Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Sending Ip Address

Constant Contact have remained in the email marketing video game because 1995. Throughout that time, they’ve taken care of to become one of the most secondhand e-mail tools on the planet, after Mailchimp.

Something I saw is that Constant Contact is extremely typically the top option for lots of various other testimonial websites. Normally, I am curious to see if our detailed evaluation generates the very same end result.

You might have looked into the Constant Contact evaluations offered by customers online, as well, as well as whilst they are quite positive, they might not give you the whole picture. Our evaluation of Constant Contact is based upon a systematic approach and utilizes our sensible experience and knowledge of dozens of other simple and also innovative advertising and marketing automation tools.

What makes them special is that they’ve added a number of attributes over the years that few of their rivals sport, such as electronic product downloads, event monitoring, visit scheduling and also social campaigns. These all add to the diverse listing of e-mail choices offered, in addition to automations as well as repeating e-newsletters.

Constant Contact brag a market with around 400 apps as well as integrations that deal with also one of the most specific niche of products. Yet in spite of these fancy numbers as well as functions, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. Sufficient reason for us to take a better check out Constant Contact’s ins & outs as well as examine if it’s still appropriate in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is routed towards small businesses, however their prices aren’t one of the most economical, specifically when you think about that their functions just aren’t that progressed. Plans begin with $9.99/ month, but this just permits 500 customers, and also rates climb quite dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our full pricing guide

Pros and Cons


Is Constant Contact the right newsletter solution for you?

Suggested if:

You run events:

Constant Contact is rather unique in this regard, being among minority email advertising devices to enable you to take care of occasion invitations, tickets, and also registrations . Keep in mind that this feature comes with its own fees: 5.4% + $0.80 for each ticket offered or deal performed.

Not suggested if:

You require advanced automation:

Remarkably, for the premium it charges, Constant Contact does not supply one of the most advanced automations. While they do use triggered campaigns, autoresponders and abandoned cart campaigns (for Shopify only), you’ll locate that other more affordable devices use similar levels of automation– MailerLite and also Sendinblue, for instance.

Score information


Relieve of Use

Normally it’s easy to browse, though a bit dull-looking. You can reach a lot of places within a couple of clicks, though as they’ve included much more performance, some points have come to be a little concealed, for example, automations.

E-newsletter Creation


The editor is fast, but light on attributes, particularly in the designing department. Apart from that it’s very easy to deal with.



This is extremely standard, only permitting you to put simple greetings or contact information. There is no if/then/else logic available.

Email types

Classic, autoresponders, fundamental automations, persisting newsletters, A/B screening, event registrations, surveys, polls and coupons .

Selection and also Flexibility of Template Designs

Not bad. You can likewise begin from scratch, as well as utilize a useful feature called ‘Brand your e-mail’ to auto-generate a template based on your internet site’s colors and also logo.

Email Marketing Automation

They use autoresponders and abandoned cart advocate Shopify as well as WooCommerce. It additionally produces pre-defined contact segments based upon your consumers’ interactions with your on-line store (e.g. repeat, lapsed as well as possible customers). Automations based upon call triggers (e.g. email opens, clicks) are also offered. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can not actually integrate problems and also actions as you can in many other devices.

Checklist Management

You can create segments from contact task, checklist membership, call details, tags, or ecommerce task. You can also produce a section from your contact understandings as well as tag calls based on call area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the type, as well as it just offers a summary box, fundamental area options (which you can’t add to) and then a list, or listings, that people can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do as well terribly, reaching the most prominent e-mail carriers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records as well as Analysis

Along with common open and click reports, spam, bounce and also unsubscribe rates are likewise offered. You additionally obtain click warmth maps, and also some useful introduction reports such as open and click fads, opens up by gadget, % of contacts engaged, as well as the majority of effective subject line. You can also compare campaigns. Nonetheless, advanced tracking such as social monitoring isn’t offered.


