Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the e-mail advertising game since 1995. Throughout that time, they’ve handled to become one of the most previously owned e-mail devices in the world, after Mailchimp.

One point I observed is that Constant Contact is extremely typically the leading choice for several other review sites. Normally, I am curious to see if our detailed evaluation produces the exact same result.

You may have looked into the Constant Contact evaluations used by customers online, as well, as well as whilst they are pretty positive, they might not give you the whole picture. Our review of Constant Contact is based upon a systematic approach and uses our functional experience and knowledge of lots of other straightforward as well as innovative advertising automation devices.

What makes them unique is that they’ve added several attributes over the years that few of their competitors sport, such as digital product downloads, event management, appointment scheduling as well as social projects. These all contribute to the diverse checklist of email choices offered, along with automations and also reoccuring e-newsletters.

Constant Contact brag a marketplace with around 400 applications and also combinations that deal with even one of the most specific niche of products. Yet in spite of these fancy numbers and attributes, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs as well as check.
Learn listed below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, but their costs aren’t one of the most affordable, specifically when you think about that their attributes simply aren’t that progressed. Strategies start from $9.99/ month, yet this only permits 500 customers, and costs increase pretty dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s plans in our complete rates overview

Pros and also Cons


Is Constant Contact the ideal newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is fairly unique in this regard, being among minority e-mail marketing devices to allow you to handle event tickets, invitations, as well as enrollments . Remember that this function comes with its very own costs: 5.4% + $0.80 for each ticket offered or purchase conducted.

Not advised if:

You require sophisticated automation:

Remarkably, for the premium it bills, Constant Contact does not offer one of the most innovative automations. While they do use activated projects, autoresponders and deserted cart projects (for Shopify only), you’ll discover that other much less costly tools supply comparable degrees of automation– MailerLite as well as Sendinblue.

Ranking details


Reduce of Use

Normally it’s simple to browse, though a bit dull-looking. You can get to a lot of locations within a couple of clicks, though as they’ve added extra performance, some things have come to be a little concealed, as an example, automations.

E-newsletter Creation


The editor is quickly, but light on attributes, specifically in the styling division. Apart from that it’s very easy to work with.


of course

This is very standard, only permitting you to place simple introductions or get in touch with details. There is no if/then/else reasoning offered.

Email kinds

Traditional, autoresponders, fundamental automations, reoccuring e-newsletters, A/B screening, occasion registrations, studies, surveys as well as discount coupons .

Selection as well as Flexibility of Template Designs

Not negative. You can likewise start from scratch, and also use a useful function called ‘Brand your e-mail’ to auto-generate a design template based on your site’s colors and logo design.

Email Marketing Automation

They supply autoresponders and also deserted cart campaigns for Shopify as well as WooCommerce. It also generates pre-defined contact sections based on your customers’ communications with your on-line store (e.g. repeat, lapsed and potential customers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are additionally offered. It’s worth noting that the automations aren’t one of the most versatile, as you can not actually incorporate problems and actions as you can in several various other devices.

List Management

You can create sections from contact task, checklist subscription, contact information, tags, or ecommerce task. You can also produce a segment from your contact understandings and tag get in touches with based upon call field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no customization with the type, as well as it just supplies a description box, fundamental field alternatives (which you can’t contribute to) and then a checklist, or lists, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not execute as well badly, reaching the most popular e-mail suppliers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Records and Analysis

In addition to standard open as well as click records, spam, bounce as well as unsubscribe prices are likewise offered. You also obtain click warmth maps, and also some beneficial review records such as open and also click trends, opens up by tool, % of calls involved, and the majority of effective subject line. You can additionally compare projects. Advanced tracking such as social monitoring isn’t offered.


Right here’s where it gets a bit unshaven. The website and also the device are only available in English. You can select to change several of the non-editable email areas (e.g. footer and also personal privacy plan message) to among 10 languages readily available, mostly European. Support and also the data base is available in 4 languages. A little complicated, but at least there’s some initiative to support multilingual customers and also audiences.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t available, however, there is a function to check the e-mail for errors (missing web links, placeholder message that hasn’t been upgraded, etc). There’s likewise a tool that allows you to preview exactly how emails will certainly seek specific receivers, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management


Soft bounces are put on momentary hold for 15 days, and then feel bitter. If it takes place once again, they are relocated right into a suspended bounce group. They have a ‘ advised for removal’ filter offered to see these, yet do not eliminate them automatically.



Import/export available although it’s not as straightforward as maybe– you need to initially make it possible for sophisticated email consents under Account Settings.

Storage space available for pictures as well as data


All plans come with unlimited storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Different levels of account accessibility

of course

The Account Owner can likewise designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact provide a substantial quantity of applications and also combinations , practically 400.

Landing Page Builder

of course

This is only readily available using their form contractor, as well as it’s really fundamental. Rather, we would certainly advise these complimentary landing web page contractors.

Customer Support

3.5/ 5.

There are numerous channels of support, consisting of real-time conversation, phone support, a data base as well as community-based support. However, I found that the chat and phone assistance weren’t always readily available, which was a little aggravating. When I had the ability to acquire chat assistance, nevertheless, I did discover them to be valuable as well as responsive . Keep in mind that you’ll require to contact order to cancel your registration, which is pretty bothersome.

Total score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks the majority of packages. The main concern right here, however, is that they’re asking a costs price for a sub-premium product.


As Constant Contact themselves restate with their website, they are a device for small businesses. And, therefore, it’s worth reviewing them on these terms. As mentioned above, they certainly have enough of the basics covered to satisfy most small businesses, and if it were as easy as that after that we would certainly advise them extra very.

The issue, these days, is that there are lots of various other email devices offering even more than Constant Contact, and also for a lot much less money. This consists of not just features, however additionally individual experience. Actually, for the quantity you pay with Constant Contact, you could find yourself utilizing much more powerful tools such as ActiveCampaign and GetResponse.

They do get points for their suitable deliverability rates, assimilations ( specifically social networks integrations), and also for enabling various accessibility degrees for separate individuals. And also with current enhancements to automations and reporting, as well as the enhancement of brand-new features like a website contractor, it does look like they’re making an initiative to enhance the item. Their lack of innovative functions makes it challenging to suggest them over others at this cost factor. (You’ll see we don’t note them as a good Mailchimp option, either.).

There you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would boldly declare that there may be other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before attempted, and it can not be compared to Constant Contact’s simplistic strategy (it just features autoresponders). They likewise use durable reports and evaluation tools. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is one of the least expensive all-in-one e-mail marketing tools on the market. It’s readily available in 6 languages as well as features innovative automation choices as well as a built-in CRM.
  • GetResponse is a strong choice. It features lots of innovative attributes (e.g. a webinar device), provides and also has superb automations one of the very best spam as well as style screening devices we’ve ever before utilized. That’s why Constant Contact fails when compared to GetResponse.

We have a in-depth guide with the most effective options to Constant Contact, check it out here. You can additionally try our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d such as to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. Nonetheless, at $399/month, you would certainly be better off having a look at any one of these CRMs for local business, which will be far more inexpensive. There are even lots of exceptional cost-free CRMs to select from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Right here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email advertising software for small companies. It securely shops your client data as well as provides a safe and secure method to handle your clients.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability tests.

In spite of these showy numbers and also features, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their site, they are a tool for little services. The concern, these days, is that there are plenty of other email tools supplying even more than Constant Contact, and also for a lot much less cash. For the quantity you pay with Constant Contact, you could locate yourself making use of much more powerful devices such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simplistic method (it just includes autoresponders).

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