Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have remained in the email advertising game since 1995. Throughout that time, they’ve managed to turn into one of the most secondhand e-mail devices worldwide, after Mailchimp.

Something I saw is that Constant Contact is very typically the top choice for numerous other evaluation sites. Naturally, I wonder to see if our thorough analysis creates the exact same outcome.

You could have had a look at the Constant Contact testimonials provided by individuals online, too, and also whilst they are rather favorable, they might not give you the whole picture. Our review of Constant Contact is based on a methodical strategy as well as utilizes our sensible experience and understanding of lots of various other straightforward and also sophisticated marketing automation tools.

What makes them special is that they’ve added numerous features for many years that few of their competitors sporting activity, such as digital product downloads, event administration, appointment organizing as well as social campaigns. These all contribute to the varied checklist of email alternatives readily available, along with automations and recurring newsletters.

Constant Contact boast a market with around 400 applications and integrations that satisfy even one of the most particular niche of products. Regardless of these fancy numbers as well as features, interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. If it’s still relevant in the 21st century, Enough factor for us to take a more detailed look at Constant Contact’s ins & outs as well as check.
Learn listed below!

Constant Contact Summary

Constant Contact is routed in the direction of small businesses, but their rates aren’t the most cost effective, specifically when you consider that their functions simply aren’t that advanced. Plans begin with $9.99/ month, but this just permits 500 customers, and rates increase rather dramatically afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out even more about Constant Contact’s plans in our complete prices guide

Cons and pros


Is Constant Contact the best newsletter service for you?

Advised if:

You run events:

Constant Contact is quite special in this regard, being just one of the few e-mail advertising and marketing devices to permit you to take care of occasion invitations, tickets, and registrations . Remember that this function comes with its very own charges: 5.4% + $0.80 for each ticket sold or transaction performed.

Not suggested if:

You need advanced automation:

Surprisingly, for the costs it bills, Constant Contact doesn’t supply the most sophisticated automations. While they do provide activated campaigns, autoresponders as well as deserted cart campaigns (for Shopify just), you’ll find that much cheaper tools offer comparable levels of automation– MailerLite as well as Sendinblue, for example.

Ranking information


Reduce of Use

Normally it’s simple to navigate, though a bit dull-looking. You can get to most areas within a number of clicks, though as they’ve added more performance, some things have become a little surprise, for instance, automations.

E-newsletter Creation


The editor is fast, however light on features, specifically in the styling division. Apart from that it’s easy to work with.


of course

This is extremely standard, just enabling you to insert straightforward greetings or call details. There is no if/then/else logic offered.

Email kinds

Timeless, autoresponders, basic automations, repeating e-newsletters, A/B screening, event registrations, polls, studies and vouchers .

Option and also Flexibility of Template Designs

Not bad. There are about 200 (!) templates to select from, with varying levels of top quality (some are suitable, while others look a little fundamental and also outdated). You can additionally start from scratch, and use a convenient feature called ‘Brand your e-mail’ to auto-generate a design template based upon your website’s shades and logo.

Email Marketing Automation

They supply autoresponders and deserted cart advocate Shopify and WooCommerce. It likewise creates pre-defined contact segments based on your customers’ communications with your on-line store (e.g. repeat, expired and also potential customers). Automations based upon call triggers (e.g. email opens up, clicks) are likewise offered. It’s worth keeping in mind that the automations aren’t the most adaptable, as you can not actually combine conditions as well as activities as you can in several various other devices.

Listing Management

You can produce segments from contact task, checklist membership, contact details, tags, or ecommerce task. You can likewise develop a sector from your call insights and also tag contacts based upon contact area criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the type, and also it just supplies a description box, fundamental field choices (which you can’t contribute to) and afterwards a listing, or lists, that individuals can examine to be added to.


As you can see in our deliverability examinations, Constant Contact does not execute too badly, getting to one of the most prominent e-mail service providers (AOL, Gmail, Yahoo, and Outlook) most of the moment.

Records and Analysis

In addition to common open and also click records, spam, bounce and also unsubscribe rates are also offered. You also obtain click warmth maps, as well as some helpful introduction reports such as open as well as click fads, opens up by gadget, % of contacts engaged, and also most effective subject line.


The website and the tool are only offered in English. You can select to change some of the non-editable e-mail sections (e.g. footer and personal privacy policy message) to one of 10 languages available, mainly European.

