Constant Contact - Create Email Marketing Campaigns Like a Pro

Costs Email Marketing Services Comparison Aweber Constant Contact

Constant Contact have actually been in the email advertising game since 1995. During that time, they’ve taken care of to become one of one of the most used e-mail tools worldwide, after Mailchimp.

One point I saw is that Constant Contact is really commonly the top selection for numerous various other testimonial websites. Naturally, I wonder to see if our comprehensive evaluation produces the very same outcome.

You could have checked out the Constant Contact testimonials supplied by individuals online, as well, as well as whilst they are pretty favorable, they may not offer you the whole picture. Our testimonial of Constant Contact is based on a systematic technique and uses our practical experience and also understanding of dozens of various other basic and also advanced advertising and marketing automation tools.

What makes them unique is that they’ve added several functions for many years that few of their rivals sporting activity, such as digital item downloads, occasion administration, visit scheduling as well as social campaigns. These all include in the varied list of e-mail choices available, in addition to automations as well as persisting e-newsletters.

Constant Contact brag a marketplace with around 400 applications and integrations that accommodate even one of the most niche of items. Yet regardless of these showy numbers and attributes, passion in Constant Contact appears to be on the decline, a minimum of according to Google Trends. Sufficient factor for us to take a closer look at Constant Contact’s outs & ins and examine if it’s still appropriate in the 21st century.
Figure out below!

Constant Contact Summary

Constant Contact is directed towards local business, but their prices aren’t the most inexpensive, particularly when you think about that their attributes simply aren’t that advanced. Strategies start from $9.99/ month, but this just enables 500 customers, and prices rise quite sharply afterwards.

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Constant Contact Pricing

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> Find out more about Constant Contact’s strategies in our complete prices guide

Pros as well as Cons


Is Constant Contact the appropriate e-newsletter solution for you?

Advised if:

You run occasions:

Constant Contact is rather distinct in this regard, being among the few e-mail advertising devices to allow you to take care of event invites, tickets, and registrations . Bear in mind that this feature includes its own fees: 5.4% + $0.80 for each and every ticket sold or deal conducted.

Not advised if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact doesn’t use the most sophisticated automations. While they do use caused projects, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll discover that various other much cheaper tools offer similar degrees of automation– MailerLite and Sendinblue.

Rating details


Alleviate of Use

Generally it’s very easy to navigate, though a little bit dull-looking. You can reach a lot of locations within a number of clicks, though as they’ve added more functionality, some points have ended up being a little concealed, for example, automations.

Newsletter Creation


The editor is fast, but light on functions, specifically in the designing department. Apart from that it’s simple to work with.



This is extremely standard, just permitting you to put simple greetings or contact information. There is no if/then/else reasoning readily available.

Email types

Traditional, autoresponders, standard automations, reoccuring newsletters, A/B testing, event registrations, polls, coupons as well as surveys .

Choice and also Flexibility of Template Designs

Not poor. You can additionally start from scrape, and make use of a helpful attribute called ‘Brand your e-mail’ to auto-generate a layout based on your website’s shades as well as logo.

Email Marketing Automation

It likewise produces pre-defined get in touch with segments based on your consumers’ communications with your on the internet store (e.g. repeat, expired and prospective customers). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are likewise readily available.

Checklist Management

You can develop sectors from get in touch with task, list subscription, contact details, tags, or ecommerce activity. You can additionally create a sector from your contact insights and also tag calls based on contact area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and it merely supplies a summary box, fundamental field choices (which you can not add to) and afterwards a listing, or checklists, that individuals can inspect to be added to.


As you can see in our deliverability examinations, Constant Contact does not perform as well badly, reaching the most prominent e-mail providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Records as well as Analysis

In addition to conventional open and click records, spam, bounce and also unsubscribe rates are additionally available. You likewise get click warm maps, as well as some useful introduction records such as open and also click patterns, opens up by gadget, % of get in touches with engaged, and also a lot of successful subject line.


