Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the email advertising and marketing game since 1995. During that time, they’ve taken care of to turn into one of one of the most secondhand email tools on the planet, after Mailchimp.

Something I saw is that Constant Contact is very often the leading selection for many various other review websites. Normally, I wonder to see if our detailed evaluation generates the same outcome.

You may have checked out the Constant Contact testimonials used by users online, too, and also whilst they are rather positive, they may not offer you the whole picture. Our review of Constant Contact is based on a methodical method and also uses our functional experience and also knowledge of dozens of various other basic and innovative marketing automation devices.

What makes them special is that they’ve included numerous features over the years that few of their competitors sport, such as electronic product downloads, event administration, consultation organizing as well as social campaigns. These all contribute to the varied listing of e-mail options offered, along with automations and reoccuring e-newsletters.

Constant Contact brag a market with around 400 apps and combinations that accommodate also one of the most specific niche of products. In spite of these flashy numbers and also features, passion in Constant Contact appears to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s outs & ins and inspect.
Find out listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, but their costs aren’t the most budget friendly, particularly when you take into consideration that their attributes just aren’t that progressed. Strategies start from $9.99/ month, yet this just allows for 500 customers, as well as rates rise rather greatly afterwards.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our complete pricing guide

Cons and pros


Is Constant Contact the right newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is quite distinct hereof, being one of the few e-mail advertising devices to allow you to handle event invitations, tickets, as well as enrollments . Bear in mind that this feature features its own fees: 5.4% + $0.80 for each and every ticket marketed or transaction carried out.

Not suggested if:

You require innovative automation:

Surprisingly, for the premium it charges, Constant Contact doesn’t use one of the most innovative automations. While they do supply set off campaigns, autoresponders as well as abandoned cart campaigns (for Shopify just), you’ll discover that other much more affordable devices use comparable levels of automation– MailerLite and Sendinblue.

Ranking details


Reduce of Use

Generally it’s simple to navigate, though a little bit dull-looking. You can reach most places within a couple of clicks, though as they’ve included a lot more functionality, some points have become a little hidden, as an example, automations.

E-newsletter Creation


The editor is quick, but light on attributes, especially in the designing division. In addition to that it’s very easy to work with.



This is very standard, just allowing you to insert basic greetings or call details. There is no if/then/else logic available.

Email types

Traditional, autoresponders, standard automations, persisting newsletters, A/B screening, occasion registrations, discount coupons, studies as well as surveys .

Choice and Flexibility of Template Designs

Not negative. You can also begin from scratch, as well as utilize a useful function called ‘Brand your email’ to auto-generate a layout based on your internet site’s colors and also logo design.

Email Marketing Automation

It additionally produces pre-defined get in touch with sectors based on your consumers’ communications with your online shop (e.g. repeat, lapsed and also possible consumers). Automations based on get in touch with triggers (e.g. email opens up, clicks) are also available.

Checklist Management

You can produce segments from call task, list subscription, call details, tags, or ecommerce activity. You can also develop a segment from your call insights as well as tag get in touches with based on contact field standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, as well as it just uses a summary box, fundamental area alternatives (which you can not include in) and then a list, or listings, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not do too severely, getting to one of the most preferred email companies (AOL, Gmail, Yahoo, and also Outlook) the majority of the moment.

Records and Analysis

Along with standard open and click records, spam, bounce and unsubscribe prices are also readily available. You also obtain click heat maps, and some valuable summary records such as open and also click trends, opens by tool, % of calls engaged, and also most successful subject line. You can additionally contrast projects. Advanced tracking such as social monitoring isn’t available.


The device as well as the site are just offered in English. You can select to alter some of the non-editable e-mail areas (e.g. footer and also privacy plan text) to one of 10 languages offered, primarily European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t readily available, nonetheless, there is a attribute to inspect the email for errors (missing links, placeholder message that hasn’t been upgraded, etc). There’s also a tool that allows you to sneak peek just how e-mails will look for certain recipients, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on short-lived hold for 15 days, and then frown at. They are moved right into a suspended bounce category if it takes place once again. They have actually a ‘ advised for removal’ filter available to view these, however do not remove them immediately.


of course

Import/export available although it’s not as simple as it could be– you need to initially make it possible for innovative email authorizations under Account Settings.

Storage space offered for images and also information


All strategies come with unlimited storage space.

Pro Features



SPF and DKIM are supported.

Very own Domain


Different degrees of account gain access to

of course

The Account Owner can additionally designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact use a huge quantity of apps and integrations , almost 400.

Touchdown Page Builder


This is just available using their kind building contractor, as well as it’s extremely standard. Instead, we ‘d advise these free landing page building contractors.

Client Support

3.5/ 5.

There are several networks of assistance, consisting of real-time chat, phone assistance, a data base and also community-based assistance. I found that the conversation and phone assistance weren’t always readily available, which was a little frustrating. When I was able to get hold of chat assistance, nonetheless, I did locate them to be helpful and also responsive . Bear in mind that you’ll require to hire order to cancel your subscription, which is quite frustrating.

Total ranking.

3.6/ 5.

For a standard email tool, Constant Contact ticks most of the boxes. The primary problem right here, though, is that they’re asking a costs cost for a sub-premium product.


As Constant Contact themselves repeat with their site, they are a tool for small companies. As well as, because of this, it’s worth assessing them on these terms. As mentioned over, they most definitely have enough of the fundamentals covered to please most local business, and also if it were as easy as that then we would certainly suggest them a lot more extremely.

The problem, nowadays, is that there are a lot of other email devices offering much more than Constant Contact, and also for a great deal less cash. This includes not just includes, but additionally individual experience. Actually, for the amount you pay with Constant Contact, you can find yourself using a lot more effective tools such as ActiveCampaign as well as GetResponse.

As well as with current improvements to automations and also reporting, as well as the addition of new functions like a site builder, it does look like they’re making an effort to enhance the product. Their absence of sophisticated attributes makes it difficult to suggest them over others at this rate point.

There you have it: the following time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would strongly claim that there could be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simple approach (it just includes autoresponders). They also use durable reports and analysis tools. They are even more affordable than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising and marketing tools on the marketplace. It’s offered in 6 languages as well as features advanced automation options as well as a built-in CRM.
  • GetResponse is a solid alternative. It comes with many sophisticated attributes (e.g. a webinar device), uses and also has exceptional automations one of the best spam and layout screening devices we’ve ever used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a in-depth guide with the most effective alternatives to Constant Contact, check it out here. You can likewise experiment with our Smart Finder to see which e-newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact by far. If you would certainly like to get involved in the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you would certainly be a lot far better off taking a appearance at any of these CRMs for little organizations, which will be much more inexpensive. There are even a lot of outstanding free CRMs to select from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hrs Eastern time in order to terminate your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software for local business. It safely shops your customer information and uses a safe way to manage your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability tests.

Regardless of these showy numbers as well as features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate through their website, they are a device for little businesses. The problem, these days, is that there are plenty of other email devices offering even a lot more than Constant Contact, and also for a lot less cash. For the amount you pay with Constant Contact, you might find yourself using much a lot more powerful tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simple approach (it just includes autoresponders).

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