More Features

Spam- and Design-Testing

Spam screening isn’t readily available, however, there is a feature to inspect the email for errors ( missing out on links, placeholder text that hasn’t been updated, etc). There’s likewise a device that permits you to preview how emails will search for certain recipients, although this didn’t appear to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on solution, although at $10/month for simply 5 examinations, it’s a little steep.

Bounce Management


Soft bounces are put on temporary hold for 15 days, and then feel bitter. They are relocated into a put on hold bounce classification if it happens again. They have actually a ‘ advised for elimination’ filter available to see these, but don’t eliminate them automatically.


of course

Import/export offered although it’s not as simple as maybe– you need to first enable advanced e-mail approvals under Account Settings.

Storage space available for data and also photos


All plans come with unlimited storage space.

Pro Features



SPF and also DKIM are sustained.

Very own Domain


Various levels of account access

of course

The Account Owner can additionally designate duties to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a huge quantity of applications as well as integrations , virtually 400.

Landing Page Builder


This is just offered using their type building contractor, as well as it’s really standard. Instead, we ‘d advise these totally free touchdown page home builders.

Customer Support

3.5/ 5.

There are a number of channels of support, consisting of live conversation, phone assistance, a knowledge base and also community-based support. I located that the chat and also phone assistance weren’t always readily available, which was a little frustrating.

General score.

3.6/ 5.

For a fundamental email device, Constant Contact ticks the majority of the boxes. The primary concern here, however, is that they’re asking a costs cost for a sub-premium item.


As Constant Contact themselves restate through their website, they are a device for small businesses. And also, thus, it’s worth evaluating them on these terms. As stated over, they absolutely have sufficient of the essentials covered to satisfy most small businesses, as well as if it were as straightforward as that then we would certainly suggest them much more highly.

The problem, these days, is that there are a lot of other email devices supplying a lot more than Constant Contact, and also for a lot much less money. This consists of not only includes, yet likewise individual experience. For the amount you pay with Constant Contact, you might find on your own making use of much extra effective devices such as ActiveCampaign and GetResponse.

And also with recent enhancements to automations and also reporting, and the enhancement of new functions like a web site contractor, it does look like they’re making an effort to improve the product. Their lack of sophisticated functions makes it difficult to advise them over others at this cost point.

So, there you have it: the next time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly assert that there could be other passions at play there.

Attempt Constant Contact currently free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo design.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has one of the most advanced automation systems we’ve ever before tried, as well as it can’t be compared to Constant Contact’s simplified strategy (it just features autoresponders). They also supply durable records as well as analysis devices. In addition to that, they are even less costly than Constant Contact.
  • Sendinblue is one of the cheapest all-in-one e-mail advertising tools on the marketplace. It’s available in 6 languages and also includes sophisticated automation alternatives and also a built-in CRM.
  • GetResponse is a solid choice. It features many advanced features (e.g. a webinar device), offers as well as has excellent automations among the most effective spam as well as layout screening devices we’ve ever utilized. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed overview with the best choices to Constant Contact, check it out here. You can likewise experiment with our Smart Finder to see which newsletter service is finest matched to you.

Frequently Asked Questions.

Is Constant Contact better than Mailchimp?

Mailchimp defeats Constant Contact pass on. If you ‘d like to enter into the details, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, uses an all-in-one CRM platform. At $399/month, you would certainly be a lot better off taking a look at any of these CRMs for small organizations, which will certainly be much more cost effective. There are even lots of excellent totally free CRMs to pick from.

Just how can I terminate my Constant Contact subscription?

Frustratingly, you’ll require to call Constant Contact within company hrs Eastern time in order to cancel your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legitimate email advertising software program for small businesses. It safely shops your customer information as well as offers a safe and secure method to manage your customers.

Constant Contact deliverability – is it any great?

Constant Contact’s deliverability rates are continually excellent in our bi-annual deliverability examinations.

Despite these showy numbers and attributes, rate of interest in Constant Contact seems to be on the decrease, at the very least according to Google Trends. As Constant Contact themselves state via their site, they are a device for little companies. The problem, these days, is that there are lots of various other email tools providing also extra than Constant Contact, as well as for a lot less cash. For the amount you pay with Constant Contact, you can find yourself using a lot a lot more effective devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simplistic method (it just includes autoresponders).

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