Constant Contact - Create Email Marketing Campaigns Like a Pro

How To Add A Block To An Email In Constant Contact

Constant Contact have been in the email advertising and marketing video game given that 1995. Throughout that time, they’ve handled to turn into one of the most previously owned e-mail devices in the world, after Mailchimp.

Something I observed is that Constant Contact is really frequently the leading option for many various other evaluation sites. Normally, I am curious to see if our detailed analysis generates the same result.

You might have looked into the Constant Contact reviews provided by customers online, as well, and also whilst they are quite favorable, they might not provide you the whole picture. Our evaluation of Constant Contact is based on a methodical approach and utilizes our functional experience and knowledge of lots of other straightforward as well as sophisticated advertising and marketing automation tools.

What makes them special is that they’ve included numerous functions for many years that few of their rivals sport, such as electronic item downloads, occasion monitoring, visit organizing and social campaigns. These all contribute to the diverse checklist of e-mail alternatives offered, along with automations as well as reoccuring newsletters.

Constant Contact brag a marketplace with around 400 applications and also integrations that accommodate even one of the most specific niche of products. Yet regardless of these flashy numbers and also features, passion in Constant Contact appears to be on the decrease, at the very least according to Google Trends. If it’s still pertinent in the 21st century, Enough reason for us to take a closer look at Constant Contact’s outs & ins and check.
Figure out below!

Constant Contact Summary

Constant Contact is routed towards small businesses, however their costs aren’t the most economical, particularly when you think about that their attributes simply aren’t that advanced. Plans start from $9.99/ month, however this just enables 500 customers, and also prices rise rather greatly after that.

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Constant Contact Pricing

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> Find out even more concerning Constant Contact’s strategies in our full rates guide

Pros and also Cons


Is Constant Contact the right e-newsletter service for you?

Advised if:

You run occasions:

Constant Contact is quite distinct hereof, being among the few email marketing tools to permit you to handle event invites, registrations, and tickets . Bear in mind that this attribute comes with its own charges: 5.4% + $0.80 for each ticket marketed or deal conducted.

Not advised if:

You need sophisticated automation:

Remarkably, for the costs it charges, Constant Contact doesn’t use one of the most advanced automations. While they do provide triggered projects, autoresponders and also deserted cart projects (for Shopify just), you’ll locate that other much cheaper devices supply similar levels of automation– MailerLite and also Sendinblue, for example.

Rating information


Relieve of Use

Typically it’s easy to navigate, though a bit dull-looking. You can get to a lot of locations within a number of clicks, though as they’ve added extra capability, some things have actually come to be a little concealed, for example, automations.

Newsletter Creation


The editor is quick, yet light on features, especially in the designing department. In addition to that it’s simple to work with.



This is very standard, only permitting you to put straightforward greetings or call information. There is no if/then/else logic offered.

Email types

Traditional, autoresponders, standard automations, repeating newsletters, A/B testing, event registrations, vouchers, surveys and polls .

Selection and also Flexibility of Template Designs

Tolerable. There are around 200 (!) design templates to choose from, with varying degrees of quality (some are respectable, while others look a little basic and outdated). You can likewise start from scratch, and make use of a useful feature called ‘Brand your e-mail’ to auto-generate a layout based on your web site’s colors and logo.

Email Marketing Automation

They supply autoresponders and abandoned cart advocate Shopify as well as WooCommerce. It also produces pre-defined contact sectors based upon your consumers’ communications with your on-line store (e.g. repeat, lapsed as well as possible consumers). Automations based upon get in touch with triggers (e.g. email opens up, clicks) are additionally available. It’s worth noting that the automations aren’t the most versatile, as you can’t truly incorporate conditions and actions as you can in several various other devices.

Checklist Management

You can develop sections from get in touch with task, list membership, get in touch with details, tags, or ecommerce task. You can additionally produce a section from your contact understandings as well as tag contacts based on get in touch with area standards.

Registration Forms/ Opt-in & Opt-out- Process

There is next to no customization with the kind, and it merely provides a summary box, fundamental field options (which you can not add to) and afterwards a checklist, or checklists, that individuals can examine to be included in.


As you can see in our deliverability tests, Constant Contact does not do too badly, reaching one of the most preferred email providers (AOL, Gmail, Yahoo, and also Outlook) the majority of the moment.

Records and Analysis

In addition to common open as well as click reports, spam, bounce as well as unsubscribe prices are also available. You likewise get click warmth maps, and also some beneficial summary reports such as open as well as click trends, opens by tool, % of contacts involved, and also many effective subject line.


Right here’s where it obtains a little bit hairy. The tool and also the website are just available in English. You can choose to change a few of the non-editable e-mail sections (e.g. footer and personal privacy policy message) to among 10 languages readily available, mainly European. Support and the data base is available in 4 languages. A little confusing, yet at least there’s some initiative to sustain multilingual individuals and also target markets.

