Constant Contact - Create Email Marketing Campaigns Like a Pro

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Constant Contact have been in the e-mail advertising video game considering that 1995. During that time, they’ve managed to turn into one of one of the most previously owned e-mail tools worldwide, after Mailchimp.

Something I observed is that Constant Contact is very often the top choice for numerous other evaluation websites. Naturally, I wonder to see if our in-depth analysis creates the same outcome.

You may have had a look at the Constant Contact reviews used by customers online, also, and whilst they are pretty favorable, they might not give you the whole picture. Our evaluation of Constant Contact is based upon a methodical method and also utilizes our practical experience and expertise of lots of other easy and also innovative advertising and marketing automation tools.

What makes them unique is that they’ve added several attributes over the years that few of their competitors sport, such as electronic product downloads, event administration, consultation organizing and also social projects. These all contribute to the varied listing of e-mail alternatives offered, in addition to automations as well as repeating e-newsletters.

Constant Contact boast a industry with around 400 apps and also assimilations that deal with even one of the most niche of products. Yet despite these flashy numbers and features, interest in Constant Contact appears to be on the decline, at least according to Google Trends. If it’s still pertinent in the 21st century, Enough factor for us to take a closer look at Constant Contact’s outs & ins and inspect.
Discover listed below!

Constant Contact Summary

Constant Contact is guided towards small businesses, yet their prices aren’t the most budget friendly, particularly when you take into consideration that their attributes just aren’t that advanced. Strategies begin with $9.99/ month, however this just enables 500 clients, as well as rates rise quite dramatically after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our complete rates guide

Cons as well as pros


Is Constant Contact the appropriate e-newsletter service for you?

Suggested if:

You run events:

Constant Contact is fairly distinct hereof, being one of the few e-mail advertising devices to permit you to handle event invites, tickets, as well as registrations . Bear in mind that this attribute features its very own charges: 5.4% + $0.80 for each ticket offered or purchase carried out.

Not recommended if:

You require sophisticated automation:

Surprisingly, for the costs it charges, Constant Contact does not provide the most advanced automations. While they do use caused campaigns, autoresponders as well as abandoned cart campaigns (for Shopify only), you’ll find that various other much less expensive tools supply comparable degrees of automation– MailerLite and Sendinblue.

Ranking details


Ease of Use

Normally it’s very easy to browse, though a bit dull-looking. You can get to many locations within a couple of clicks, though as they’ve included extra performance, some things have actually come to be a little surprise, as an example, automations.

E-newsletter Creation


The editor is fast, but light on features, especially in the designing department. In addition to that it’s very easy to collaborate with.


of course

This is really basic, only enabling you to place simple introductions or call details. There is no if/then/else logic available.

Email types

Classic, autoresponders, standard automations, repeating e-newsletters, A/B screening, event registrations, surveys, vouchers as well as polls .

Option and also Flexibility of Template Designs

Not poor. You can additionally start from scrape, as well as utilize a convenient attribute called ‘Brand your email’ to auto-generate a theme based on your site’s colors and also logo design.

Email Marketing Automation

It likewise produces pre-defined contact sectors based on your customers’ interactions with your on the internet shop (e.g. repeat, expired as well as possible customers). Automations based on call triggers (e.g. e-mail opens up, clicks) are also available.

Checklist Management

You can produce sections from get in touch with task, checklist membership, call details, tags, or ecommerce activity. You can likewise produce a section from your call understandings and also tag contacts based on call field criteria.

Registration Forms/ Opt-in & Opt-out- Process

There is alongside no modification with the kind, and it simply offers a description box, fundamental area options (which you can not include in) and then a listing, or listings, that people can check to be added to.


As you can see in our deliverability tests, Constant Contact does not perform also severely, reaching the most popular e-mail service providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the moment.

Reports as well as Analysis

Along with basic open as well as click reports, spam, bounce and also unsubscribe prices are likewise available. You additionally get click heat maps, as well as some valuable summary reports such as open and also click patterns, opens up by gadget, % of calls involved, as well as most effective subject line. You can additionally contrast campaigns. Nonetheless, advanced tracking such as social monitoring isn’t offered.


The site and the device are only readily available in English. You can select to transform some of the non-editable email sections (e.g. footer and also privacy plan message) to one of 10 languages readily available, primarily European.

