Constant Contact - Create Email Marketing Campaigns Like a Pro

Exclude A Single Name Constant Contact

Constant Contact have actually been in the e-mail advertising video game given that 1995. Throughout that time, they’ve handled to turn into one of one of the most previously owned email tools worldwide, after Mailchimp.

One point I saw is that Constant Contact is extremely usually the top selection for numerous various other review websites. Naturally, I wonder to see if our thorough evaluation creates the very same outcome.

You might have taken a look at the Constant Contact evaluations provided by customers online, as well, and whilst they are quite favorable, they may not give you the whole picture. Our review of Constant Contact is based upon a systematic approach as well as utilizes our functional experience and also understanding of loads of other basic and also advanced advertising and marketing automation tools.

What makes them special is that they’ve added numerous attributes for many years that few of their rivals sporting activity, such as digital product downloads, event monitoring, consultation scheduling and social campaigns. These all contribute to the varied listing of email options offered, in addition to automations and also reoccuring e-newsletters.

Constant Contact boast a marketplace with around 400 apps as well as combinations that deal with also one of the most particular niche of products. In spite of these flashy numbers as well as attributes, interest in Constant Contact seems to be on the decline, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a better look at Constant Contact’s outs & ins and also inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small companies, however their prices aren’t one of the most budget friendly, especially when you take into consideration that their attributes simply aren’t that progressed. Plans begin with $9.99/ month, but this just permits 500 subscribers, and also prices increase rather greatly afterwards.

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Constant Contact Pricing

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> Find out more regarding Constant Contact’s strategies in our complete pricing guide

Cons as well as pros


Is Constant Contact the appropriate newsletter service for you?

Advised if:

You run occasions:

Constant Contact is rather special hereof, being among the few e-mail marketing devices to permit you to handle event tickets, invitations, as well as registrations . Remember that this attribute includes its own costs: 5.4% + $0.80 for every ticket sold or transaction conducted.

Not recommended if:

You require innovative automation:

Remarkably, for the premium it charges, Constant Contact doesn’t offer the most advanced automations. While they do supply activated campaigns, autoresponders and deserted cart campaigns (for Shopify only), you’ll locate that more affordable devices offer similar levels of automation– MailerLite as well as Sendinblue, as an example.

Score information


Relieve of Use

Typically it’s simple to browse, though a bit dull-looking. You can reach the majority of locations within a couple of clicks, though as they’ve included more functionality, some things have come to be a little surprise, as an example, automations.

E-newsletter Creation


The editor is fast, however light on features, specifically in the designing department. Besides that it’s very easy to collaborate with.


of course

This is very fundamental, just enabling you to insert simple introductions or contact information. There is no if/then/else logic offered.

Email kinds

Timeless, autoresponders, basic automations, reoccuring newsletters, A/B testing, occasion registrations, polls, studies and promo codes .

Option and Flexibility of Template Designs

Not poor. You can also begin from scrape, as well as make use of a convenient feature called ‘Brand your email’ to auto-generate a template based on your website’s shades and logo.

Email Marketing Automation

It also produces pre-defined call sections based on your consumers’ interactions with your on-line shop (e.g. repeat, expired and potential clients). Automations based on contact triggers (e.g. e-mail opens, clicks) are also available.

Listing Management

You can create segments from call task, listing subscription, contact details, tags, or ecommerce task. You can likewise create a section from your contact understandings and tag get in touches with based on call field requirements.

Registration Forms/ Opt-in & Opt-out- Process

There is beside no customization with the kind, and it simply uses a description box, fundamental area alternatives (which you can’t contribute to) and afterwards a listing, or lists, that people can examine to be included in.


As you can see in our deliverability examinations, Constant Contact does not perform as well severely, getting to the most popular email carriers (AOL, Gmail, Yahoo, as well as Outlook) most of the time.

Records and also Analysis

In addition to typical open and click reports, spam, bounce and also unsubscribe prices are additionally readily available. You also obtain click warmth maps, as well as some useful summary reports such as open and also click patterns, opens up by device, % of get in touches with engaged, as well as a lot of successful subject line. You can additionally compare projects. However, advanced tracking such as social monitoring isn’t available.


Right here’s where it gets a bit hirsute. The site as well as the tool are just available in English. You can pick to alter some of the non-editable email areas (e.g. footer and personal privacy policy text) to one of 10 languages available, primarily European. Assistance as well as the knowledge base is available in 4 languages. Somewhat confusing, however at the very least there’s some initiative to support multilingual users as well as target markets.

