Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Membership

Constant Contact have actually remained in the email advertising game given that 1995. During that time, they’ve taken care of to turn into one of one of the most secondhand e-mail tools on the planet, after Mailchimp.

Something I observed is that Constant Contact is really often the top option for numerous various other testimonial web sites. Naturally, I am curious to see if our comprehensive evaluation creates the same outcome.

You could have checked out the Constant Contact testimonials offered by customers online, too, and whilst they are pretty favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based upon a systematic approach and utilizes our practical experience and also expertise of lots of other easy as well as sophisticated advertising automation devices.

What makes them special is that they’ve included several functions throughout the years that few of their rivals sport, such as digital item downloads, event administration, consultation scheduling and also social campaigns. These all add to the diverse listing of email alternatives readily available, along with automations and also recurring e-newsletters.

Constant Contact brag a marketplace with around 400 apps and combinations that accommodate even one of the most niche of products. Yet in spite of these fancy numbers and features, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs and also check.
Learn below!

Constant Contact Summary

Constant Contact is routed towards small companies, however their rates aren’t one of the most affordable, particularly when you consider that their functions just aren’t that advanced. Strategies begin with $9.99/ month, however this just allows for 500 subscribers, and also costs increase quite dramatically afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete pricing overview

Pros and also Cons


Is Constant Contact the best e-newsletter solution for you?

Suggested if:

You run events:

Constant Contact is rather one-of-a-kind hereof, being among the few e-mail marketing devices to allow you to handle event tickets, enrollments, as well as invitations . Remember that this feature comes with its very own charges: 5.4% + $0.80 for every ticket offered or deal performed.

Not advised if:

You require advanced automation:

Remarkably, for the costs it bills, Constant Contact does not use one of the most innovative automations. While they do supply set off campaigns, autoresponders as well as deserted cart campaigns (for Shopify only), you’ll find that various other much less expensive tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Ranking information


Relieve of Use

Typically it’s simple to browse, though a bit dull-looking. You can get to a lot of places within a number of clicks, though as they’ve added extra capability, some things have actually become a little concealed, for instance, automations.

E-newsletter Creation


The editor is quick, yet light on attributes, especially in the designing division. Aside from that it’s very easy to work with.



This is really standard, only allowing you to put simple introductions or get in touch with details. There is no if/then/else reasoning offered.

Email types

Traditional, autoresponders, standard automations, recurring e-newsletters, A/B screening, event registrations, surveys, vouchers and also surveys .

Choice and Flexibility of Template Designs

Tolerable. There are around 200 (!) design templates to pick from, with varying degrees of quality (some are decent, while others look a little fundamental as well as outdated). You can likewise go back to square one, and utilize a helpful attribute called ‘Brand your email’ to auto-generate a template based on your internet site’s shades as well as logo design.

Email Marketing Automation

They offer autoresponders and also abandoned cart advocate Shopify and also WooCommerce. It additionally produces pre-defined get in touch with segments based on your customers’ communications with your on-line shop (e.g. repeat, lapsed as well as prospective clients). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are also available. It’s worth noting that the automations aren’t the most adaptable, as you can’t really combine problems and also activities as you can in numerous various other tools.

Listing Management

You can develop sectors from call activity, listing subscription, get in touch with information, tags, or ecommerce activity. You can additionally produce a segment from your get in touch with understandings and also tag get in touches with based on contact area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no customization with the type, as well as it simply provides a summary box, fundamental area alternatives (which you can’t add to) and afterwards a listing, or checklists, that people can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not do as well terribly, reaching one of the most preferred e-mail providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports and Analysis

Along with standard open and also click reports, spam, bounce and also unsubscribe prices are also available. You likewise get click warmth maps, and also some beneficial review reports such as open and click patterns, opens by device, % of get in touches with engaged, as well as most successful subject line. You can likewise contrast projects. Advanced tracking such as social monitoring isn’t offered.


Right here’s where it gets a little bit hairy. The device as well as the website are just available in English. You can select to transform several of the non-editable e-mail areas (e.g. footer and personal privacy plan message) to among 10 languages readily available, mainly European. Assistance as well as the data base is available in 4 languages. A little confusing, but at the very least there’s some effort to sustain multilingual individuals as well as target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t readily available, however, there is a function to check the e-mail for errors ( missing out on web links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a device that allows you to preview exactly how emails will certainly look for specific recipients, although this didn’t seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Bounce Management


Soft bounces are put on short-term hold for 15 days, and afterwards dislike. They are moved into a put on hold bounce category if it takes place once again. They have a ‘ suggested for elimination’ filter readily available to watch these, but don’t remove them immediately.


of course

Import/export available although it’s not as simple as maybe– you need to first enable advanced e-mail approvals under Account Settings.

Storage readily available for photos and information


All plans feature unrestricted storage.

Pro Features



SPF and also DKIM are sustained.

Own Domain


Various levels of account accessibility


The Account Owner can additionally assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a substantial amount of combinations and also applications , nearly 400.

Touchdown Page Builder

of course

This is only readily available using their form building contractor, and also it’s extremely standard. Rather, we ‘d recommend these cost-free touchdown page building contractors.

Client Support

3.5/ 5.

There are numerous channels of assistance, including live chat, phone support, a data base and community-based assistance. Nonetheless, I discovered that the conversation and also phone assistance weren’t constantly available, which was a little aggravating. When I was able to get hold of conversation assistance, however, I did locate them to be responsive and helpful . Keep in mind that you’ll require to call in order to cancel your registration, which is quite aggravating.

General ranking.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks a lot of packages. The main issue below, though, is that they’re asking a costs price for a sub-premium product.

Final thought.

As Constant Contact themselves state through their website, they are a device for small companies. And also, as such, it’s worth evaluating them on these terms. As discussed over, they most definitely have sufficient of the essentials covered to please most small companies, and if it were as straightforward as that after that we would certainly advise them much more highly.

The problem, these days, is that there are a lot of various other e-mail devices using much more than Constant Contact, as well as for a great deal less money. This consists of not just features, but also individual experience. As a matter of fact, for the quantity you pay with Constant Contact, you could find yourself utilizing a lot more effective devices such as ActiveCampaign as well as GetResponse.

And with current improvements to automations and reporting, and also the enhancement of brand-new features like a internet site builder, it does look like they’re making an effort to boost the product. Their absence of sophisticated features makes it difficult to suggest them over others at this rate factor.

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would strongly declare that there could be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before tried, as well as it can’t be compared to Constant Contact’s simplified method (it just features autoresponders). They additionally provide durable records and also evaluation tools. They are even less expensive than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail marketing tools on the market. It’s offered in 6 languages and comes with innovative automation choices as well as a integrated CRM.
  • GetResponse is a strong alternative. It comes with numerous innovative functions (e.g. a webinar device), has superb automations and offers among the very best spam as well as style screening tools we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a detailed guide with the best alternatives to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which e-newsletter solution is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you would certainly such as to obtain into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a look at any of these CRMs for little organizations, which will certainly be far a lot more inexpensive. There are even a lot of superb cost-free CRMs to select from.

Exactly how can I terminate my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to terminate your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software for local business. It safely stores your consumer data and also provides a safe and secure means to manage your subscribers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability examinations.

Despite these fancy numbers and attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves repeat via their site, they are a tool for little companies. The problem, these days, is that there are lots of other email tools supplying also a lot more than Constant Contact, as well as for a great deal less cash. For the amount you pay with Constant Contact, you might locate on your own utilizing a lot a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplistic technique (it only includes autoresponders).

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