Below’s where it obtains a little bit hirsute. The tool as well as the website are just available in English. You can choose to change several of the non-editable email sections (e.g. footer and privacy plan text) to one of 10 languages available, mostly European. Support and the knowledge base is offered in 4 languages. Slightly confusing, yet at the very least there’s some initiative to sustain multilingual users as well as audiences.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t offered, nevertheless, there is a attribute to examine the e-mail for mistakes ( missing out on links, placeholder text that hasn’t been upgraded, etc). There’s also a tool that enables you to sneak peek how e-mails will certainly look for details recipients, although this didn’t appear to function when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Bounce Management


Soft bounces are placed on momentary hold for 15 days, and then dislike. If it occurs once again, they are relocated into a suspended bounce category. They have actually a ‘ suggested for removal’ filter readily available to check out these, yet don’t remove them automatically.



Import/export readily available although it’s not as straightforward as maybe– you require to first make it possible for innovative email consents under Account Settings.

Storage offered for data and also images


All plans feature unrestricted storage space.

Pro Features



SPF and also DKIM are supported.

Very own Domain


Different levels of account accessibility


The Account Owner can also assign duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact supply a substantial amount of assimilations and also applications , almost 400.

Landing Page Builder

of course

This is just offered through their type builder, and it’s really basic. Instead, we would certainly recommend these free touchdown page building contractors.

Customer Support

3.5/ 5.

There are a number of networks of support, consisting of online conversation, phone support, a expertise base as well as community-based support. I discovered that the conversation and also phone support weren’t always offered, which was a little irritating.

Overall rating.

3.6/ 5.

For a fundamental e-mail device, Constant Contact ticks most of the boxes. The main problem here, however, is that they’re asking a premium cost for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate with their site, they are a device for local business. As well as, therefore, it’s worth assessing them on these terms. As mentioned above, they most definitely have enough of the basics covered to satisfy most small businesses, as well as if it were as basic as that then we would certainly advise them a lot more extremely.

The problem, these days, is that there are lots of other e-mail tools providing a lot more than Constant Contact, and for a lot much less money. This includes not only features, however also user experience. For the amount you pay with Constant Contact, you can discover yourself utilizing a lot extra effective devices such as ActiveCampaign and GetResponse.

And with current improvements to automations as well as reporting, and also the addition of brand-new functions like a internet site home builder, it does look like they’re making an initiative to boost the item. Their absence of innovative features makes it challenging to advise them over others at this rate factor.

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the web, I would frankly claim that there could be other rate of interests at play there.

Attempt Constant Contact currently free of cost for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before attempted, as well as it can not be compared to Constant Contact’s simple technique (it just includes autoresponders). They also provide robust reports and analysis tools. They are also less expensive than Constant Contact.
  • Sendinblue is one of the most affordable all-in-one email advertising devices on the marketplace. It’s readily available in 6 languages and also includes sophisticated automation options and a built-in CRM.
  • GetResponse is a solid choice. It includes numerous innovative attributes (e.g. a webinar device), uses and also has superb automations one of the most effective spam as well as layout testing tools we’ve ever before utilized. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive overview with the very best choices to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. Take a look at our Mailchimp vs Constant Contact contrast if you ‘d such as to obtain into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, uses an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a appearance at any of these CRMs for small organizations, which will certainly be far much more inexpensive. There are also a lot of exceptional cost-free CRMs to pick from.

Just how can I cancel my Constant Contact registration?

Frustratingly, you’ll require to call Constant Contact within service hours Eastern time in order to terminate your account. Below is the number for the US and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising software program for small companies. It securely shops your customer information as well as offers a safe way to handle your customers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability prices are constantly good in our bi-annual deliverability tests.

Regardless of these showy numbers as well as functions, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate with their website, they are a tool for little businesses. The problem, these days, is that there are lots of other email devices supplying also extra than Constant Contact, as well as for a lot less money. For the quantity you pay with Constant Contact, you might locate yourself utilizing a lot more effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simple strategy (it just includes autoresponders).

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