Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have actually remained in the e-mail advertising and marketing video game given that 1995. During that time, they’ve handled to become one of the most previously owned email devices on the planet, after Mailchimp.

One point I saw is that Constant Contact is very typically the leading option for many various other testimonial sites. Naturally, I wonder to see if our comprehensive analysis creates the very same end result.

You may have checked out the Constant Contact testimonials used by customers online, too, and whilst they are rather positive, they might not provide you the whole picture. Our evaluation of Constant Contact is based on a methodical strategy as well as uses our sensible experience and knowledge of dozens of other simple and also advanced advertising and marketing automation devices.

What makes them unique is that they’ve added a number of functions over the years that few of their rivals sporting activity, such as digital product downloads, event monitoring, visit scheduling and social projects. These all add to the diverse listing of email options readily available, along with automations and also repeating e-newsletters.

Constant Contact brag a industry with around 400 apps and integrations that satisfy even the most niche of products. Despite these fancy numbers and also functions, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a closer look at Constant Contact’s ins & outs and examine.
Figure out listed below!

Constant Contact Summary

Constant Contact is directed in the direction of small businesses, but their rates aren’t the most inexpensive, particularly when you take into consideration that their functions simply aren’t that progressed. Plans begin with $9.99/ month, however this just enables 500 subscribers, and also rates rise rather dramatically afterwards.

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Constant Contact Pricing

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> Find out even more about Constant Contact’s strategies in our total rates overview

Cons and also pros


Is Constant Contact the best e-newsletter service for you?

Recommended if:

You run events:

Constant Contact is fairly distinct in this regard, being just one of minority email advertising devices to enable you to handle event invitations, tickets, as well as registrations . Bear in mind that this feature features its very own costs: 5.4% + $0.80 for each and every ticket offered or deal carried out.

Not recommended if:

You need sophisticated automation:

Surprisingly, for the costs it charges, Constant Contact does not use one of the most innovative automations. While they do supply caused projects, autoresponders and abandoned cart projects (for Shopify just), you’ll locate that various other much less costly tools provide comparable degrees of automation– MailerLite and also Sendinblue.

Score information


Alleviate of Use

Generally it’s simple to browse, though a bit dull-looking. You can reach most areas within a couple of clicks, though as they’ve included a lot more performance, some things have actually ended up being a little surprise, for example, automations.

Newsletter Creation


The editor is quickly, however light on features, specifically in the styling department. Apart from that it’s simple to collaborate with.



This is really fundamental, just permitting you to put straightforward greetings or call information. There is no if/then/else logic offered.

Email types

Timeless, autoresponders, standard automations, reoccuring newsletters, A/B testing, occasion enrollments, polls, discount coupons as well as studies .

Option and Flexibility of Template Designs

Not bad. You can additionally begin from scratch, and utilize a convenient feature called ‘Brand your e-mail’ to auto-generate a design template based on your website’s colors and also logo design.

Email Marketing Automation

They supply autoresponders and also deserted cart advocate Shopify and WooCommerce. It likewise creates pre-defined call sectors based upon your consumers’ communications with your on the internet shop (e.g. repeat, lapsed and potential consumers). Automations based on contact triggers (e.g. email opens up, clicks) are likewise readily available. It’s worth keeping in mind that the automations aren’t one of the most adaptable, as you can’t truly incorporate conditions as well as activities as you can in many other devices.

Listing Management

You can create segments from contact task, checklist membership, call information, tags, or ecommerce task. You can also produce a section from your call understandings and tag calls based on call area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no customization with the type, and also it just provides a summary box, basic field choices (which you can not add to) and after that a listing, or lists, that people can check to be included in.


As you can see in our deliverability tests, Constant Contact does not do also severely, getting to one of the most preferred email companies (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records as well as Analysis

Along with typical open as well as click reports, spam, bounce as well as unsubscribe rates are also readily available. You also obtain click heat maps, and some useful summary reports such as open and click trends, opens up by tool, % of calls involved, and also the majority of successful subject line. You can also contrast projects. Nevertheless, progressed tracking such as social tracking isn’t offered.


The device and also the website are only offered in English. You can choose to change some of the non-editable e-mail areas (e.g. footer as well as personal privacy plan text) to one of 10 languages offered, mostly European.

