Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Sms Marketing

Constant Contact have actually been in the email advertising game considering that 1995. During that time, they’ve managed to become one of the most pre-owned e-mail devices on the planet, after Mailchimp.

One thing I noticed is that Constant Contact is really usually the leading selection for many various other testimonial internet sites. Naturally, I am curious to see if our in-depth evaluation generates the very same result.

You may have looked into the Constant Contact testimonials used by customers online, as well, and also whilst they are quite favorable, they may not give you the whole picture. Our testimonial of Constant Contact is based on a systematic strategy as well as utilizes our practical experience and knowledge of loads of various other basic and also sophisticated advertising automation tools.

What makes them special is that they’ve included numerous features throughout the years that few of their rivals sporting activity, such as electronic item downloads, event monitoring, consultation organizing as well as social projects. These all include in the varied checklist of e-mail choices available, along with automations and also repeating newsletters.

Constant Contact boast a industry with around 400 applications as well as integrations that deal with even the most niche of products. In spite of these flashy numbers as well as attributes, rate of interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. Enough factor for us to take a closer check out Constant Contact’s outs & ins as well as inspect if it’s still pertinent in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is guided towards small businesses, however their rates aren’t one of the most budget friendly, particularly when you take into consideration that their functions just aren’t that progressed. Plans begin with $9.99/ month, but this just permits 500 subscribers, as well as prices climb rather dramatically after that.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our complete prices guide

Pros and also Cons


Is Constant Contact the right e-newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is fairly distinct in this regard, being among minority email advertising devices to allow you to take care of occasion invites, enrollments, and also tickets . Keep in mind that this attribute comes with its very own charges: 5.4% + $0.80 for each ticket marketed or purchase carried out.

Not suggested if:

You require advanced automation:

Remarkably, for the costs it bills, Constant Contact does not use the most innovative automations. While they do supply caused campaigns, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll find that various other much less costly tools use similar degrees of automation– MailerLite as well as Sendinblue.

Rating details


Reduce of Use

Generally it’s very easy to browse, though a little bit dull-looking. You can reach many places within a number of clicks, though as they’ve included a lot more functionality, some points have ended up being a little surprise, as an example, automations.

Newsletter Creation


The editor is fast, but light on features, particularly in the designing division. Aside from that it’s easy to collaborate with.


of course

This is very basic, only permitting you to place simple introductions or get in touch with details. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, basic automations, reoccuring e-newsletters, A/B screening, event enrollments, polls, surveys and coupons .

Option as well as Flexibility of Template Designs

Tolerable. There are around 200 (!) themes to choose from, with varying levels of quality (some are good, while others look a little basic and outdated). You can likewise go back to square one, and also make use of a helpful feature called ‘Brand your email’ to auto-generate a theme based upon your internet site’s colors as well as logo design.

Email Marketing Automation

They supply autoresponders and also abandoned cart campaigns for Shopify and also WooCommerce. It additionally generates pre-defined get in touch with sectors based on your customers’ communications with your on-line shop (e.g. repeat, lapsed and also prospective clients). Automations based on contact triggers (e.g. e-mail opens, clicks) are also offered. It’s worth noting that the automations aren’t one of the most adaptable, as you can not really combine conditions as well as activities as you can in numerous various other tools.

Listing Management

You can produce sectors from call task, checklist subscription, call details, tags, or ecommerce activity. You can additionally produce a sector from your get in touch with insights and also tag calls based upon call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, as well as it just provides a description box, standard field choices (which you can not contribute to) and after that a checklist, or checklists, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not perform as well badly, reaching one of the most preferred e-mail providers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports as well as Analysis

In addition to standard open and click reports, spam, bounce and unsubscribe prices are additionally available. You additionally obtain click warmth maps, and also some helpful introduction records such as open and click trends, opens up by gadget, % of contacts engaged, and also most effective subject line. You can additionally compare campaigns. Progressed tracking such as social monitoring isn’t offered.


