Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Send Design To Another Account

Constant Contact have actually been in the e-mail marketing game because 1995. Throughout that time, they’ve taken care of to turn into one of the most previously owned email tools worldwide, after Mailchimp.

One point I saw is that Constant Contact is extremely typically the leading option for lots of other evaluation sites. Normally, I am curious to see if our in-depth evaluation creates the exact same outcome.

You could have taken a look at the Constant Contact testimonials used by customers online, as well, as well as whilst they are pretty favorable, they might not offer you the whole picture. Our review of Constant Contact is based on a methodical strategy and also uses our sensible experience and expertise of dozens of various other easy and also advanced marketing automation devices.

What makes them unique is that they’ve added a number of attributes throughout the years that few of their rivals sporting activity, such as digital item downloads, event monitoring, visit scheduling and also social projects. These all contribute to the diverse listing of e-mail choices offered, in addition to automations and persisting e-newsletters.

Constant Contact brag a marketplace with around 400 apps and also combinations that deal with also one of the most niche of products. Yet in spite of these showy numbers and attributes, rate of interest in Constant Contact appears to be on the decline, a minimum of according to Google Trends. Enough factor for us to take a more detailed check out Constant Contact’s outs & ins and also examine if it’s still relevant in the 21st century.
Find out below!

Constant Contact Summary

Constant Contact is routed in the direction of local business, however their prices aren’t one of the most budget friendly, specifically when you consider that their functions just aren’t that progressed. Strategies begin with $9.99/ month, but this only allows for 500 clients, and costs climb rather dramatically afterwards.

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Constant Contact Pricing

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Pros and Cons


Is Constant Contact the best newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is rather one-of-a-kind hereof, being among the few email marketing devices to enable you to handle occasion tickets, invites, as well as registrations . Bear in mind that this attribute comes with its own charges: 5.4% + $0.80 for each and every ticket sold or deal carried out.

Not recommended if:

You require advanced automation:

Remarkably, for the premium it charges, Constant Contact doesn’t supply one of the most sophisticated automations. While they do use activated campaigns, autoresponders and also abandoned cart campaigns (for Shopify only), you’ll locate that other much cheaper devices offer comparable degrees of automation– MailerLite as well as Sendinblue, for instance.

Rating details


Reduce of Use

Normally it’s easy to browse, though a little bit dull-looking. You can reach most locations within a couple of clicks, though as they’ve included extra capability, some points have actually come to be a little hidden, for example, automations.

Newsletter Creation


The editor is quick, but light on features, specifically in the styling division. Aside from that it’s very easy to work with.



This is very basic, only allowing you to place simple introductions or get in touch with details. There is no if/then/else logic readily available.

Email types

Timeless, autoresponders, fundamental automations, persisting e-newsletters, A/B testing, occasion registrations, vouchers, surveys and surveys .

Selection and also Flexibility of Template Designs

Okay. There are around 200 (!) themes to choose from, with varying levels of top quality (some are suitable, while others look a little fundamental and dated). You can additionally go back to square one, and also utilize a convenient feature called ‘Brand your e-mail’ to auto-generate a layout based upon your web site’s shades as well as logo.

Email Marketing Automation

It likewise creates pre-defined get in touch with sectors based on your clients’ communications with your online shop (e.g. repeat, lapsed and prospective consumers). Automations based on contact triggers (e.g. e-mail opens, clicks) are additionally available.

List Management

You can develop sectors from get in touch with task, checklist subscription, contact information, tags, or ecommerce task. You can also develop a sector from your call understandings as well as tag calls based upon contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no modification with the kind, as well as it simply supplies a summary box, basic field choices (which you can’t include in) and afterwards a listing, or checklists, that individuals can examine to be added to.


As you can see in our deliverability tests, Constant Contact does not execute also terribly, getting to one of the most prominent email companies (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports and Analysis

Along with basic open and also click reports, spam, bounce and unsubscribe prices are also available. You also obtain click heat maps, and some useful introduction records such as open and also click fads, opens up by gadget, % of contacts involved, and the majority of effective subject line. You can additionally contrast campaigns. Advanced tracking such as social tracking isn’t offered.


