Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact Webanars

Constant Contact have actually been in the e-mail marketing video game given that 1995. During that time, they’ve taken care of to turn into one of the most used email tools on the planet, after Mailchimp.

One thing I discovered is that Constant Contact is very frequently the leading option for numerous various other evaluation sites. Normally, I wonder to see if our thorough evaluation generates the same outcome.

You could have looked into the Constant Contact evaluations used by customers online, as well, and whilst they are quite positive, they might not provide you the whole picture. Our testimonial of Constant Contact is based upon a systematic technique and also uses our practical experience and also knowledge of loads of other basic and advanced advertising automation tools.

What makes them unique is that they’ve included several attributes for many years that few of their competitors sporting activity, such as electronic product downloads, occasion monitoring, appointment scheduling and social campaigns. These all include in the varied list of email choices available, in addition to automations and also recurring e-newsletters.

Constant Contact brag a marketplace with around 400 applications and also integrations that satisfy also one of the most particular niche of items. Yet in spite of these fancy numbers and attributes, passion in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a closer look at Constant Contact’s ins & outs and also examine.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small companies, yet their costs aren’t one of the most affordable, particularly when you consider that their attributes simply aren’t that advanced. Strategies start from $9.99/ month, but this just permits 500 subscribers, and also rates climb rather sharply afterwards.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full prices overview

Pros and also Cons


Is Constant Contact the right e-newsletter solution for you?

Advised if:

You run events:

Constant Contact is rather distinct in this regard, being one of minority e-mail advertising and marketing devices to permit you to handle event invites, tickets, and registrations . Remember that this attribute comes with its own fees: 5.4% + $0.80 for each ticket offered or purchase carried out.

Not advised if:

You need sophisticated automation:

Remarkably, for the premium it bills, Constant Contact doesn’t offer the most innovative automations. While they do offer triggered campaigns, autoresponders and also abandoned cart campaigns (for Shopify only), you’ll find that other more affordable tools provide comparable degrees of automation– MailerLite and also Sendinblue, for example.

Ranking details


Ease of Use

Usually it’s simple to navigate, though a bit dull-looking. You can reach most areas within a couple of clicks, though as they’ve included more functionality, some things have actually become a little surprise, for instance, automations.

E-newsletter Creation


The editor is quick, but light on functions, especially in the designing department. In addition to that it’s simple to work with.



This is extremely basic, only allowing you to place easy introductions or get in touch with details. There is no if/then/else reasoning available.

Email kinds

Classic, autoresponders, fundamental automations, persisting e-newsletters, A/B testing, occasion registrations, discount coupons, surveys as well as polls .

Choice and also Flexibility of Template Designs

Not poor. You can likewise start from scratch, as well as utilize a useful function called ‘Brand your e-mail’ to auto-generate a design template based on your internet site’s shades and logo.

Email Marketing Automation

They supply autoresponders as well as deserted cart advocate Shopify and also WooCommerce. It likewise generates pre-defined call sectors based upon your customers’ interactions with your online shop (e.g. repeat, lapsed and also potential clients). Automations based on contact triggers (e.g. e-mail opens up, clicks) are additionally offered. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can’t really integrate conditions and also activities as you can in lots of other devices.

Checklist Management

You can create sectors from contact activity, checklist subscription, call information, tags, or ecommerce task. You can additionally create a section from your contact insights as well as tag get in touches with based upon contact field standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no customization with the form, and it simply uses a description box, basic area choices (which you can not contribute to) and then a list, or lists, that individuals can inspect to be contributed to.


As you can see in our deliverability tests, Constant Contact does not perform also badly, getting to one of the most prominent email providers (AOL, Gmail, Yahoo, and Outlook) the majority of the moment.

Reports and also Analysis

In addition to standard open and click reports, spam, bounce and unsubscribe rates are also readily available. You additionally get click warm maps, and some useful introduction records such as open and also click trends, opens up by tool, % of contacts involved, and also a lot of successful subject line. You can additionally contrast projects. Nonetheless, progressed tracking such as social monitoring isn’t offered.


