Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the email advertising and marketing game given that 1995. Throughout that time, they’ve taken care of to turn into one of one of the most previously owned e-mail devices on the planet, after Mailchimp.

Something I saw is that Constant Contact is really frequently the top selection for numerous other review internet sites. Naturally, I wonder to see if our comprehensive analysis generates the same outcome.

You could have looked into the Constant Contact reviews provided by customers online, too, and also whilst they are quite positive, they might not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic method and also utilizes our sensible experience and knowledge of loads of various other simple and also sophisticated advertising automation tools.

What makes them special is that they’ve included several attributes throughout the years that few of their competitors sport, such as electronic item downloads, occasion administration, visit organizing as well as social projects. These all include in the varied checklist of email alternatives offered, in addition to automations as well as recurring e-newsletters.

Constant Contact brag a market with around 400 apps and combinations that deal with also one of the most niche of items. In spite of these showy numbers as well as functions, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s ins & outs as well as examine.
Discover below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, but their prices aren’t the most affordable, particularly when you consider that their attributes simply aren’t that progressed. Strategies begin with $9.99/ month, yet this only permits 500 customers, as well as costs increase quite dramatically afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s plans in our full prices overview

Pros as well as Cons


Is Constant Contact the right newsletter solution for you?

Recommended if:

You run occasions:

Constant Contact is fairly special hereof, being one of the few e-mail advertising and marketing tools to enable you to handle occasion enrollments, tickets, as well as invitations . Remember that this attribute comes with its very own costs: 5.4% + $0.80 for each and every ticket sold or deal conducted.

Not suggested if:

You require sophisticated automation:

Remarkably, for the premium it charges, Constant Contact doesn’t use the most sophisticated automations. While they do use triggered campaigns, autoresponders and also deserted cart projects (for Shopify just), you’ll discover that other much more affordable tools use comparable levels of automation– MailerLite as well as Sendinblue.

Ranking information


Ease of Use

Usually it’s easy to browse, though a little bit dull-looking. You can reach a lot of areas within a number of clicks, though as they’ve added more functionality, some points have actually come to be a little concealed, for instance, automations.

Newsletter Creation


The editor is fast, yet light on functions, especially in the styling division. In addition to that it’s easy to collaborate with.



This is extremely basic, only allowing you to put simple greetings or contact details. There is no if/then/else logic offered.

Email kinds

Timeless, autoresponders, standard automations, recurring e-newsletters, A/B testing, occasion registrations, polls, promo codes and also surveys .

Option and Flexibility of Template Designs

Tolerable. There are around 200 (!) design templates to pick from, with varying degrees of top quality (some are decent, while others look a little fundamental and outdated). You can also go back to square one, and make use of a handy attribute called ‘Brand your e-mail’ to auto-generate a theme based upon your site’s colors and logo design.

Email Marketing Automation

They provide autoresponders and also abandoned cart campaigns for Shopify and WooCommerce. It also generates pre-defined get in touch with sections based on your clients’ communications with your online shop (e.g. repeat, lapsed and also potential clients). Automations based upon get in touch with triggers (e.g. email opens, clicks) are additionally readily available. It’s worth keeping in mind that the automations aren’t the most adaptable, as you can’t truly combine problems and also actions as you can in numerous other devices.

List Management

You can develop sections from call task, checklist subscription, contact information, tags, or ecommerce activity. You can additionally create a sector from your call insights and also tag contacts based upon contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is beside no modification with the type, and also it merely supplies a summary box, standard area alternatives (which you can not contribute to) and afterwards a checklist, or listings, that people can examine to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform too terribly, reaching one of the most preferred e-mail carriers (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Records as well as Analysis

Along with typical open and also click records, spam, bounce and also unsubscribe rates are likewise available. You additionally obtain click heat maps, and some helpful introduction reports such as open as well as click patterns, opens by device, % of calls involved, as well as the majority of effective subject line. You can additionally contrast campaigns. However, advanced tracking such as social tracking isn’t available.


