Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact To Purchase House

Constant Contact have actually been in the email advertising video game considering that 1995. Throughout that time, they’ve handled to become one of the most previously owned email tools on the planet, after Mailchimp.

One point I observed is that Constant Contact is really frequently the leading choice for many various other evaluation websites. Naturally, I wonder to see if our comprehensive analysis generates the very same end result.

You might have looked into the Constant Contact reviews used by users online, as well, and whilst they are pretty favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based upon a methodical method and uses our functional experience as well as understanding of dozens of various other simple and sophisticated marketing automation devices.

What makes them unique is that they’ve added several features over the years that few of their competitors sporting activity, such as digital product downloads, event monitoring, appointment organizing and social campaigns. These all include in the diverse listing of email alternatives available, along with automations as well as recurring newsletters.

Constant Contact boast a marketplace with around 400 apps and also combinations that satisfy also the most particular niche of products. Yet despite these flashy numbers and attributes, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. Enough reason for us to take a closer consider Constant Contact’s ins & outs and also check if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is guided in the direction of small companies, however their prices aren’t the most inexpensive, especially when you take into consideration that their functions just aren’t that progressed. Plans begin with $9.99/ month, however this just permits 500 clients, and also costs climb quite greatly after that.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our full pricing overview

Cons and pros


Is Constant Contact the ideal newsletter service for you?

Suggested if:

You run events:

Constant Contact is quite unique hereof, being among minority e-mail advertising and marketing devices to allow you to handle occasion registrations, invitations, and tickets . Remember that this feature includes its own costs: 5.4% + $0.80 for each and every ticket marketed or transaction carried out.

Not suggested if:

You require advanced automation:

Remarkably, for the costs it bills, Constant Contact does not provide the most innovative automations. While they do supply triggered projects, autoresponders and also deserted cart projects (for Shopify only), you’ll locate that other much less costly devices supply comparable degrees of automation– MailerLite and Sendinblue.

Rating details


Reduce of Use

Normally it’s very easy to browse, though a bit dull-looking. You can get to many locations within a couple of clicks, though as they’ve included much more capability, some points have actually ended up being a little surprise, for instance, automations.

E-newsletter Creation


The editor is quick, yet light on functions, specifically in the styling division. Besides that it’s easy to deal with.



This is very fundamental, just allowing you to insert straightforward greetings or contact details. There is no if/then/else reasoning offered.

Email types

Timeless, autoresponders, standard automations, reoccuring e-newsletters, A/B screening, event registrations, surveys, coupons as well as polls .

Selection and Flexibility of Template Designs

Not bad. You can also begin from scratch, and utilize a convenient function called ‘Brand your e-mail’ to auto-generate a theme based on your web site’s colors and logo design.

Email Marketing Automation

They offer autoresponders and also abandoned cart campaigns for Shopify and also WooCommerce. It additionally produces pre-defined contact sectors based on your consumers’ interactions with your on the internet store (e.g. repeat, lapsed and possible consumers). Automations based on get in touch with triggers (e.g. e-mail opens up, clicks) are also offered. It’s worth noting that the automations aren’t the most flexible, as you can’t truly combine problems as well as actions as you can in many other tools.

Checklist Management

You can produce sectors from call task, list membership, call details, tags, or ecommerce task. You can likewise develop a sector from your contact understandings as well as tag contacts based on contact area requirements.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no customization with the type, as well as it simply uses a summary box, basic field choices (which you can not include in) and afterwards a list, or checklists, that individuals can inspect to be included in.


As you can see in our deliverability examinations, Constant Contact does not execute also terribly, getting to one of the most popular email service providers (AOL, Gmail, Yahoo, and Outlook) the majority of the time.

Records and Analysis

In addition to basic open as well as click reports, spam, bounce and also unsubscribe rates are likewise available. You additionally get click warm maps, and also some valuable review records such as open as well as click trends, opens up by tool, % of calls engaged, as well as most successful subject line.


The site and also the tool are only available in English. You can pick to alter some of the non-editable e-mail sections (e.g. footer as well as privacy plan message) to one of 10 languages offered, mostly European.

More Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a function to check the email for mistakes (missing links, placeholder text that hasn’t been updated, and so on). There’s additionally a tool that allows you to sneak peek exactly how emails will search for particular receivers, although this didn’t seem to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are placed on temporary hold for 15 days, and after that feel bitter. They are relocated into a suspended bounce group if it happens once again. They have a ‘recommended for elimination’ filter readily available to check out these, however do not eliminate them automatically.



Import/export available although it’s not as straightforward as maybe– you need to first enable advanced email approvals under Account Settings.

Storage offered for information and pictures


All plans include unlimited storage.

Pro Features


of course

SPF and also DKIM are sustained.

Own Domain


Different levels of account gain access to


The Account Owner can likewise designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a enormous quantity of apps and assimilations , almost 400.

Touchdown Page Builder


This is just available through their form builder, and also it’s very basic. Instead, we ‘d advise these complimentary landing page home builders.

Consumer Support

3.5/ 5.

There are several channels of assistance, consisting of live chat, phone support, a knowledge base and community-based assistance. I located that the chat as well as phone assistance weren’t always offered, which was a little irritating.

Overall rating.

3.6/ 5.

For a fundamental e-mail tool, Constant Contact ticks the majority of packages. The main issue here, though, is that they’re asking a costs rate for a sub-premium product.


As Constant Contact themselves reiterate with their website, they are a device for small companies. And also, thus, it’s worth evaluating them on these terms. As discussed above, they certainly have enough of the basics covered to please most small companies, and if it were as straightforward as that then we ‘d suggest them more extremely.

The issue, these days, is that there are plenty of other e-mail tools offering a lot more than Constant Contact, and also for a great deal less cash. This includes not just features, however likewise user experience. For the amount you pay with Constant Contact, you might find on your own making use of a lot extra powerful devices such as ActiveCampaign and also GetResponse.

And with recent enhancements to automations as well as reporting, and also the addition of brand-new functions like a internet site contractor, it does look like they’re making an effort to improve the product. Their lack of innovative attributes makes it difficult to suggest them over others at this cost factor.

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would frankly claim that there could be various other passions at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simple method (it only features autoresponders). They also offer durable reports as well as analysis tools. In addition to that, they are even less costly than Constant Contact.
  • Sendinblue is among the most affordable all-in-one email marketing tools on the marketplace. It’s available in 6 languages and also includes sophisticated automation options and also a built-in CRM.
  • GetResponse is a solid alternative. It includes several sophisticated features (e.g. a webinar tool), has exceptional automations and also provides one of the very best spam as well as design testing devices we’ve ever made use of. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough overview with the most effective alternatives to Constant Contact, check it out right here. You can additionally try our Smart Finder to see which e-newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d such as to get into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you would certainly be far better off taking a look at any of these CRMs for local business, which will be far more budget friendly. There are even a lot of excellent totally free CRMs to choose from.

Exactly how can I terminate my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to terminate your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising and marketing software for small companies. It securely stores your client information and also provides a safe method to manage your clients.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability prices are consistently good in our bi-annual deliverability examinations.

In spite of these fancy numbers and features, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves state with their website, they are a tool for small businesses. The concern, these days, is that there are plenty of other email devices offering even extra than Constant Contact, as well as for a whole lot less cash. For the amount you pay with Constant Contact, you can discover on your own using much a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever tried, as well as it can’t be compared to Constant Contact’s simple strategy (it just includes autoresponders).

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