Constant Contact - Create Email Marketing Campaigns Like a Pro

E-News & Bad Boys Of The Bible – Constant Contact

Constant Contact have remained in the email marketing game considering that 1995. During that time, they’ve taken care of to turn into one of the most pre-owned e-mail tools on the planet, after Mailchimp.

One point I observed is that Constant Contact is very typically the leading option for lots of various other evaluation web sites. Naturally, I wonder to see if our thorough evaluation generates the very same end result.

You might have checked out the Constant Contact reviews offered by individuals online, as well, and also whilst they are quite positive, they may not provide you the whole picture. Our review of Constant Contact is based on a methodical method and uses our practical experience and understanding of lots of various other easy and advanced advertising and marketing automation tools.

What makes them unique is that they’ve added several attributes for many years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, visit organizing and also social campaigns. These all include in the varied list of email choices readily available, along with automations as well as recurring e-newsletters.

Constant Contact brag a industry with around 400 applications and also combinations that deal with also the most niche of products. In spite of these flashy numbers as well as features, interest in Constant Contact appears to be on the decrease, at least according to Google Trends. Sufficient reason for us to take a closer take a look at Constant Contact’s outs & ins and also check if it’s still relevant in the 21st century.
Figure out listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, however their rates aren’t one of the most budget friendly, especially when you think about that their functions just aren’t that advanced. Strategies begin with $9.99/ month, yet this only enables 500 clients, as well as prices climb quite dramatically after that.

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Constant Contact Pricing

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> Find out even more regarding Constant Contact’s plans in our total pricing guide

Pros and Cons


Is Constant Contact the right newsletter service for you?

Advised if:

You run occasions:

Constant Contact is rather distinct hereof, being one of the few e-mail advertising devices to allow you to take care of event invites, tickets, and registrations . Keep in mind that this attribute features its very own charges: 5.4% + $0.80 for each and every ticket sold or deal carried out.

Not advised if:

You require advanced automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t use the most innovative automations. While they do offer activated campaigns, autoresponders and deserted cart campaigns (for Shopify only), you’ll discover that much cheaper tools provide similar levels of automation– MailerLite and Sendinblue, for instance.

Rating information


Ease of Use

Normally it’s easy to browse, though a little bit dull-looking. You can reach many locations within a number of clicks, though as they’ve included much more capability, some things have ended up being a little hidden, for instance, automations.

E-newsletter Creation


The editor is fast, yet light on functions, especially in the styling department. Aside from that it’s easy to deal with.


of course

This is extremely basic, only enabling you to place easy greetings or contact details. There is no if/then/else logic available.

Email kinds

Timeless, autoresponders, standard automations, recurring e-newsletters, A/B screening, occasion registrations, surveys, surveys as well as coupons .

Choice as well as Flexibility of Template Designs

Not bad. There are about 200 (!) themes to select from, with differing levels of high quality (some are good, while others look a little basic as well as dated). You can also go back to square one, and utilize a handy function called ‘Brand your email’ to auto-generate a template based on your website’s shades as well as logo design.

Email Marketing Automation

They offer autoresponders and abandoned cart campaigns for Shopify and also WooCommerce. It also produces pre-defined contact sections based on your clients’ communications with your online shop (e.g. repeat, expired and prospective clients). Automations based on contact triggers (e.g. email opens, clicks) are also available. It’s worth noting that the automations aren’t one of the most versatile, as you can not really integrate conditions and activities as you can in several other tools.

Checklist Management

You can develop sections from call task, list membership, call information, tags, or ecommerce task. You can likewise produce a sector from your contact insights and also tag get in touches with based upon contact area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is alongside no personalization with the form, and it merely supplies a summary box, basic area alternatives (which you can’t add to) and after that a checklist, or lists, that people can check to be contributed to.


As you can see in our deliverability examinations, Constant Contact does not execute also severely, getting to one of the most preferred e-mail providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the time.

Records and also Analysis

In addition to basic open and also click records, spam, bounce and also unsubscribe prices are likewise available. You also obtain click heat maps, and some useful summary records such as open as well as click trends, opens by gadget, % of contacts engaged, as well as most effective subject line. You can also compare campaigns. Nevertheless, advanced tracking such as social tracking isn’t available.


