Constant Contact - Create Email Marketing Campaigns Like a Pro

How Assign Hyperlink To Facebook Logo In Constant Contact

Constant Contact have actually remained in the e-mail advertising video game considering that 1995. During that time, they’ve handled to become one of the most pre-owned email devices in the world, after Mailchimp.

One point I noticed is that Constant Contact is very commonly the top option for lots of various other review web sites. Naturally, I wonder to see if our detailed analysis creates the very same end result.

You may have checked out the Constant Contact reviews offered by users online, also, as well as whilst they are pretty positive, they may not provide you the whole picture. Our evaluation of Constant Contact is based upon a systematic technique and also utilizes our functional experience as well as knowledge of dozens of other simple and also sophisticated marketing automation tools.

What makes them special is that they’ve included numerous features throughout the years that few of their rivals sporting activity, such as electronic item downloads, occasion monitoring, consultation scheduling and social projects. These all contribute to the varied checklist of email options available, in addition to automations as well as persisting e-newsletters.

Constant Contact boast a marketplace with around 400 apps as well as combinations that cater to even one of the most niche of products. Despite these flashy numbers as well as features, passion in Constant Contact seems to be on the decrease, at least according to Google Trends. If it’s still appropriate in the 21st century, Enough reason for us to take a closer look at Constant Contact’s outs & ins as well as examine.
Find out below!

Constant Contact Summary

Constant Contact is directed towards small companies, however their costs aren’t one of the most affordable, especially when you take into consideration that their functions simply aren’t that advanced. Plans begin with $9.99/ month, yet this just enables 500 customers, and costs rise rather sharply afterwards.

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Constant Contact screenshots

Constant Contact Pricing

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> Find out more concerning Constant Contact’s plans in our full pricing guide

Pros as well as Cons


Is Constant Contact the right e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is rather unique in this regard, being one of the few e-mail advertising devices to allow you to manage event tickets, invites, and also registrations . Bear in mind that this function includes its own charges: 5.4% + $0.80 for each and every ticket marketed or transaction carried out.

Not recommended if:

You require advanced automation:

Remarkably, for the costs it bills, Constant Contact does not use one of the most sophisticated automations. While they do use activated campaigns, autoresponders and deserted cart projects (for Shopify only), you’ll find that other much cheaper devices offer comparable levels of automation– MailerLite and Sendinblue, for example.

Rating details


Reduce of Use

Typically it’s simple to browse, though a little bit dull-looking. You can get to a lot of places within a couple of clicks, though as they’ve included extra capability, some things have become a little surprise, for example, automations.

Newsletter Creation


The editor is fast, however light on functions, specifically in the designing department. In addition to that it’s simple to collaborate with.



This is really basic, just allowing you to put straightforward greetings or call details. There is no if/then/else reasoning available.

Email kinds

Timeless, autoresponders, standard automations, recurring newsletters, A/B testing, occasion registrations, polls, promo codes as well as studies .

Option and Flexibility of Template Designs

Tolerable. There are about 200 (!) templates to select from, with differing levels of top quality (some are decent, while others look a little standard and dated). You can additionally go back to square one, and utilize a helpful function called ‘Brand your e-mail’ to auto-generate a layout based on your website’s colors and logo.

Email Marketing Automation

They provide autoresponders as well as deserted cart advocate Shopify and WooCommerce. It likewise creates pre-defined contact sectors based on your clients’ interactions with your on the internet shop (e.g. repeat, expired and potential customers). Automations based on call triggers (e.g. email opens up, clicks) are also offered. It’s worth keeping in mind that the automations aren’t the most versatile, as you can’t actually integrate conditions and activities as you can in lots of other tools.

Checklist Management

You can create segments from get in touch with activity, list subscription, contact information, tags, or ecommerce task. You can also develop a sector from your call understandings as well as tag calls based upon call area standards.

Enrollment Forms/ Opt-in & Opt-out- Process

There is next to no personalization with the form, and it just provides a description box, fundamental area options (which you can not add to) and afterwards a checklist, or lists, that individuals can check to be contributed to.


As you can see in our deliverability tests, Constant Contact does not do also badly, getting to one of the most popular email providers (AOL, Gmail, Yahoo, as well as Outlook) the majority of the time.

Records and Analysis

Along with typical open as well as click reports, spam, bounce as well as unsubscribe rates are additionally available. You likewise obtain click warmth maps, and some useful introduction reports such as open and click patterns, opens up by tool, % of calls involved, and most successful subject line. You can also contrast campaigns. However, advanced tracking such as social tracking isn’t readily available.


The tool and also the website are only offered in English. You can pick to change some of the non-editable email sections (e.g. footer and also personal privacy plan message) to one of 10 languages readily available, primarily European.

