Constant Contact - Create Email Marketing Campaigns Like a Pro

Constant Contact What Is Email Opt Out

Constant Contact have remained in the email advertising game considering that 1995. Throughout that time, they’ve managed to become one of the most secondhand email devices on the planet, after Mailchimp.

One thing I saw is that Constant Contact is really usually the leading option for lots of various other testimonial web sites. Naturally, I wonder to see if our thorough analysis generates the exact same result.

You might have checked out the Constant Contact testimonials supplied by customers online, as well, and also whilst they are quite favorable, they may not give you the whole picture. Our review of Constant Contact is based on a methodical method as well as uses our sensible experience and knowledge of loads of various other easy and sophisticated marketing automation devices.

What makes them special is that they’ve added several attributes for many years that few of their rivals sporting activity, such as digital product downloads, occasion management, consultation organizing and social projects. These all add to the diverse listing of e-mail options available, along with automations and reoccuring newsletters.

Constant Contact boast a marketplace with around 400 apps as well as combinations that accommodate even one of the most particular niche of products. Regardless of these flashy numbers and also attributes, rate of interest in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a closer look at Constant Contact’s outs & ins and also check.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided towards local business, yet their prices aren’t the most cost effective, specifically when you think about that their features simply aren’t that progressed. Plans start from $9.99/ month, however this just enables 500 customers, as well as rates climb rather greatly after that.

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Constant Contact screenshots

Constant Contact Pricing

> Compare rates with our price calculator

> Find out even more concerning Constant Contact’s plans in our total prices overview

Cons as well as pros


Is Constant Contact the right newsletter service for you?

Recommended if:

You run occasions:

Constant Contact is rather one-of-a-kind in this regard, being one of the few e-mail advertising tools to allow you to manage event invitations, registrations, and tickets . Remember that this function comes with its very own fees: 5.4% + $0.80 for each and every ticket offered or purchase conducted.

Not recommended if:

You require sophisticated automation:

Remarkably, for the costs it bills, Constant Contact doesn’t supply one of the most sophisticated automations. While they do provide caused campaigns, autoresponders and deserted cart campaigns (for Shopify just), you’ll locate that other much cheaper devices offer comparable levels of automation– MailerLite as well as Sendinblue, as an example.

Rating details


Alleviate of Use

Normally it’s easy to browse, though a little bit dull-looking. You can get to most locations within a couple of clicks, though as they’ve included much more performance, some points have actually come to be a little surprise, for instance, automations.

E-newsletter Creation


The editor is fast, but light on features, specifically in the styling department. Besides that it’s simple to deal with.



This is very fundamental, just enabling you to insert easy introductions or call information. There is no if/then/else reasoning available.

Email types

Timeless, autoresponders, standard automations, repeating newsletters, A/B testing, event registrations, studies, promo codes and surveys .

Choice and also Flexibility of Template Designs

Tolerable. There are about 200 (!) layouts to choose from, with varying levels of high quality (some are decent, while others look a little fundamental as well as outdated). You can additionally go back to square one, and also make use of a helpful attribute called ‘Brand your e-mail’ to auto-generate a design template based upon your website’s shades as well as logo design.

Email Marketing Automation

It additionally generates pre-defined contact sectors based on your consumers’ interactions with your online shop (e.g. repeat, lapsed and also potential customers). Automations based on call triggers (e.g. e-mail opens up, clicks) are also offered.

Checklist Management

You can develop sectors from get in touch with activity, checklist subscription, call details, tags, or ecommerce activity. You can additionally create a section from your contact understandings and also tag contacts based on call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no modification with the type, as well as it just uses a description box, fundamental field alternatives (which you can not add to) and afterwards a checklist, or lists, that people can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do also badly, reaching the most preferred email providers (AOL, Gmail, Yahoo, and Outlook) most of the time.

Reports as well as Analysis

Along with common open as well as click records, spam, bounce as well as unsubscribe rates are likewise readily available. You also obtain click warmth maps, as well as some valuable summary records such as open as well as click patterns, opens up by tool, % of calls involved, and a lot of successful subject line. You can likewise contrast campaigns. Advanced tracking such as social monitoring isn’t available.


