Constant Contact - Create Email Marketing Campaigns Like a Pro

Email Archive Constant Contact

Constant Contact have actually been in the email marketing video game since 1995. Throughout that time, they’ve taken care of to become one of the most previously owned email tools worldwide, after Mailchimp.

One thing I observed is that Constant Contact is extremely typically the top choice for several various other testimonial internet sites. Naturally, I wonder to see if our in-depth analysis creates the very same result.

You might have had a look at the Constant Contact testimonials supplied by individuals online, as well, and also whilst they are quite favorable, they may not provide you the whole picture. Our review of Constant Contact is based on a systematic strategy as well as uses our useful experience and also expertise of lots of other easy as well as advanced marketing automation tools.

What makes them unique is that they’ve added a number of features over the years that few of their rivals sporting activity, such as digital product downloads, occasion monitoring, appointment scheduling and also social projects. These all add to the diverse checklist of e-mail alternatives available, in addition to automations and recurring e-newsletters.

Constant Contact brag a marketplace with around 400 apps and assimilations that satisfy also one of the most specific niche of items. In spite of these flashy numbers and also functions, rate of interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still appropriate in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s outs & ins as well as inspect.
Find out listed below!

Constant Contact Summary

Constant Contact is routed towards small companies, yet their costs aren’t one of the most budget friendly, particularly when you think about that their functions just aren’t that advanced. Plans start from $9.99/ month, however this just allows for 500 subscribers, and prices rise rather greatly after that.

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Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our complete prices overview

Pros as well as Cons


Is Constant Contact the appropriate newsletter solution for you?

Suggested if:

You run events:

Constant Contact is rather one-of-a-kind hereof, being just one of the few email advertising tools to permit you to handle event tickets, enrollments, as well as invitations . Keep in mind that this feature features its own fees: 5.4% + $0.80 for each ticket marketed or transaction performed.

Not advised if:

You require advanced automation:

Remarkably, for the premium it bills, Constant Contact doesn’t offer one of the most sophisticated automations. While they do offer caused projects, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll discover that much cheaper devices supply similar degrees of automation– MailerLite and Sendinblue, for example.

Rating details


Ease of Use

Generally it’s easy to browse, though a bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve added much more capability, some things have actually ended up being a little covert, for instance, automations.

E-newsletter Creation


The editor is quickly, yet light on attributes, particularly in the styling department. Apart from that it’s simple to work with.


of course

This is really basic, only permitting you to put easy greetings or contact information. There is no if/then/else reasoning offered.

Email kinds

Classic, autoresponders, standard automations, repeating e-newsletters, A/B testing, event enrollments, vouchers, studies and also polls .

Option and Flexibility of Template Designs

Not bad. There are around 200 (!) themes to choose from, with varying levels of high quality (some are suitable, while others look a little fundamental and also dated). You can also start from scratch, and use a convenient feature called ‘Brand your email’ to auto-generate a design template based upon your site’s shades and logo design.

Email Marketing Automation

It also produces pre-defined contact sectors based on your customers’ communications with your online store (e.g. repeat, expired and possible clients). Automations based on get in touch with triggers (e.g. e-mail opens, clicks) are also available.

List Management

You can develop sectors from call task, listing subscription, get in touch with information, tags, or ecommerce activity. You can additionally create a segment from your contact insights as well as tag contacts based on call area criteria.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and it simply provides a summary box, fundamental field choices (which you can’t add to) and after that a list, or checklists, that individuals can inspect to be included in.


As you can see in our deliverability tests, Constant Contact does not do as well badly, getting to one of the most preferred e-mail service providers (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Records and also Analysis

In addition to basic open and click records, spam, bounce and unsubscribe prices are additionally available. You additionally get click warm maps, as well as some helpful review records such as open as well as click fads, opens up by tool, % of contacts engaged, as well as a lot of successful subject line.