Below’s where it obtains a bit hairy. The site and the tool are just readily available in English. You can choose to alter a few of the non-editable e-mail areas (e.g. footer and also personal privacy plan message) to one of 10 languages offered, mainly European. Support and also the data base is offered in 4 languages. Slightly complex, yet at least there’s some effort to support multilingual individuals and target markets.

More Features

Spam- as well as Design-Testing

Spam screening isn’t available, nevertheless, there is a function to check the email for mistakes (missing links, placeholder message that hasn’t been upgraded, and so on). There’s likewise a device that permits you to preview exactly how emails will certainly search for details recipients, although this really did not seem to work when we evaluated it out. ‘Inbox Preview’ by Litmus is readily available as an add-on service, although at $10/month for just 5 tests, it’s a little high.

Jump Management

of course

Soft bounces are put on short-term hold for 15 days, and after that feel bitter. If it happens once more, they are relocated into a put on hold bounce group. They have a ‘ advised for elimination’ filter readily available to view these, yet do not remove them instantly.



Import/export available although it’s not as simple as maybe– you need to initially allow advanced e-mail approvals under Account Settings.

Storage space available for information and also pictures


All strategies feature unlimited storage.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Different levels of account access


The Account Owner can likewise designate functions to be either an Account Manager or a Campaign Creator.



Constant Contact provide a substantial quantity of assimilations and applications , practically 400.

Touchdown Page Builder


This is just offered by means of their type home builder, and also it’s extremely basic. Instead, we would certainly suggest these cost-free landing web page contractors.

Client Support

3.5/ 5.

There are a number of networks of assistance, consisting of live chat, phone support, a expertise base as well as community-based assistance. I discovered that the conversation as well as phone support weren’t always offered, which was a little frustrating.

General rating.

3.6/ 5.

For a fundamental email device, Constant Contact ticks most of packages. The primary problem below, however, is that they’re asking a premium rate for a sub-premium product.


As Constant Contact themselves repeat with their website, they are a device for local business. And, therefore, it’s worth assessing them on these terms. As stated above, they most definitely have sufficient of the fundamentals covered to satisfy most small businesses, and if it were as simple as that after that we would certainly recommend them more very.

The issue, nowadays, is that there are plenty of various other email tools offering a lot more than Constant Contact, as well as for a great deal less money. This includes not just features, yet also customer experience. In fact, for the amount you pay with Constant Contact, you could find yourself using much more powerful devices such as ActiveCampaign and also GetResponse.

And with current improvements to automations as well as coverage, as well as the enhancement of new functions like a site building contractor, it does look like they’re making an initiative to enhance the item. Their absence of sophisticated attributes makes it hard to recommend them over others at this cost factor.

There you have it: the following time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would boldly claim that there could be other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has among one of the most sophisticated automation systems we’ve ever before tried, and it can not be contrasted to Constant Contact’s simplified technique (it only includes autoresponders). They also use durable reports and analysis devices. They are also more affordable than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising and marketing tools on the market. It’s offered in 6 languages as well as includes innovative automation choices as well as a integrated CRM.
  • GetResponse is a solid option. It includes many sophisticated functions (e.g. a webinar device), has outstanding automations and also uses one of the most effective spam as well as layout screening tools we’ve ever made use of. That’s why Constant Contact fails when compared to GetResponse.

We have a thorough overview with the very best alternatives to Constant Contact, check it out here. You can also check out our Smart Finder to see which newsletter solution is ideal suited to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp beats Constant Contact pass on. Take a appearance at our Mailchimp vs Constant Contact comparison if you ‘d like to get into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be much better off taking a appearance at any of these CRMs for little companies, which will be much a lot more inexpensive. There are also a lot of outstanding free CRMs to choose from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within organization hours Eastern time in order to cancel your account. Below is the number for the US as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software program for small companies. It securely shops your customer data and uses a safe and secure method to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are consistently great in our bi-annual deliverability tests.

Despite these flashy numbers as well as features, passion in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves restate via their website, they are a device for tiny companies. The issue, these days, is that there are lots of various other e-mail devices supplying also extra than Constant Contact, and for a whole lot much less money. For the quantity you pay with Constant Contact, you can locate yourself making use of a lot a lot more powerful devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever before tried, as well as it can not be compared to Constant Contact’s simplistic approach (it just includes autoresponders).

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