More Features

Spam- and also Design-Testing

Spam screening isn’t readily available, however, there is a feature to check the email for errors ( missing out on web links, placeholder message that hasn’t been upgraded, and so on). There’s likewise a device that permits you to preview just how e-mails will certainly search for particular receivers, although this didn’t appear to function when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on solution, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are placed on temporary hold for 15 days, and afterwards feel bitter. They are moved right into a put on hold bounce classification if it happens once more. They have actually a ‘ advised for removal’ filter available to view these, but do not remove them instantly.


of course

Import/export available although it’s not as simple as it could be– you require to initially make it possible for advanced email consents under Account Settings.

Storage offered for information as well as images


All strategies feature unrestricted storage.

Pro Features



SPF and DKIM are supported.

Very own Domain


Various degrees of account access

of course

The Account Owner can additionally designate roles to be either an Account Manager or a Campaign Creator.



Constant Contact supply a massive amount of applications and also integrations , virtually 400.

Touchdown Page Builder

of course

This is only readily available by means of their type building contractor, as well as it’s extremely standard. Rather, we would certainly advise these cost-free landing page builders.

Consumer Support

3.5/ 5.

There are a number of channels of support, consisting of online conversation, phone assistance, a understanding base and community-based assistance. I discovered that the chat and phone support weren’t always readily available, which was a little discouraging.

General rating.

3.6/ 5.

For a standard e-mail tool, Constant Contact ticks the majority of the boxes. The primary issue below, though, is that they’re asking a costs price for a sub-premium item.

Final thought.

As Constant Contact themselves reiterate with their website, they are a tool for small companies. And, therefore, it’s worth evaluating them on these terms. As pointed out over, they certainly have enough of the basics covered to satisfy most local business, as well as if it were as easy as that after that we ‘d advise them a lot more extremely.

The problem, nowadays, is that there are lots of various other e-mail tools supplying much more than Constant Contact, as well as for a lot much less money. This includes not only features, but likewise individual experience. In fact, for the quantity you pay with Constant Contact, you can find yourself using much more effective tools such as ActiveCampaign and GetResponse.

They do get factors for their respectable deliverability prices, assimilations ( especially social media assimilations), as well as for allowing different access degrees for separate users. As well as with current enhancements to automations and coverage, and the addition of new features like a site builder, it does look like they’re making an initiative to improve the product. Their absence of sophisticated features makes it difficult to suggest them over others at this price factor. (You’ll see we don’t list them as a excellent Mailchimp choice, either.).

So, there you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would frankly assert that there might be various other interests at play there.

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Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simplistic approach (it only includes autoresponders). They additionally provide durable records and evaluation tools. They are also less expensive than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one e-mail advertising and marketing tools on the marketplace. It’s available in 6 languages and includes sophisticated automation options and also a integrated CRM.
  • GetResponse is a solid option. It comes with numerous sophisticated features (e.g. a webinar device), has excellent automations and uses one of the best spam and layout screening tools we’ve ever before utilized. When contrasted to GetResponse, that’s why Constant Contact falls short.

We have a detailed guide with the most effective options to Constant Contact, check it out right here. You can likewise try our Smart Finder to see which e-newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact hands down. Take a appearance at our Mailchimp vs Constant Contact comparison if you would certainly like to obtain right into the details.

Can Constant Contact be utilized as a CRM?

Constant Contact, in partnership with SharpSpring, supplies an all-in-one CRM system. Nevertheless, at $399/month, you ‘d be far better off having a look at any of these CRMs for small companies, which will certainly be far more cost effective. There are even plenty of excellent cost-free CRMs to pick from.

Just how can I terminate my Constant Contact registration?

Frustratingly, you’ll need to call Constant Contact within service hrs Eastern time in order to cancel your account. Below is the number for the United States and also Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate e-mail advertising and marketing software application for small businesses. It securely stores your customer information and also uses a safe means to handle your subscribers.

Constant Contact deliverability – is it any kind of good?

Constant Contact’s deliverability rates are constantly great in our bi-annual deliverability tests.

Despite these flashy numbers and attributes, interest in Constant Contact appears to be on the decline, at least according to Google Trends. As Constant Contact themselves reiterate through their website, they are a tool for small businesses. The issue, these days, is that there are plenty of other e-mail tools offering also much more than Constant Contact, and also for a whole lot less cash. For the amount you pay with Constant Contact, you might discover yourself making use of much extra effective tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever tried, and it can not be compared to Constant Contact’s simplified technique (it just includes autoresponders).

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