Below’s where it obtains a little bit unshaven. The site as well as the tool are only available in English. You can choose to transform several of the non-editable email sections (e.g. footer and privacy policy text) to one of 10 languages available, primarily European. Assistance and also the data base is readily available in 4 languages. A little complicated, however a minimum of there’s some initiative to sustain multilingual customers as well as audiences.

More Features

Spam- and Design-Testing

Spam screening isn’t readily available, however, there is a feature to examine the e-mail for errors (missing links, placeholder message that hasn’t been updated, and so on). There’s likewise a tool that permits you to sneak peek exactly how e-mails will certainly try to find certain receivers, although this didn’t appear to work when we examined it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for simply 5 tests, it’s a little steep.

Bounce Management


Soft bounces are placed on temporary hold for 15 days, and after that frown at. They are moved right into a put on hold bounce category if it occurs once again. They have a ‘recommended for elimination’ filter readily available to check out these, however don’t eliminate them automatically.



Import/export available although it’s not as straightforward as maybe– you require to initially enable advanced e-mail permissions under Account Settings.

Storage readily available for information and also images


All strategies come with limitless storage.

Pro Features


of course

SPF and DKIM are supported.

Very own Domain


Different levels of account access


The Account Owner can also appoint roles to be either an Account Manager or a Campaign Creator.



Constant Contact use a massive amount of apps and assimilations , practically 400.

Touchdown Page Builder

of course

This is only offered by means of their kind contractor, and it’s really standard. Instead, we would certainly advise these complimentary touchdown page home builders.

Customer Support

3.5/ 5.

There are a number of channels of support, including live conversation, phone assistance, a knowledge base as well as community-based assistance. Nonetheless, I found that the conversation and also phone assistance weren’t constantly offered, which was a little frustrating. When I was able to acquire conversation assistance, nonetheless, I did locate them to be useful and receptive . Keep in mind that you’ll require to hire order to terminate your registration, which is pretty annoying.

Total rating.

3.6/ 5.

For a standard e-mail device, Constant Contact ticks most of packages. The primary problem below, though, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves reiterate via their site, they are a tool for local business. And, as such, it’s worth assessing them on these terms. As mentioned over, they absolutely have sufficient of the basics covered to satisfy most local business, as well as if it were as easy as that after that we ‘d suggest them much more extremely.

The problem, nowadays, is that there are a lot of other email devices providing much more than Constant Contact, and also for a great deal much less money. This consists of not just includes, but also customer experience. Actually, for the quantity you pay with Constant Contact, you can find yourself utilizing far more effective tools such as ActiveCampaign and GetResponse.

And also with recent improvements to automations and also reporting, as well as the enhancement of brand-new functions like a internet site builder, it does look like they’re making an effort to boost the item. Their absence of sophisticated functions makes it tough to advise them over others at this cost factor.

So, there you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would boldly declare that there may be various other interests at play there.

Attempt Constant Contact currently absolutely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most sophisticated automation systems we’ve ever before tried, and also it can not be contrasted to Constant Contact’s simplified strategy (it only features autoresponders). They additionally provide robust reports and also evaluation tools. They are even less expensive than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one email marketing tools on the marketplace. It’s available in 6 languages and features innovative automation choices and a built-in CRM.
  • GetResponse is a solid alternative. It includes lots of innovative features (e.g. a webinar device), supplies as well as has outstanding automations one of the best spam as well as design testing devices we’ve ever utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the best alternatives to Constant Contact, check it out here. You can additionally try out our Smart Finder to see which e-newsletter service is best matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp beats Constant Contact by far. If you ‘d like to get into the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM platform. At $399/month, you would certainly be much far better off taking a look at any of these CRMs for small services, which will be much a lot more cost effective. There are even a lot of superb cost-free CRMs to select from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within business hours Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail marketing software program for local business. It securely stores your customer information and supplies a protected means to handle your customers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

In spite of these fancy numbers and features, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate with their site, they are a tool for little companies. The problem, these days, is that there are lots of various other e-mail devices using even more than Constant Contact, and for a whole lot much less cash. For the quantity you pay with Constant Contact, you can discover yourself utilizing much more effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, as well as it can not be contrasted to Constant Contact’s simplified method (it only features autoresponders).

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