Additional Features

Spam- and also Design-Testing

Spam screening isn’t readily available, nevertheless, there is a feature to inspect the email for mistakes (missing web links, placeholder text that hasn’t been updated, etc). There’s also a device that allows you to sneak peek just how e-mails will seek certain receivers, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 tests, it’s a little steep.

Jump Management

of course

Soft bounces are positioned on short-lived hold for 15 days, and then dislike. They are moved right into a suspended bounce classification if it occurs once more. They have actually a ‘ suggested for removal’ filter offered to watch these, but don’t remove them automatically.


of course

Import/export offered although it’s not as uncomplicated as it could be– you require to initially allow sophisticated email authorizations under Account Settings.

Storage space available for pictures and also information


All plans come with unrestricted storage.

Pro Features



SPF and DKIM are supported.

Own Domain


Various degrees of account access

of course

The Account Owner can also designate roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact provide a large quantity of assimilations and also apps , virtually 400.

Touchdown Page Builder

of course

This is only offered using their kind builder, as well as it’s really standard. Instead, we would certainly advise these free landing page builders.

Consumer Support

3.5/ 5.

There are a number of channels of assistance, consisting of live conversation, phone assistance, a data base and community-based assistance. Nonetheless, I found that the chat and also phone assistance weren’t always available, which was a little irritating. When I was able to acquire chat assistance, nonetheless, I did find them to be responsive and useful . Bear in mind that you’ll need to call order to cancel your subscription, which is pretty irritating.

Overall ranking.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of packages. The major concern below, though, is that they’re asking a premium rate for a sub-premium item.


As Constant Contact themselves repeat through their site, they are a tool for small companies. As well as, therefore, it’s worth evaluating them on these terms. As mentioned above, they most definitely have sufficient of the essentials covered to please most small companies, and also if it were as simple as that then we ‘d suggest them much more extremely.

The problem, nowadays, is that there are a lot of various other email tools offering a lot more than Constant Contact, as well as for a whole lot less money. This includes not just features, but likewise user experience. For the amount you pay with Constant Contact, you might locate yourself utilizing much extra effective devices such as ActiveCampaign as well as GetResponse.

They do pick up factors for their good deliverability rates, assimilations (particularly social media combinations), as well as for permitting various accessibility degrees for different customers. And also with recent enhancements to automations as well as reporting, and also the addition of brand-new features like a site builder, it does appear like they’re making an effort to improve the product. Their absence of sophisticated functions makes it difficult to advise them over others at this price factor. (You’ll see we don’t detail them as a great Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked solution anywhere around the internet, I would boldly assert that there may be other interests at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has one of one of the most sophisticated automation systems we’ve ever before attempted, and also it can not be contrasted to Constant Contact’s simple approach (it just includes autoresponders). They also provide robust records and also analysis devices. In addition to that, they are even less expensive than Constant Contact.
  • Sendinblue is among the least expensive all-in-one email advertising and marketing tools on the marketplace. It’s available in 6 languages and also includes sophisticated automation alternatives and also a integrated CRM.
  • GetResponse is a strong option. It comes with lots of advanced features (e.g. a webinar device), has superb automations and supplies one of the most effective spam as well as layout screening tools we’ve ever utilized. That’s why Constant Contact falls short when compared to GetResponse.

We have a in-depth overview with the very best alternatives to Constant Contact, check it out below. You can likewise try our Smart Finder to see which newsletter solution is finest fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly such as to get into the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM platform. Nonetheless, at $399/month, you ‘d be far better off having a look at any one of these CRMs for local business, which will be far more inexpensive. There are also plenty of exceptional totally free CRMs to pick from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to cancel your account. Right here is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official email marketing software program for small companies. It safely stores your customer data and also uses a protected method to manage your customers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability prices are continually good in our bi-annual deliverability examinations.

Regardless of these flashy numbers and functions, rate of interest in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves restate via their site, they are a device for tiny companies. The problem, these days, is that there are lots of other e-mail devices supplying even more than Constant Contact, as well as for a whole lot much less money. For the amount you pay with Constant Contact, you can find yourself making use of much a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever before attempted, and also it can’t be contrasted to Constant Contact’s simplistic method (it only features autoresponders).

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