Right here’s where it obtains a little bit hairy. The site and the device are just offered in English. You can pick to alter several of the non-editable e-mail sections (e.g. footer and also personal privacy policy message) to one of 10 languages offered, mainly European. Assistance and the data base is available in 4 languages. A little complicated, yet at the very least there’s some initiative to sustain multilingual individuals and audiences.

More Features

Spam- and also Design-Testing

Spam screening isn’t readily available, nonetheless, there is a attribute to inspect the email for mistakes ( missing out on links, placeholder text that hasn’t been updated, and so on). There’s also a device that allows you to preview exactly how e-mails will certainly try to find certain recipients, although this really did not appear to work when we tested it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are put on temporary hold for 15 days, and afterwards feel bitter. They are relocated right into a suspended bounce group if it occurs once again. They have actually a ‘recommended for removal’ filter readily available to see these, yet don’t eliminate them instantly.


of course

Import/export readily available although it’s not as straightforward as it could be– you need to initially enable advanced e-mail approvals under Account Settings.

Storage space readily available for photos as well as data


All plans include unrestricted storage space.

Pro Features


of course

SPF as well as DKIM are sustained.

Very own Domain


Different degrees of account gain access to

of course

The Account Owner can additionally appoint functions to be either an Account Manager or a Campaign Creator.



Constant Contact offer a enormous amount of assimilations as well as apps , virtually 400.

Landing Page Builder

of course

This is only available via their form builder, and it’s really standard. Instead, we ‘d advise these free landing page home builders.

Consumer Support

3.5/ 5.

There are a number of channels of support, consisting of real-time chat, phone support, a knowledge base and also community-based support. I found that the chat and also phone support weren’t constantly readily available, which was a little discouraging. When I was able to acquire chat support, nonetheless, I did discover them to be valuable and also responsive . Remember that you’ll require to call order to cancel your membership, which is pretty frustrating.

Overall rating.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks the majority of packages. The main problem right here, however, is that they’re asking a costs price for a sub-premium item.


As Constant Contact themselves restate via their site, they are a device for small businesses. As well as, as such, it’s worth assessing them on these terms. As discussed over, they absolutely have enough of the essentials covered to please most small businesses, as well as if it were as simple as that then we would certainly suggest them extra very.

The issue, these days, is that there are plenty of various other e-mail tools supplying much more than Constant Contact, as well as for a great deal less cash. This consists of not only includes, yet also individual experience. For the quantity you pay with Constant Contact, you can find on your own using much more powerful devices such as ActiveCampaign and GetResponse.

They do pick up factors for their suitable deliverability prices, assimilations ( especially social media sites integrations), and for allowing various accessibility levels for different customers. And also with current improvements to automations and reporting, as well as the enhancement of brand-new functions like a site builder, it does resemble they’re making an initiative to boost the item. Yet their absence of advanced functions makes it tough to advise them over others at this rate point. (You’ll see we do not note them as a good Mailchimp option, either.).

There you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would boldly assert that there could be various other interests at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplified strategy (it only features autoresponders). They additionally supply durable records and also analysis devices. They are even less expensive than Constant Contact.
  • Sendinblue is among the cheapest all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages and features innovative automation choices as well as a built-in CRM.
  • GetResponse is a strong option. It comes with lots of innovative functions (e.g. a webinar device), has exceptional automations and also uses one of the very best spam as well as layout testing devices we’ve ever before utilized. When compared to GetResponse, that’s why Constant Contact falls short.

We have a in-depth guide with the most effective choices to Constant Contact, check it out below. You can additionally try our Smart Finder to see which newsletter solution is best suited to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp defeats Constant Contact by far. Take a look at our Mailchimp vs Constant Contact comparison if you ‘d such as to get right into the details.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for small services, which will be much extra budget-friendly. There are also lots of excellent cost-free CRMs to select from.

How can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to terminate your account. Here is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email marketing software for small companies. It securely shops your consumer information and supplies a safe and secure way to manage your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are constantly excellent in our bi-annual deliverability tests.

Despite these fancy numbers and attributes, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate via their site, they are a tool for small services. The concern, these days, is that there are lots of other email devices using even extra than Constant Contact, and also for a lot much less cash. For the amount you pay with Constant Contact, you could find on your own using a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can’t be compared to Constant Contact’s simple method (it only features autoresponders).

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