Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Opt In Examples

Constant Contact have actually remained in the email marketing game considering that 1995. Throughout that time, they’ve taken care of to become one of one of the most used e-mail tools in the world, after Mailchimp.

One point I noticed is that Constant Contact is extremely frequently the top option for lots of various other testimonial websites. Normally, I wonder to see if our in-depth analysis produces the very same end result.

You might have checked out the Constant Contact testimonials provided by individuals online, as well, and whilst they are quite favorable, they may not give you the whole picture. Our review of Constant Contact is based on a systematic approach and utilizes our sensible experience as well as knowledge of lots of other easy as well as advanced marketing automation tools.

What makes them unique is that they’ve added a number of functions over the years that few of their rivals sporting activity, such as electronic item downloads, event monitoring, visit scheduling and also social projects. These all add to the varied list of email alternatives offered, in addition to automations as well as repeating newsletters.

Constant Contact brag a market with around 400 applications and also combinations that satisfy also the most specific niche of items. In spite of these flashy numbers and attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. Enough reason for us to take a better consider Constant Contact’s ins & outs and also inspect if it’s still appropriate in the 21st century.
Find out listed below!

Constant Contact Summary

Constant Contact is guided towards small companies, yet their costs aren’t the most economical, particularly when you consider that their functions simply aren’t that advanced. Plans start from $9.99/ month, however this just permits 500 clients, as well as rates climb quite greatly after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our full prices overview

Pros as well as Cons


Is Constant Contact the right newsletter solution for you?

Advised if:

You run events:

Constant Contact is rather special in this regard, being just one of the few email advertising and marketing devices to allow you to take care of event invitations, tickets, and also enrollments . Remember that this attribute features its own charges: 5.4% + $0.80 for each ticket sold or transaction carried out.

Not suggested if:

You need sophisticated automation:

Surprisingly, for the premium it charges, Constant Contact does not offer the most sophisticated automations. While they do supply activated campaigns, autoresponders as well as abandoned cart projects (for Shopify only), you’ll locate that more affordable tools provide similar levels of automation– MailerLite and also Sendinblue, for example.

Score details


Ease of Use

Usually it’s simple to navigate, though a little bit dull-looking. You can get to many areas within a number of clicks, though as they’ve added extra functionality, some things have become a little surprise, for instance, automations.

E-newsletter Creation


The editor is fast, but light on functions, particularly in the styling department. Besides that it’s simple to deal with.



This is extremely standard, only permitting you to put easy introductions or contact details. There is no if/then/else logic readily available.

Email types

Traditional, autoresponders, basic automations, recurring newsletters, A/B testing, occasion enrollments, studies, surveys and discount coupons .

Selection and also Flexibility of Template Designs

Tolerable. There are around 200 (!) templates to select from, with varying degrees of quality (some are good, while others look a little basic and outdated). You can also start from scratch, and use a convenient attribute called ‘Brand your email’ to auto-generate a layout based on your internet site’s colors and logo design.

Email Marketing Automation

It likewise generates pre-defined call sectors based on your clients’ communications with your online store (e.g. repeat, lapsed as well as potential customers). Automations based on call triggers (e.g. e-mail opens up, clicks) are additionally offered.

List Management

You can create segments from contact activity, list subscription, call details, tags, or ecommerce task. You can also develop a section from your get in touch with insights and also tag calls based on contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the form, and it merely provides a summary box, standard field options (which you can’t contribute to) and afterwards a listing, or listings, that people can check to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute too severely, getting to one of the most prominent email carriers (AOL, Gmail, Yahoo, as well as Outlook) most of the moment.

Reports and Analysis

In addition to standard open and also click reports, spam, bounce and unsubscribe prices are also available. You also obtain click warmth maps, and some helpful overview reports such as open and also click fads, opens up by gadget, % of get in touches with engaged, and also many successful subject line.


