Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the email advertising and marketing game since 1995. Throughout that time, they’ve handled to become one of the most used email devices in the world, after Mailchimp.

One point I discovered is that Constant Contact is really often the top choice for several other evaluation websites. Naturally, I am curious to see if our thorough analysis produces the very same end result.

You could have taken a look at the Constant Contact testimonials used by customers online, also, and also whilst they are quite positive, they may not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic method and also utilizes our sensible experience and also understanding of loads of other simple and innovative marketing automation tools.

What makes them unique is that they’ve included numerous features for many years that few of their rivals sporting activity, such as electronic product downloads, occasion administration, consultation organizing and social campaigns. These all contribute to the diverse checklist of e-mail options offered, along with automations and recurring e-newsletters.

Constant Contact brag a marketplace with around 400 applications as well as integrations that deal with even one of the most particular niche of products. In spite of these showy numbers and also functions, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a more detailed look at Constant Contact’s ins & outs and check.
Discover listed below!

Constant Contact Summary

Constant Contact is directed towards small companies, but their prices aren’t the most economical, particularly when you take into consideration that their features simply aren’t that advanced. Plans start from $9.99/ month, but this just enables 500 clients, as well as costs increase quite dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our complete rates guide

Pros as well as Cons


Is Constant Contact the ideal newsletter solution for you?

Suggested if:

You run occasions:

Constant Contact is fairly unique hereof, being one of minority e-mail advertising and marketing devices to permit you to manage occasion tickets, registrations, as well as invites . Remember that this feature features its own costs: 5.4% + $0.80 for each and every ticket marketed or deal conducted.

Not recommended if:

You need advanced automation:

Surprisingly, for the costs it charges, Constant Contact doesn’t supply one of the most sophisticated automations. While they do use set off projects, autoresponders and abandoned cart projects (for Shopify just), you’ll discover that other much cheaper devices use similar degrees of automation– MailerLite and Sendinblue, as an example.

Ranking details


Ease of Use

Usually it’s very easy to navigate, though a little bit dull-looking. You can reach the majority of places within a couple of clicks, though as they’ve added much more functionality, some points have become a little covert, for instance, automations.

Newsletter Creation


The editor is fast, yet light on features, especially in the styling department. Apart from that it’s very easy to work with.



This is very basic, just allowing you to place straightforward greetings or get in touch with details. There is no if/then/else reasoning readily available.

Email types

Traditional, autoresponders, fundamental automations, repeating newsletters, A/B screening, occasion enrollments, polls, promo codes and also surveys .

Selection and also Flexibility of Template Designs

Not negative. You can additionally begin from scrape, as well as make use of a handy function called ‘Brand your email’ to auto-generate a template based on your internet site’s shades and logo design.

Email Marketing Automation

It likewise produces pre-defined get in touch with sectors based on your clients’ interactions with your on-line shop (e.g. repeat, lapsed and possible consumers). Automations based on contact triggers (e.g. e-mail opens, clicks) are likewise available.

Listing Management

You can create segments from contact task, listing membership, get in touch with details, tags, or ecommerce activity. You can likewise produce a section from your call understandings and tag calls based on call field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the kind, as well as it simply provides a summary box, basic area alternatives (which you can not include in) and after that a checklist, or lists, that people can check to be added to.


As you can see in our deliverability tests, Constant Contact does not execute as well badly, reaching the most preferred email suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Reports as well as Analysis

In addition to standard open and click reports, spam, bounce and unsubscribe rates are likewise offered. You likewise get click warm maps, as well as some valuable overview records such as open and also click trends, opens up by device, % of contacts involved, and many successful subject line. You can also compare projects. Nonetheless, progressed tracking such as social tracking isn’t readily available.


The site as well as the tool are just available in English. You can select to change some of the non-editable email areas (e.g. footer and privacy plan text) to one of 10 languages offered, primarily European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a function to inspect the email for errors (missing links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that allows you to sneak peek just how e-mails will certainly seek details recipients, although this didn’t seem to function when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are put on momentary hold for 15 days, and afterwards dislike. If it occurs again, they are relocated right into a put on hold bounce category. They have a ‘recommended for elimination’ filter readily available to watch these, however do not remove them automatically.


of course

Import/export readily available although it’s not as straightforward as maybe– you require to first enable sophisticated email authorizations under Account Settings.

Storage available for information as well as photos


All strategies come with unrestricted storage space.

Pro Features


of course

SPF and DKIM are sustained.

Very own Domain


Various levels of account access


The Account Owner can likewise assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a huge amount of combinations and also apps , virtually 400.

Touchdown Page Builder


This is just available through their type contractor, and it’s extremely fundamental. Rather, we ‘d advise these totally free touchdown page home builders.

Client Support

3.5/ 5.

There are numerous channels of assistance, consisting of real-time conversation, phone support, a data base and also community-based assistance. I located that the conversation and also phone assistance weren’t constantly offered, which was a little irritating. When I had the ability to acquire conversation support, nevertheless, I did locate them to be responsive and valuable . Remember that you’ll require to call in order to cancel your membership, which is pretty frustrating.

Total rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of packages. The major concern right here, though, is that they’re asking a premium cost for a sub-premium product.


As Constant Contact themselves restate via their website, they are a device for local business. As well as, thus, it’s worth assessing them on these terms. As pointed out over, they absolutely have sufficient of the fundamentals covered to please most small companies, as well as if it were as straightforward as that after that we ‘d advise them a lot more extremely.

The issue, nowadays, is that there are lots of various other email devices supplying much more than Constant Contact, and also for a lot less cash. This includes not only includes, yet additionally user experience. In fact, for the quantity you pay with Constant Contact, you can find yourself using far more effective devices such as ActiveCampaign as well as GetResponse.

And with recent improvements to automations and coverage, and the addition of brand-new attributes like a web site building contractor, it does look like they’re making an effort to enhance the item. Their absence of innovative functions makes it challenging to advise them over others at this rate point.

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the web, I would frankly assert that there could be various other rate of interests at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simple approach (it only includes autoresponders). They likewise offer robust records and analysis tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the most affordable all-in-one e-mail advertising and marketing tools on the marketplace. It’s available in 6 languages and also includes sophisticated automation alternatives and also a integrated CRM.
  • GetResponse is a solid choice. It features numerous sophisticated attributes (e.g. a webinar device), has superb automations as well as offers one of the very best spam as well as layout testing tools we’ve ever made use of. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a comprehensive guide with the best options to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which e-newsletter service is finest fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d such as to get into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for tiny services, which will certainly be far much more cost effective. There are also lots of excellent complimentary CRMs to pick from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within business hours Eastern time in order to terminate your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software for local business. It safely stores your consumer data and provides a secure way to manage your clients.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are continually excellent in our bi-annual deliverability examinations.

Regardless of these showy numbers and functions, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a tool for tiny organizations. The issue, these days, is that there are plenty of various other e-mail tools using also extra than Constant Contact, and also for a whole lot less cash. For the quantity you pay with Constant Contact, you could discover on your own utilizing much a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, and also it can’t be contrasted to Constant Contact’s simplistic approach (it only features autoresponders).

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