Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the email advertising game given that 1995. Throughout that time, they’ve handled to become one of one of the most secondhand e-mail tools on the planet, after Mailchimp.

Something I saw is that Constant Contact is extremely commonly the leading choice for several various other review web sites. Naturally, I am curious to see if our comprehensive analysis creates the exact same end result.

You could have had a look at the Constant Contact reviews supplied by individuals online, too, and whilst they are quite favorable, they may not give you the whole picture. Our review of Constant Contact is based on a systematic method and also uses our sensible experience and also knowledge of loads of other straightforward and also sophisticated advertising automation devices.

What makes them special is that they’ve added a number of functions over the years that few of their rivals sporting activity, such as electronic product downloads, occasion administration, consultation scheduling and also social projects. These all contribute to the diverse checklist of e-mail choices available, along with automations as well as reoccuring newsletters.

Constant Contact boast a market with around 400 apps and also assimilations that satisfy even the most specific niche of items. Despite these fancy numbers and features, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs and also examine.
Learn below!

Constant Contact Summary

Constant Contact is routed towards small companies, however their rates aren’t the most economical, particularly when you consider that their attributes simply aren’t that advanced. Plans begin with $9.99/ month, but this only permits 500 subscribers, and prices increase rather dramatically after that.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our full rates overview

Cons and pros


Is Constant Contact the appropriate newsletter service for you?

Advised if:

You run occasions:

Constant Contact is fairly one-of-a-kind hereof, being one of minority email advertising and marketing tools to allow you to handle event tickets, registrations, and also invitations . Remember that this feature includes its very own fees: 5.4% + $0.80 for every ticket sold or transaction conducted.

Not suggested if:

You require innovative automation:

Remarkably, for the costs it bills, Constant Contact doesn’t provide the most innovative automations. While they do provide triggered projects, autoresponders and abandoned cart projects (for Shopify only), you’ll locate that other more affordable devices use similar levels of automation– MailerLite as well as Sendinblue, for example.

Score information


Reduce of Use

Normally it’s easy to navigate, though a bit dull-looking. You can reach a lot of locations within a couple of clicks, though as they’ve added much more performance, some points have ended up being a little covert, for example, automations.

Newsletter Creation


The editor is fast, but light on features, particularly in the designing division. Apart from that it’s easy to deal with.



This is very basic, just allowing you to place simple introductions or get in touch with information. There is no if/then/else logic available.

Email types

Timeless, autoresponders, standard automations, reoccuring e-newsletters, A/B screening, event registrations, polls, discount coupons as well as studies .

Selection and also Flexibility of Template Designs

Not bad. You can also start from scratch, as well as utilize a handy feature called ‘Brand your email’ to auto-generate a template based on your web site’s shades as well as logo design.

Email Marketing Automation

They provide autoresponders as well as abandoned cart advocate Shopify as well as WooCommerce. It also generates pre-defined call sections based upon your consumers’ interactions with your on-line shop (e.g. repeat, expired and possible customers). Automations based on contact triggers (e.g. email opens up, clicks) are also readily available. It’s worth noting that the automations aren’t one of the most adaptable, as you can not truly combine problems as well as actions as you can in numerous various other tools.

List Management

You can develop segments from contact task, checklist subscription, get in touch with details, tags, or ecommerce activity. You can likewise produce a sector from your contact insights and also tag calls based upon contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the form, and also it just supplies a description box, basic area choices (which you can’t add to) and then a checklist, or listings, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not perform as well terribly, getting to one of the most prominent e-mail companies (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Reports and Analysis

Along with standard open and click records, spam, bounce and also unsubscribe prices are also offered. You additionally obtain click heat maps, and some helpful summary records such as open and also click trends, opens by device, % of contacts involved, as well as many successful subject line. You can likewise compare projects. Nevertheless, advanced tracking such as social monitoring isn’t offered.


Right here’s where it gets a little bit unshaven. The website and the tool are only readily available in English. You can select to transform a few of the non-editable email areas (e.g. footer and personal privacy policy message) to among 10 languages readily available, mostly European. Support and the data base is offered in 4 languages. Slightly complicated, yet at least there’s some effort to sustain multilingual customers and also audiences.

Additional Features

Spam- and Design-Testing

Spam screening isn’t readily available, nevertheless, there is a attribute to examine the email for mistakes (missing links, placeholder message that hasn’t been updated, etc). There’s also a device that enables you to sneak peek how emails will search for specific receivers, although this didn’t appear to work when we checked it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are put on short-lived hold for 15 days, and then feel bitter. If it occurs once again, they are moved right into a suspended bounce classification. They have actually a ‘ suggested for removal’ filter readily available to watch these, but don’t remove them immediately.



Import/export offered although it’s not as simple as it could be– you need to first enable advanced e-mail consents under Account Settings.

Storage available for information and also images


All strategies come with unlimited storage space.

Pro Features


of course

SPF and also DKIM are sustained.

Own Domain


Different degrees of account gain access to

of course

The Account Owner can likewise appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge quantity of combinations as well as applications , virtually 400.

Touchdown Page Builder


This is only available through their kind home builder, as well as it’s very fundamental. Rather, we ‘d recommend these complimentary landing web page contractors.

Consumer Support

3.5/ 5.

There are a number of channels of assistance, consisting of live conversation, phone support, a expertise base and community-based support. I found that the conversation and phone support weren’t constantly readily available, which was a little frustrating.

Total ranking.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks a lot of the boxes. The main concern right here, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves state with their website, they are a tool for small companies. And also, thus, it’s worth reviewing them on these terms. As discussed over, they definitely have enough of the essentials covered to please most local business, as well as if it were as easy as that after that we would certainly advise them much more extremely.

The issue, nowadays, is that there are plenty of other email devices offering much more than Constant Contact, as well as for a lot less cash. This consists of not just includes, yet also customer experience. For the quantity you pay with Constant Contact, you could discover on your own making use of much extra powerful devices such as ActiveCampaign and GetResponse.

And also with recent enhancements to automations and also coverage, and also the addition of brand-new functions like a internet site building contractor, it does look like they’re making an effort to boost the item. Their absence of innovative features makes it hard to recommend them over others at this price point.

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly assert that there could be various other interests at play there.

Attempt Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simple approach (it only features autoresponders). They likewise provide durable reports and also evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email marketing tools on the market. It’s offered in 6 languages as well as features advanced automation options as well as a integrated CRM.
  • GetResponse is a strong option. It features many innovative attributes (e.g. a webinar tool), offers and also has superb automations among the most effective spam as well as design screening devices we’ve ever utilized. When compared to GetResponse, that’s why Constant Contact drops short.

We have a in-depth guide with the most effective options to Constant Contact, check it out right here. You can likewise try out our Smart Finder to see which e-newsletter solution is finest suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to enter the information, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. However, at $399/month, you ‘d be far better off having a look at any of these CRMs for small businesses, which will be much more inexpensive. There are even a lot of exceptional complimentary CRMs to select from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Below is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software program for small companies. It safely shops your customer information as well as uses a safe and secure method to manage your subscribers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability rates are continually great in our bi-annual deliverability examinations.

Despite these flashy numbers as well as attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a tool for tiny organizations. The problem, these days, is that there are lots of other email tools providing also extra than Constant Contact, and for a lot much less cash. For the quantity you pay with Constant Contact, you can discover yourself using a lot a lot more powerful tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and also it can’t be compared to Constant Contact’s simple approach (it just features autoresponders).

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