Below’s where it obtains a little bit hirsute. The website as well as the device are only readily available in English. You can choose to alter some of the non-editable e-mail areas (e.g. footer as well as privacy policy text) to one of 10 languages readily available, mainly European. Assistance and also the data base is offered in 4 languages. A little complicated, but at least there’s some initiative to support multilingual customers as well as audiences.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t offered, nevertheless, there is a feature to check the email for mistakes ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s also a device that permits you to preview how e-mails will try to find certain recipients, although this didn’t appear to function when we checked it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management


Soft bounces are positioned on short-term hold for 15 days, and then resent. If it happens once more, they are moved right into a put on hold bounce group. They have actually a ‘recommended for elimination’ filter readily available to view these, however do not remove them immediately.



Import/export offered although it’s not as uncomplicated as it could be– you need to first allow sophisticated e-mail approvals under Account Settings.

Storage space readily available for photos and data


All strategies include limitless storage.

Pro Features


of course

SPF and also DKIM are supported.

Own Domain


Different degrees of account gain access to


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a huge amount of apps and combinations , almost 400.

Landing Page Builder

of course

This is only available by means of their form builder, and also it’s very basic. Instead, we ‘d recommend these free landing web page home builders.

Customer Support

3.5/ 5.

There are a number of networks of assistance, consisting of real-time chat, phone support, a knowledge base as well as community-based assistance. I discovered that the conversation as well as phone assistance weren’t always offered, which was a little aggravating.

General rating.

3.6/ 5.

For a basic email tool, Constant Contact ticks the majority of packages. The main concern below, though, is that they’re asking a costs rate for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate with their website, they are a device for local business. And, thus, it’s worth assessing them on these terms. As stated above, they most definitely have enough of the fundamentals covered to please most local business, and also if it were as straightforward as that then we would certainly suggest them extra highly.

The concern, nowadays, is that there are plenty of other email tools providing a lot more than Constant Contact, and for a great deal much less money. This includes not only includes, but also user experience. For the quantity you pay with Constant Contact, you might discover on your own using much more powerful tools such as ActiveCampaign as well as GetResponse.

They do pick up points for their good deliverability prices, assimilations (particularly social media sites integrations), as well as for enabling various accessibility degrees for separate customers. And also with current improvements to automations and coverage, and the enhancement of new features like a internet site home builder, it does look like they’re making an initiative to enhance the product. Yet their lack of advanced attributes makes it challenging to recommend them over others at this price point. (You’ll see we don’t note them as a great Mailchimp option, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would frankly declare that there may be other passions at play there.

Try Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most advanced automation systems we’ve ever before attempted, as well as it can’t be contrasted to Constant Contact’s simplistic strategy (it only features autoresponders). They likewise use robust records and also evaluation devices. In addition to that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the most inexpensive all-in-one email advertising and marketing tools on the market. It’s readily available in 6 languages as well as includes innovative automation options and a built-in CRM.
  • GetResponse is a strong alternative. It includes several sophisticated features (e.g. a webinar device), offers and has superb automations one of the best spam and also design testing devices we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough guide with the very best alternatives to Constant Contact, check it out here. You can likewise try our Smart Finder to see which e-newsletter service is best fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d like to obtain into the information.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be much better off taking a look at any of these CRMs for tiny organizations, which will be far much more economical. There are even plenty of exceptional totally free CRMs to select from.

Just how can I cancel my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to terminate your account. Below is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising software for small businesses. It safely stores your customer information and also provides a protected way to manage your subscribers.

Constant Contact deliverability – is it any kind of great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

Despite these fancy numbers as well as attributes, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves reiterate via their website, they are a device for small companies. The problem, these days, is that there are plenty of other email tools using even more than Constant Contact, and for a great deal less money. For the quantity you pay with Constant Contact, you could discover yourself utilizing much a lot more effective tools such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, as well as it can’t be compared to Constant Contact’s simplified method (it only features autoresponders).

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