Further Features

Spam- as well as Design-Testing

Spam testing isn’t offered, however, there is a feature to check the e-mail for mistakes (missing web links, placeholder text that hasn’t been upgraded, and so on). There’s additionally a tool that permits you to preview how e-mails will look for certain recipients, although this really did not appear to function when we checked it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for simply 5 tests, it’s a little high.

Jump Management


Soft bounces are put on short-term hold for 15 days, and after that dislike. If it occurs once again, they are relocated right into a suspended bounce category. They have a ‘ advised for removal’ filter offered to view these, but do not eliminate them instantly.



Import/export available although it’s not as straightforward as it could be– you require to first allow sophisticated e-mail consents under Account Settings.

Storage available for data and also images


All strategies include limitless storage.

Pro Features



SPF as well as DKIM are sustained.

Very own Domain


Different degrees of account gain access to


The Account Owner can also assign roles to be either an Account Manager or a Campaign Creator.



Constant Contact offer a large amount of apps and assimilations , practically 400.

Touchdown Page Builder


This is only available through their form builder, as well as it’s very standard. Rather, we would certainly recommend these totally free landing web page contractors.

Consumer Support

3.5/ 5.

There are several networks of support, consisting of live conversation, phone support, a knowledge base and also community-based assistance. I discovered that the chat as well as phone assistance weren’t always readily available, which was a little discouraging.

Total score.

3.6/ 5.

For a standard email device, Constant Contact ticks a lot of the boxes. The main concern right here, though, is that they’re asking a premium rate for a sub-premium product.

Final thought.

As Constant Contact themselves reiterate with their website, they are a tool for small companies. And also, therefore, it’s worth examining them on these terms. As mentioned above, they certainly have enough of the fundamentals covered to satisfy most small companies, as well as if it were as basic as that after that we ‘d advise them extra highly.

The concern, these days, is that there are plenty of various other e-mail tools providing even more than Constant Contact, as well as for a whole lot less money. This consists of not just includes, yet likewise customer experience. For the quantity you pay with Constant Contact, you can locate yourself utilizing a lot extra effective devices such as ActiveCampaign as well as GetResponse.

They do pick up factors for their good deliverability rates, assimilations ( especially social networks assimilations), as well as for allowing different accessibility levels for different users. And also with recent enhancements to automations and reporting, as well as the addition of brand-new attributes like a site builder, it does look like they’re making an initiative to improve the item. Their absence of advanced functions makes it tough to advise them over others at this cost factor. (You’ll see we don’t provide them as a good Mailchimp alternative, either.).

So, there you have it: the next time you see Constant Contact as the number 1 ranked service anywhere around the internet, I would boldly assert that there could be other interests at play there.

Attempt Constant Contact currently completely free for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue review.


# 2.



# 3.

  • ActiveCampaign has one of one of the most innovative automation systems we’ve ever attempted, and also it can’t be contrasted to Constant Contact’s simplistic technique (it just features autoresponders). They additionally provide durable reports and also analysis tools. In addition to that, they are even less expensive than Constant Contact.
  • Sendinblue is one of the most inexpensive all-in-one email advertising and marketing tools on the marketplace. It’s readily available in 6 languages and also includes innovative automation alternatives and also a built-in CRM.
  • GetResponse is a strong choice. It comes with several advanced functions (e.g. a webinar device), uses and has outstanding automations one of the best spam and also layout screening devices we’ve ever used. When compared to GetResponse, that’s why Constant Contact drops short.

We have a detailed guide with the best options to Constant Contact, check it out here. You can likewise try our Smart Finder to see which newsletter service is ideal fit to you.

Frequently Asked Questions.

Is Constant Contact much better than Mailchimp?

Mailchimp beats Constant Contact hands down. If you ‘d like to enter into the details, take a look at our Mailchimp vs Constant Contact comparison.

Can Constant Contact be used as a CRM?

Constant Contact, in collaboration with SharpSpring, provides an all-in-one CRM system. At $399/month, you ‘d be much far better off taking a appearance at any of these CRMs for tiny companies, which will certainly be much extra inexpensive. There are even a lot of superb free CRMs to choose from.

Just how can I cancel my Constant Contact membership?

Frustratingly, you’ll require to call Constant Contact within company hours Eastern time in order to cancel your account. Right here is the number for the United States as well as Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a legit email advertising and marketing software for small companies. It safely shops your consumer data as well as offers a secure way to manage your clients.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability rates are regularly great in our bi-annual deliverability tests.

Despite these fancy numbers as well as features, interest in Constant Contact seems to be on the decline, at least according to Google Trends. As Constant Contact themselves state with their site, they are a tool for small businesses. The problem, these days, is that there are lots of various other email tools providing even a lot more than Constant Contact, as well as for a whole lot less cash. For the amount you pay with Constant Contact, you might locate yourself utilizing a lot a lot more powerful tools such as ActiveCampaign and also GetResponse.

ActiveCampaign has one of the most advanced automation systems we’ve ever attempted, and it can not be compared to Constant Contact’s simplified approach (it just includes autoresponders).

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