Additional Features

Spam- and also Design-Testing

Spam testing isn’t readily available, nevertheless, there is a function to examine the e-mail for mistakes (missing web links, placeholder message that hasn’t been upgraded, and so on). There’s likewise a tool that allows you to sneak peek just how emails will seek specific receivers, although this didn’t seem to work when we tested it out. ‘Inbox Preview’ by Litmus is available as an add-on service, although at $10/month for just 5 tests, it’s a little steep.

Bounce Management


Soft bounces are placed on short-lived hold for 15 days, and then feel bitter. If it happens once more, they are relocated into a put on hold bounce group. They have a ‘ advised for removal’ filter readily available to view these, but don’t remove them immediately.


of course

Import/export readily available although it’s not as straightforward as maybe– you need to initially enable innovative email permissions under Account Settings.

Storage space offered for images as well as data


All strategies include unlimited storage.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Different degrees of account accessibility


The Account Owner can additionally appoint roles to be either an Account Manager or a Campaign Creator.


of course

Constant Contact offer a large amount of apps and assimilations , almost 400.

Landing Page Builder


This is only readily available using their type home builder, and it’s extremely fundamental. Instead, we ‘d recommend these free touchdown page contractors.

Customer Support

3.5/ 5.

There are numerous networks of assistance, including live conversation, phone assistance, a expertise base and community-based assistance. I located that the chat as well as phone support weren’t always available, which was a little irritating.

General score.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks a lot of the boxes. The main issue here, though, is that they’re asking a premium price for a sub-premium product.


As Constant Contact themselves state through their website, they are a tool for small businesses. And also, as such, it’s worth assessing them on these terms. As pointed out over, they certainly have enough of the essentials covered to satisfy most local business, and if it were as basic as that after that we ‘d advise them more highly.

The problem, nowadays, is that there are plenty of other email devices using even more than Constant Contact, as well as for a whole lot much less cash. This includes not only includes, yet also user experience. As a matter of fact, for the quantity you pay with Constant Contact, you can find yourself using much more powerful tools such as ActiveCampaign as well as GetResponse.

As well as with current enhancements to automations as well as reporting, as well as the enhancement of new features like a web site contractor, it does look like they’re making an initiative to improve the product. Their absence of sophisticated features makes it tough to suggest them over others at this price factor.

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the internet, I would boldly declare that there might be various other rate of interests at play there.

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Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue testimonial.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before tried, and also it can’t be contrasted to Constant Contact’s simplified strategy (it just features autoresponders). They additionally provide durable reports and also evaluation tools. On top of that, they are also less costly than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one email advertising and marketing tools on the market. It’s offered in 6 languages as well as comes with sophisticated automation choices and a integrated CRM.
  • GetResponse is a strong choice. It comes with numerous advanced attributes (e.g. a webinar device), offers as well as has superb automations one of the most effective spam and also layout screening tools we’ve ever before used. That’s why Constant Contact fails when contrasted to GetResponse.

We have a detailed overview with the very best alternatives to Constant Contact, check it out below. You can also try our Smart Finder to see which e-newsletter solution is best fit to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact by far. If you ‘d such as to enter into the information, have a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be made use of as a CRM?

Constant Contact, in collaboration with SharpSpring, offers an all-in-one CRM system. At $399/month, you ‘d be a lot better off taking a look at any of these CRMs for tiny services, which will be much much more economical. There are also a lot of excellent cost-free CRMs to select from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within organization hrs Eastern time in order to terminate your account. Here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit e-mail marketing software application for small businesses. It securely shops your consumer data and also uses a safe and secure way to handle your subscribers.

Constant Contact deliverability – is it any excellent?

Constant Contact’s deliverability rates are consistently excellent in our bi-annual deliverability examinations.

Despite these fancy numbers as well as functions, passion in Constant Contact appears to be on the decrease, at least according to Google Trends. As Constant Contact themselves repeat via their site, they are a device for tiny organizations. The issue, these days, is that there are lots of other e-mail tools using also more than Constant Contact, as well as for a whole lot much less money. For the amount you pay with Constant Contact, you could find yourself making use of much extra effective devices such as ActiveCampaign and GetResponse.

ActiveCampaign has one of the most sophisticated automation systems we’ve ever attempted, and also it can not be contrasted to Constant Contact’s simplified method (it just includes autoresponders).

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