Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the e-mail advertising and marketing game since 1995. During that time, they’ve taken care of to turn into one of one of the most used email devices worldwide, after Mailchimp.

Something I saw is that Constant Contact is extremely usually the top choice for several various other testimonial web sites. Naturally, I am curious to see if our detailed analysis produces the exact same end result.

You might have checked out the Constant Contact reviews used by customers online, also, and whilst they are pretty positive, they might not give you the whole picture. Our evaluation of Constant Contact is based upon a methodical method and utilizes our useful experience and understanding of loads of other easy and advanced marketing automation tools.

What makes them unique is that they’ve included a number of attributes for many years that few of their rivals sporting activity, such as digital item downloads, occasion management, visit organizing as well as social campaigns. These all contribute to the varied checklist of email choices offered, along with automations and also reoccuring e-newsletters.

Constant Contact boast a industry with around 400 apps and combinations that deal with even one of the most niche of products. Yet regardless of these fancy numbers as well as attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. Sufficient factor for us to take a closer take a look at Constant Contact’s ins & outs and examine if it’s still pertinent in the 21st century.
Discover below!

Constant Contact Summary

Constant Contact is guided towards local business, but their rates aren’t one of the most budget friendly, specifically when you think about that their functions just aren’t that advanced. Strategies start from $9.99/ month, however this just allows for 500 customers, and costs rise rather sharply afterwards.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s plans in our full prices guide

Cons and also pros


Is Constant Contact the ideal newsletter service for you?

Recommended if:

You run events:

Constant Contact is quite distinct hereof, being just one of the few email marketing tools to allow you to manage event enrollments, invites, and also tickets . Bear in mind that this feature features its very own fees: 5.4% + $0.80 for each and every ticket sold or purchase conducted.

Not suggested if:

You require innovative automation:

Remarkably, for the costs it bills, Constant Contact does not provide one of the most sophisticated automations. While they do offer activated projects, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll find that more affordable tools supply comparable degrees of automation– MailerLite and also Sendinblue, for instance.

Rating information


Reduce of Use

Normally it’s easy to navigate, though a bit dull-looking. You can reach a lot of areas within a number of clicks, though as they’ve added much more performance, some points have become a little surprise, for instance, automations.

Newsletter Creation


The editor is fast, yet light on features, especially in the styling division. Apart from that it’s easy to deal with.



This is very basic, just enabling you to place easy introductions or call details. There is no if/then/else logic readily available.

Email types

Classic, autoresponders, fundamental automations, reoccuring newsletters, A/B testing, event registrations, surveys, surveys and also vouchers .

Option and also Flexibility of Template Designs

Not negative. You can also begin from scrape, and also utilize a useful attribute called ‘Brand your e-mail’ to auto-generate a template based on your web site’s colors and also logo.

Email Marketing Automation

They supply autoresponders and deserted cart advocate Shopify and WooCommerce. It also produces pre-defined get in touch with sections based on your consumers’ communications with your on-line store (e.g. repeat, lapsed and possible customers). Automations based on get in touch with triggers (e.g. email opens up, clicks) are likewise offered. It’s worth noting that the automations aren’t one of the most versatile, as you can’t actually incorporate problems and activities as you can in numerous other devices.

List Management

You can create sections from call task, checklist subscription, contact details, tags, or ecommerce task. You can likewise produce a sector from your get in touch with insights and also tag get in touches with based on call area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no personalization with the type, and also it merely provides a summary box, standard field alternatives (which you can’t include in) and then a listing, or checklists, that individuals can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not do also badly, getting to the most prominent email suppliers (AOL, Gmail, Yahoo, and also Outlook) most of the moment.

Reports as well as Analysis

In addition to typical open and also click reports, spam, bounce and unsubscribe prices are also offered. You likewise obtain click heat maps, and some helpful review records such as open and also click fads, opens up by device, % of get in touches with engaged, as well as many successful subject line.


The tool and also the website are only available in English. You can pick to alter some of the non-editable e-mail sections (e.g. footer and personal privacy policy text) to one of 10 languages offered, primarily European.

