as analysis tools. In addition to that, they are also less expensive than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail advertising and marketing tools on the marketplace. It’s available in 6 languages and includes innovative automation alternatives and also a built-in CRM.
  • GetResponse is a solid alternative. It features several innovative functions (e.g. a webinar tool), offers and has outstanding automations among the most effective spam as well as style screening devices we’ve ever utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a thorough guide with the most effective choices to Constant Contact, check it out below. You can also try out our Smart Finder to see which newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you would certainly such as to get involved in the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. However, at $399/month, you would certainly be much better off taking a look at any of these CRMs for local business, which will be far more affordable. There are also a lot of exceptional complimentary CRMs to select from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to terminate your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software application for local business. It securely stores your consumer information as well as provides a safe and secure way to manage your clients.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are regularly excellent in our bi-annual deliverability tests.

In spite of these flashy numbers as well as attributes, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves state via their site, they are a tool for little organizations. The concern, these days, is that there are lots of other email devices using also extra than Constant Contact, as well as for a whole lot less money. For the quantity you pay with Constant Contact, you might locate yourself using much more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can’t be compared to Constant Contact’s simple strategy (it just includes autoresponders).

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