Right here’s where it gets a little bit hirsute. The website and the tool are only readily available in English. You can choose to transform several of the non-editable e-mail sections (e.g. footer as well as privacy plan text) to one of 10 languages available, mainly European. Support as well as the data base is offered in 4 languages. Somewhat complicated, yet at least there’s some effort to support multilingual users and also target markets.

Further Features

Spam- and also Design-Testing

Spam testing isn’t offered, nonetheless, there is a feature to check the email for mistakes ( missing out on web links, placeholder message that hasn’t been updated, etc). There’s also a device that permits you to sneak peek exactly how emails will search for details recipients, although this really did not seem to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Jump Management


Soft bounces are put on temporary hold for 15 days, and afterwards feel bitter. They are relocated into a suspended bounce group if it takes place once again. They have actually a ‘ advised for elimination’ filter offered to check out these, but don’t remove them automatically.


of course

Import/export available although it’s not as simple as it could be– you require to first make it possible for advanced email consents under Account Settings.

Storage offered for information and photos


All plans include limitless storage.

Pro Features



SPF and DKIM are supported.

Own Domain


Various levels of account access


The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial amount of applications and also combinations , practically 400.

Landing Page Builder

of course

This is just available via their kind building contractor, and also it’s very fundamental. Instead, we ‘d advise these complimentary touchdown web page builders.

Consumer Support

3.5/ 5.

There are several channels of assistance, consisting of live chat, phone assistance, a data base and also community-based support. I found that the chat and also phone assistance weren’t constantly available, which was a little discouraging. When I was able to get hold of chat support, nonetheless, I did find them to be receptive as well as useful . Remember that you’ll need to call order to cancel your membership, which is pretty bothersome.

Total score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks a lot of the boxes. The main problem below, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves repeat with their website, they are a tool for local business. And also, because of this, it’s worth reviewing them on these terms. As mentioned above, they most definitely have enough of the fundamentals covered to satisfy most small businesses, and if it were as easy as that after that we ‘d recommend them extra highly.

The concern, nowadays, is that there are a lot of various other e-mail tools supplying even more than Constant Contact, as well as for a great deal less cash. This consists of not only includes, yet likewise user experience. As a matter of fact, for the amount you pay with Constant Contact, you can find yourself making use of a lot more powerful devices such as ActiveCampaign and also GetResponse.

They do get factors for their suitable deliverability prices, integrations ( specifically social networks assimilations), and also for permitting different accessibility levels for different customers. As well as with recent improvements to automations as well as coverage, as well as the enhancement of brand-new features like a website building contractor, it does look like they’re making an effort to enhance the product. However their lack of advanced attributes makes it challenging to recommend them over others at this rate point. (You’ll see we don’t list them as a great Mailchimp option, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated solution anywhere around the internet, I would strongly declare that there could be various other passions at play there.

Attempt Constant Contact currently for free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simple method (it just features autoresponders). They likewise use durable reports as well as analysis devices. They are even more affordable than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one email advertising devices on the market. It’s readily available in 6 languages and includes sophisticated automation choices as well as a integrated CRM.
  • GetResponse is a strong choice. It includes lots of advanced attributes (e.g. a webinar device), offers and has superb automations one of the very best spam and also style testing tools we’ve ever before used. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough overview with the best options to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which newsletter service is finest suited to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d such as to get right into the information.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. However, at $399/month, you ‘d be better off having a look at any of these CRMs for local business, which will be much more budget-friendly. There are even plenty of outstanding complimentary CRMs to choose from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within company hours Eastern time in order to cancel your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software application for local business. It securely stores your client data as well as supplies a secure way to manage your clients.

Constant Contact deliverability – is it any kind of excellent?

Constant Contact’s deliverability prices are consistently excellent in our bi-annual deliverability tests.

Despite these showy numbers as well as features, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat with their website, they are a tool for tiny companies. The issue, these days, is that there are lots of various other email tools using even a lot more than Constant Contact, as well as for a great deal much less cash. For the amount you pay with Constant Contact, you can find yourself utilizing much a lot more powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simplistic method (it only features autoresponders).

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