The website and also the device are only offered in English. You can select to alter some of the non-editable e-mail areas (e.g. footer and personal privacy policy message) to one of 10 languages readily available, mainly European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t offered, nevertheless, there is a function to examine the e-mail for mistakes ( missing out on web links, placeholder message that hasn’t been updated, and so on). There’s additionally a tool that allows you to sneak peek exactly how emails will certainly search for particular recipients, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 examinations, it’s a little high.

Jump Management


Soft bounces are placed on short-lived hold for 15 days, and afterwards dislike. If it occurs once again, they are relocated right into a suspended bounce category. They have actually a ‘ suggested for elimination’ filter available to view these, yet don’t remove them automatically.



Import/export offered although it’s not as uncomplicated as it could be– you need to first enable innovative e-mail consents under Account Settings.

Storage available for pictures as well as data


All plans include limitless storage.

Pro Features


of course

SPF and DKIM are supported.

Very own Domain


Various degrees of account access

of course

The Account Owner can additionally designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact offer a huge quantity of apps as well as assimilations , nearly 400.

Touchdown Page Builder


This is only offered via their kind building contractor, and it’s really fundamental. Instead, we would certainly recommend these cost-free touchdown page building contractors.

Client Support

3.5/ 5.

There are a number of networks of assistance, consisting of online conversation, phone support, a knowledge base and also community-based support. Nevertheless, I discovered that the chat and also phone assistance weren’t always readily available, which was a little discouraging. When I was able to acquire conversation assistance, nevertheless, I did locate them to be responsive and beneficial . Remember that you’ll need to contact order to cancel your registration, which is pretty aggravating.

Total score.

3.6/ 5.

For a basic e-mail device, Constant Contact ticks most of the boxes. The primary issue below, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves restate through their site, they are a tool for local business. And also, thus, it’s worth reviewing them on these terms. As pointed out over, they certainly have sufficient of the basics covered to satisfy most small businesses, and also if it were as straightforward as that after that we ‘d suggest them a lot more extremely.

The problem, nowadays, is that there are plenty of other e-mail tools offering a lot more than Constant Contact, and for a great deal less money. This includes not just features, but also individual experience. For the amount you pay with Constant Contact, you could locate on your own using a lot a lot more effective tools such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability rates, assimilations ( specifically social media integrations), and also for enabling different gain access to levels for separate customers. As well as with recent improvements to automations and also coverage, as well as the addition of brand-new features like a site builder, it does appear like they’re making an effort to enhance the item. Their lack of innovative attributes makes it difficult to suggest them over others at this rate point. (You’ll see we do not detail them as a good Mailchimp choice, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly claim that there could be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever attempted, and also it can’t be compared to Constant Contact’s simplified technique (it just features autoresponders). They additionally supply robust reports as well as evaluation devices. In addition to that, they are also more affordable than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one e-mail marketing devices on the market. It’s available in 6 languages and comes with innovative automation choices and also a built-in CRM.
  • GetResponse is a solid alternative. It includes several sophisticated attributes (e.g. a webinar device), has outstanding automations and uses one of the most effective spam and also layout testing devices we’ve ever made use of. That’s why Constant Contact falls short when compared to GetResponse.

We have a detailed guide with the best alternatives to Constant Contact, check it out right here. You can also try out our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you would certainly such as to get involved in the details, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be far better off having a look at any of these CRMs for small companies, which will be far more affordable. There are also lots of superb complimentary CRMs to select from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hrs Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software program for small businesses. It safely stores your consumer information as well as offers a safe way to handle your customers.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are regularly good in our bi-annual deliverability tests.

Despite these showy numbers as well as functions, rate of interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their site, they are a tool for tiny businesses. The concern, these days, is that there are lots of other email devices using also extra than Constant Contact, and also for a lot much less money. For the quantity you pay with Constant Contact, you can discover on your own using much a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before tried, and it can’t be compared to Constant Contact’s simple method (it just includes autoresponders).

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