Right here’s where it gets a bit hirsute. The site and the device are just readily available in English. You can choose to alter a few of the non-editable email sections (e.g. footer as well as privacy policy message) to among 10 languages readily available, mostly European. Support and also the data base is offered in 4 languages. Slightly confusing, yet a minimum of there’s some effort to sustain multilingual individuals as well as audiences.

More Features

Spam- and also Design-Testing

Spam screening isn’t readily available, however, there is a feature to examine the e-mail for mistakes ( missing out on web links, placeholder text that hasn’t been updated, and so on). There’s likewise a tool that allows you to sneak peek how emails will try to find particular recipients, although this really did not seem to function when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Jump Management

of course

Soft bounces are placed on momentary hold for 15 days, and after that resent. If it occurs once again, they are moved right into a put on hold bounce category. They have actually a ‘recommended for elimination’ filter available to watch these, however do not eliminate them immediately.



Import/export offered although it’s not as simple as it could be– you require to initially make it possible for sophisticated email approvals under Account Settings.

Storage readily available for information and images


All strategies feature unlimited storage.

Pro Features



SPF as well as DKIM are supported.

Very own Domain


Different levels of account gain access to


The Account Owner can also appoint functions to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a massive amount of apps and also combinations , nearly 400.

Touchdown Page Builder


This is just offered via their type building contractor, as well as it’s really standard. Instead, we ‘d advise these cost-free touchdown web page builders.

Customer Support

3.5/ 5.

There are several networks of assistance, including online conversation, phone assistance, a expertise base as well as community-based support. I found that the chat and also phone assistance weren’t constantly offered, which was a little aggravating.

Overall ranking.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of packages. The main problem here, however, is that they’re asking a premium price for a sub-premium item.

Final thought.

As Constant Contact themselves restate via their website, they are a tool for small businesses. As well as, therefore, it’s worth reviewing them on these terms. As mentioned above, they most definitely have sufficient of the essentials covered to satisfy most local business, and if it were as easy as that after that we ‘d suggest them more highly.

The problem, nowadays, is that there are lots of various other email devices offering a lot more than Constant Contact, and for a lot less cash. This includes not only features, yet likewise customer experience. Actually, for the amount you pay with Constant Contact, you might find yourself making use of much more powerful devices such as ActiveCampaign and GetResponse.

And with current improvements to automations and coverage, and the enhancement of brand-new features like a internet site building contractor, it does look like they’re making an initiative to enhance the product. Their lack of sophisticated functions makes it hard to advise them over others at this cost factor.

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would frankly assert that there may be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplistic method (it only includes autoresponders). They additionally use robust reports as well as evaluation devices. On top of that, they are also less costly than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising and marketing tools on the market. It’s readily available in 6 languages and comes with sophisticated automation choices as well as a built-in CRM.
  • GetResponse is a strong option. It comes with many sophisticated attributes (e.g. a webinar device), has superb automations and also uses among the very best spam and also style screening devices we’ve ever before utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed overview with the most effective alternatives to Constant Contact, check it out here. You can additionally check out our Smart Finder to see which e-newsletter solution is best matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to enter into the information, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. Nonetheless, at $399/month, you ‘d be far better off having a look at any of these CRMs for local business, which will be far more inexpensive. There are also lots of excellent cost-free CRMs to pick from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to terminate your account. Right here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software program for small businesses. It safely shops your client information as well as supplies a protected means to handle your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability tests.

In spite of these flashy numbers and features, passion in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a tool for little companies. The problem, these days, is that there are lots of other e-mail tools providing also much more than Constant Contact, and also for a whole lot much less cash. For the amount you pay with Constant Contact, you might find yourself making use of much a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can not be contrasted to Constant Contact’s simplistic approach (it only features autoresponders).

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