Here’s where it obtains a bit unshaven. The tool as well as the website are only available in English. You can pick to transform a few of the non-editable email sections (e.g. footer as well as privacy policy message) to among 10 languages readily available, mainly European. Support and the data base is readily available in 4 languages. Slightly confusing, however at least there’s some effort to support multilingual users and also target markets.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t available, nonetheless, there is a attribute to inspect the email for mistakes ( missing out on web links, placeholder message that hasn’t been updated, etc). There’s likewise a tool that allows you to sneak peek exactly how e-mails will certainly search for particular recipients, although this really did not appear to function when we examined it out. ‘Inbox Preview’ by Litmus is readily available as an add-on solution, although at $10/month for just 5 tests, it’s a little high.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and after that dislike. They are moved right into a put on hold bounce group if it happens once again. They have actually a ‘ advised for elimination’ filter available to watch these, but do not remove them instantly.



Import/export available although it’s not as straightforward as maybe– you require to initially enable sophisticated e-mail consents under Account Settings.

Storage offered for photos as well as data


All plans feature limitless storage space.

Pro Features


of course

SPF and DKIM are supported.

Very own Domain


Various levels of account access


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a massive amount of combinations and applications , practically 400.

Landing Page Builder


This is just readily available through their kind home builder, and also it’s very basic. Instead, we ‘d advise these free landing web page builders.

Client Support

3.5/ 5.

There are several channels of assistance, consisting of online conversation, phone support, a data base and community-based support. Nevertheless, I found that the conversation and phone support weren’t always offered, which was a little discouraging. When I was able to acquire chat assistance, however, I did find them to be responsive as well as valuable . Keep in mind that you’ll require to employ order to cancel your subscription, which is pretty aggravating.

Overall ranking.

3.6/ 5.

For a basic email tool, Constant Contact ticks a lot of packages. The major issue right here, however, is that they’re asking a costs rate for a sub-premium item.


As Constant Contact themselves reiterate through their site, they are a tool for small businesses. And, thus, it’s worth assessing them on these terms. As discussed above, they certainly have sufficient of the fundamentals covered to please most small companies, as well as if it were as easy as that after that we ‘d advise them more extremely.

The issue, these days, is that there are plenty of various other email tools offering even more than Constant Contact, and also for a whole lot much less money. This includes not only includes, however likewise customer experience. For the quantity you pay with Constant Contact, you could find yourself using a lot extra effective devices such as ActiveCampaign and also GetResponse.

They do get points for their respectable deliverability rates, combinations (particularly social media sites combinations), and for enabling various gain access to levels for different individuals. And also with recent improvements to automations and also reporting, as well as the addition of brand-new attributes like a website home builder, it does look like they’re making an effort to improve the product. Yet their lack of innovative attributes makes it challenging to recommend them over others at this cost factor. (You’ll see we do not list them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would strongly claim that there could be other rate of interests at play there.

Try Constant Contact currently totally free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most innovative automation systems we’ve ever attempted, as well as it can’t be contrasted to Constant Contact’s simplistic approach (it only features autoresponders). They likewise use robust records and also analysis tools. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising and marketing tools on the market. It’s offered in 6 languages as well as features advanced automation alternatives and also a integrated CRM.
  • GetResponse is a solid alternative. It features numerous innovative attributes (e.g. a webinar device), has exceptional automations as well as uses one of the most effective spam and layout testing tools we’ve ever before used. When contrasted to GetResponse, that’s why Constant Contact drops short.

We have a thorough guide with the most effective options to Constant Contact, check it out below. You can additionally try out our Smart Finder to see which newsletter service is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact pass on. If you would certainly like to enter the information, have a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be utilized as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM system. At $399/month, you would certainly be much better off taking a appearance at any of these CRMs for tiny services, which will be far extra inexpensive. There are also plenty of excellent free CRMs to pick from.

How can I cancel my Constant Contact subscription?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to cancel your account. Here is the number for the United States and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software program for small companies. It safely shops your client data and also uses a safe way to handle your subscribers.

Constant Contact deliverability – is it any type of good?

Constant Contact’s deliverability rates are consistently good in our bi-annual deliverability examinations.

Regardless of these showy numbers and features, interest in Constant Contact appears to be on the decline, at the very least according to Google Trends. As Constant Contact themselves restate through their site, they are a device for small companies. The concern, these days, is that there are plenty of various other email devices using even much more than Constant Contact, as well as for a great deal less cash. For the quantity you pay with Constant Contact, you can discover on your own utilizing much extra effective tools such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, and it can not be compared to Constant Contact’s simplistic approach (it only includes autoresponders).

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