Right here’s where it obtains a bit unshaven. The site as well as the device are just available in English. You can select to transform a few of the non-editable email sections (e.g. footer as well as privacy policy message) to among 10 languages offered, primarily European. Assistance and the knowledge base is offered in 4 languages. Somewhat complex, however at the very least there’s some effort to support multilingual users and also audiences.

Additional Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a attribute to inspect the email for mistakes (missing web links, placeholder text that hasn’t been updated, etc). There’s additionally a tool that allows you to sneak peek how emails will certainly search for specific receivers, although this didn’t appear to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Bounce Management

of course

Soft bounces are positioned on short-lived hold for 15 days, and then feel bitter. They are relocated into a suspended bounce group if it happens once again. They have a ‘ advised for removal’ filter available to watch these, but don’t remove them immediately.



Import/export readily available although it’s not as straightforward as maybe– you need to initially allow sophisticated e-mail permissions under Account Settings.

Storage available for information and pictures


All strategies include unrestricted storage.

Pro Features


of course

SPF and also DKIM are sustained.

Own Domain


Different levels of account accessibility

of course

The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a large amount of apps and assimilations , almost 400.

Landing Page Builder

of course

This is only readily available through their type builder, and it’s really basic. Rather, we would certainly suggest these totally free landing web page contractors.

Client Support

3.5/ 5.

There are several networks of support, including real-time chat, phone support, a data base as well as community-based assistance. However, I found that the chat and also phone support weren’t always readily available, which was a little frustrating. When I had the ability to get hold of chat assistance, nonetheless, I did find them to be receptive and valuable . Bear in mind that you’ll require to contact order to cancel your membership, which is rather annoying.

Overall score.

3.6/ 5.

For a basic e-mail tool, Constant Contact ticks the majority of the boxes. The main concern below, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves state through their site, they are a device for local business. And, as such, it’s worth assessing them on these terms. As discussed over, they definitely have enough of the essentials covered to satisfy most local business, and if it were as simple as that after that we would certainly suggest them much more highly.

The issue, these days, is that there are a lot of various other email devices using much more than Constant Contact, and for a great deal less money. This consists of not just includes, yet also customer experience. For the amount you pay with Constant Contact, you might discover on your own making use of a lot extra powerful tools such as ActiveCampaign and GetResponse.

They do get factors for their decent deliverability prices, integrations ( especially social media assimilations), and for enabling different gain access to levels for different individuals. And also with current enhancements to automations as well as coverage, and the enhancement of brand-new attributes like a site home builder, it does appear like they’re making an effort to boost the product. Their absence of innovative features makes it difficult to advise them over others at this rate factor. (You’ll see we do not note them as a excellent Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the web, I would boldly declare that there might be various other passions at play there.

Try Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most advanced automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simple approach (it only features autoresponders). They also supply robust records as well as analysis devices. They are even less costly than Constant Contact.
  • Sendinblue is among the most affordable all-in-one e-mail advertising tools on the marketplace. It’s readily available in 6 languages as well as features innovative automation alternatives and a integrated CRM.
  • GetResponse is a solid option. It includes several innovative attributes (e.g. a webinar tool), has exceptional automations and provides among the best spam and also layout screening tools we’ve ever used. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough overview with the very best choices to Constant Contact, check it out right here. You can additionally check out our Smart Finder to see which newsletter service is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d such as to obtain right into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM platform. At $399/month, you ‘d be a lot far better off taking a look at any of these CRMs for small organizations, which will be far extra budget friendly. There are even a lot of exceptional free CRMs to pick from.

How can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to terminate your account. Here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail marketing software application for local business. It securely shops your customer data and also provides a safe and secure way to handle your subscribers.

Constant Contact deliverability – is it any type of excellent?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability tests.

Despite these flashy numbers and also attributes, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves restate through their site, they are a tool for little businesses. The problem, these days, is that there are plenty of various other e-mail tools using also extra than Constant Contact, and also for a lot less money. For the amount you pay with Constant Contact, you might locate on your own utilizing much more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simplistic technique (it only includes autoresponders).

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