Further Features

Spam- and Design-Testing

Spam screening isn’t offered, however, there is a feature to check the email for errors (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s likewise a tool that enables you to sneak peek exactly how emails will certainly try to find specific recipients, although this didn’t seem to function when we tested it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are put on short-lived hold for 15 days, and after that resent. They are moved right into a suspended bounce group if it happens once more. They have a ‘recommended for elimination’ filter offered to watch these, but don’t remove them immediately.



Import/export offered although it’s not as uncomplicated as maybe– you require to initially make it possible for sophisticated e-mail consents under Account Settings.

Storage space offered for photos and data


All strategies feature endless storage space.

Pro Features



SPF as well as DKIM are supported.

Own Domain


Different degrees of account accessibility


The Account Owner can additionally designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a huge quantity of applications as well as assimilations , nearly 400.

Landing Page Builder


This is only offered using their kind building contractor, and it’s really fundamental. Rather, we would certainly suggest these free touchdown web page builders.

Consumer Support

3.5/ 5.

There are numerous networks of assistance, consisting of live conversation, phone support, a knowledge base and community-based assistance. Nevertheless, I found that the conversation as well as phone assistance weren’t constantly readily available, which was a little frustrating. When I had the ability to acquire chat support, nevertheless, I did find them to be responsive as well as helpful . Keep in mind that you’ll require to call order to cancel your subscription, which is pretty aggravating.

General score.

3.6/ 5.

For a basic email device, Constant Contact ticks most of packages. The major issue below, though, is that they’re asking a premium rate for a sub-premium item.

Final thought.

As Constant Contact themselves state with their website, they are a device for small companies. And, as such, it’s worth assessing them on these terms. As discussed over, they most definitely have enough of the essentials covered to please most small businesses, and if it were as basic as that then we would certainly recommend them much more highly.

The issue, these days, is that there are plenty of other email tools supplying a lot more than Constant Contact, as well as for a great deal much less money. This consists of not only features, however likewise individual experience. For the amount you pay with Constant Contact, you might locate yourself using much more effective devices such as ActiveCampaign and also GetResponse.

They do pick up factors for their decent deliverability prices, assimilations ( especially social media integrations), and also for enabling different gain access to degrees for separate users. And with current improvements to automations and coverage, and also the enhancement of new attributes like a internet site contractor, it does resemble they’re making an effort to enhance the item. But their absence of advanced attributes makes it challenging to recommend them over others at this cost factor. (You’ll see we don’t detail them as a excellent Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would strongly declare that there could be other rate of interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of one of the most advanced automation systems we’ve ever before attempted, and it can not be contrasted to Constant Contact’s simple strategy (it just includes autoresponders). They additionally offer robust reports and also evaluation devices. They are also cheaper than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one e-mail marketing tools on the marketplace. It’s readily available in 6 languages and includes innovative automation choices and a integrated CRM.
  • GetResponse is a solid choice. It comes with many sophisticated features (e.g. a webinar device), has superb automations and also offers among the best spam and also style screening tools we’ve ever made use of. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed overview with the best alternatives to Constant Contact, check it out right here. You can also check out our Smart Finder to see which e-newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact contrast if you ‘d such as to get into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be far better off taking a look at any one of these CRMs for local business, which will certainly be far more budget-friendly. There are even a lot of superb complimentary CRMs to select from.

Exactly how can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within service hours Eastern time in order to cancel your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail advertising and marketing software program for local business. It safely stores your consumer data and also uses a safe means to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are continually good in our bi-annual deliverability tests.

Regardless of these fancy numbers as well as functions, interest in Constant Contact appears to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state through their site, they are a device for tiny companies. The problem, these days, is that there are plenty of other email tools offering also a lot more than Constant Contact, and also for a whole lot less money. For the quantity you pay with Constant Contact, you can find yourself making use of much more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can not be contrasted to Constant Contact’s simple strategy (it just includes autoresponders).

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