Further Features

Spam- as well as Design-Testing

Spam screening isn’t offered, nevertheless, there is a attribute to check the email for mistakes (missing links, placeholder message that hasn’t been updated, etc). There’s likewise a tool that permits you to preview exactly how emails will certainly seek specific receivers, although this didn’t seem to function when we tested it out. ‘Inbox Preview’ by Litmus is offered as an add-on service, although at $10/month for just 5 examinations, it’s a little steep.

Jump Management

of course

Soft bounces are positioned on short-term hold for 15 days, and then feel bitter. If it takes place again, they are moved right into a suspended bounce category. They have actually a ‘ advised for removal’ filter readily available to watch these, yet don’t remove them immediately.


of course

Import/export readily available although it’s not as simple as maybe– you need to first enable sophisticated e-mail approvals under Account Settings.

Storage available for information and also photos


All plans include endless storage space.

Pro Features



SPF and DKIM are supported.

Own Domain


Different degrees of account access

of course

The Account Owner can also designate duties to be either an Account Manager or a Campaign Creator.



Constant Contact use a substantial quantity of apps and combinations , almost 400.

Landing Page Builder

of course

This is just offered through their type home builder, and also it’s extremely fundamental. Rather, we would certainly recommend these free touchdown page building contractors.

Customer Support

3.5/ 5.

There are numerous networks of support, consisting of real-time chat, phone assistance, a understanding base and community-based assistance. I discovered that the chat as well as phone support weren’t constantly available, which was a little discouraging.

General rating.

3.6/ 5.

For a fundamental email tool, Constant Contact ticks most of packages. The major concern here, however, is that they’re asking a premium cost for a sub-premium item.


As Constant Contact themselves reiterate with their site, they are a device for small businesses. And also, as such, it’s worth examining them on these terms. As discussed above, they most definitely have sufficient of the fundamentals covered to satisfy most small companies, and also if it were as straightforward as that after that we ‘d suggest them more highly.

The concern, these days, is that there are lots of other email tools using much more than Constant Contact, as well as for a lot less money. This consists of not just features, however additionally individual experience. Actually, for the quantity you pay with Constant Contact, you might find yourself using far more powerful devices such as ActiveCampaign and GetResponse.

And with current improvements to automations and reporting, as well as the enhancement of new functions like a internet site home builder, it does look like they’re making an initiative to improve the item. Their lack of sophisticated attributes makes it hard to suggest them over others at this cost point.

There you have it: the following time you see Constant Contact as the number 1 rated service anywhere around the web, I would boldly claim that there may be other rate of interests at play there.

Try Constant Contact now free of charge for 30 days.

Constant Contact Alternatives.

activecampaign logo.


# 1.

Sendinblue evaluation.


# 2.



# 3.

  • ActiveCampaign has among the most innovative automation systems we’ve ever before attempted, as well as it can not be contrasted to Constant Contact’s simplified approach (it only features autoresponders). They additionally use durable reports and also analysis devices. They are also less expensive than Constant Contact.
  • Sendinblue is just one of the least expensive all-in-one e-mail advertising and marketing tools on the marketplace. It’s offered in 6 languages as well as comes with advanced automation choices as well as a built-in CRM.
  • GetResponse is a strong alternative. It features lots of advanced attributes (e.g. a webinar tool), provides as well as has exceptional automations one of the most effective spam and style testing devices we’ve ever before made use of. That’s why Constant Contact falls short when contrasted to GetResponse.

We have a comprehensive guide with the best alternatives to Constant Contact, check it out here. You can also try out our Smart Finder to see which newsletter solution is ideal matched to you.

Frequently Asked Questions.

Is Constant Contact far better than Mailchimp?

Mailchimp defeats Constant Contact hands down. If you ‘d such as to enter the details, take a look at our Mailchimp vs Constant Contact contrast.

Can Constant Contact be made use of as a CRM?

Constant Contact, in partnership with SharpSpring, offers an all-in-one CRM platform. At $399/month, you ‘d be much far better off taking a look at any of these CRMs for little companies, which will be far more cost effective. There are also plenty of exceptional complimentary CRMs to pick from.

Exactly how can I cancel my Constant Contact membership?

Frustratingly, you’ll need to call Constant Contact within business hrs Eastern time in order to terminate your account. Right here is the number for the US and Canada: 855-229-5506.

Is Constant Contact legit?

Constant Contact is a official e-mail marketing software program for small businesses. It safely shops your customer information as well as provides a safe and secure means to manage your subscribers.

Constant Contact deliverability – is it any type of great?

Constant Contact’s deliverability prices are constantly great in our bi-annual deliverability tests.

Regardless of these fancy numbers and also attributes, rate of interest in Constant Contact seems to be on the decrease, at least according to Google Trends. As Constant Contact themselves reiterate with their site, they are a tool for small services. The concern, these days, is that there are plenty of other email tools supplying also more than Constant Contact, and for a great deal much less money. For the amount you pay with Constant Contact, you can discover yourself making use of much more powerful devices such as ActiveCampaign as well as GetResponse.

ActiveCampaign has one of the most innovative automation systems we’ve ever tried, and it can’t be contrasted to Constant Contact’s simplistic strategy (it only includes autoresponders).

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